Cervecería Corona, Inc. v. Lizardi

97 P.R. 43
CourtSupreme Court of Puerto Rico
DecidedFebruary 28, 1969
DocketNos. R-66-319, R-66-320
StatusPublished

This text of 97 P.R. 43 (Cervecería Corona, Inc. v. Lizardi) is published on Counsel Stack Legal Research, covering Supreme Court of Puerto Rico primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Cervecería Corona, Inc. v. Lizardi, 97 P.R. 43 (prsupreme 1969).

Opinion

Mr. Justice Torres Rigual

delivered the opinion of the Court.

The question in issue in these petitions for review is the validity of the procedure prescribed in Act No. 5 of September 28, 1961, 9 L.P.R.A. § 38a et seq., for the summary elimination of signs and advertisements installed in violation of the laws and Zoning Regulations.1 The power of the Legislature to prohibit and to regulate these signs, justified not only by reasons of security but also of aesthetics, is not questioned — with sound judgment. Village of Euclid v. Ambler Realty Co., 272 U.S. 365 (1926); Ghaster Properties, Inc. v. Preston, 200 N.E.2d 328 (Ohio 1964); Murphy, Inc. v. Westport, 40 A.2d 177 (Conn. 1944). See also: Gardner, The Massachusetts Billboard Decision, 49 Harv. L. Rev. 869 (1936).

In the early years of this century serious objections were raised in the United States to considering aesthetics as a valid ground for the exercise of the police power. See Cox, Outdoor Advertisements — Aesthetics and the Public Right, 33 Tul. L. Rev. 852, 857; 1 Pound, Jurisprudence 436; Rodda, The Accomplishment of Aesthetics Under the Police Power, 27 So. Cal. L. Rev. (1954). There were cases where aesthetics was considered a matter of mere luxury, insufficient to support the exercise of the police power. Passaic v. Patterson Bill Posting Co., 72 N.J.L. 285 (1905):

“Aesthetic considerations are a matter of luxury and indulgence rather than of necessity, and it is necessity alone which justifies the exercise of the police power to take private property without compensation.” Id. 268.

However, gradually the courts began to consider aesthetics as an important and growing public interest for the promo[46]*46tion of public welfare. General Outdoor Advertising Co. v. Dept. of Public Works, 193 N.E. 799 (Mass. 1935); Churchill & Tait v. Rafferty, 32 J.F. 614 (Philippines 1915); Cox, supra.

The modern trend, with which we agree, is definitively to accept it by itself alone as a valid ground for the exercise of the police power. The Supreme Court of the United States has already set up the bases for this new trend in Berman v. Parker, 348 U.S. 26 (1954) properly stating that:

“The concept of the public welfare is broad and inclusive. . . . The values it represents are spiritual as well as physical, aesthetic as well as monetary. It is within the power of the legislature to determine that the community should be beautiful as well as healthy, spacious as well as clean, well-balanced as well as carefully patrolled.” Id. 33.

The power of the Legislature to prohibit and regulate these signs having been thus admitted, our task is limited to consider only whether or not the procedure established in the above-mentioned Act No. 5 complies with the guarantees of the due process of law.

Appellees, Cervecería Corona, Inc. and Coca-Cola Bottling Company of Puerto Rico filed in the Superior Court, San Juan Part, a petition for declaratory judgment declaring Act No. 5, supra, unconstitutional, on the ground that the procedure therein established does not give the interested parties the opportunity to be heard before the Secretary of Public Works removes the signs and advertisements unlawfully installed. The trial court granted it, concluding that since the signs or advertisements were not a public nuisance per se they could not be removed without a previous hearing where appellees would have the opportunity to be heard and where a determination would be made on the alleged unlawful use.

Relying on comments made in the opinion of Whitmier & [47]*47Ferris Co. v. N.Y. Thruway Authority, 242 N.Y.S.2d 386 (1963),2 the trial court decided:

“14. We decide like the Supreme Court of New York [sic] that only the most extreme circumstances involving a newly created danger imminently perilous to the drivers of vehicles on our streets and highways may justify the actions of the Secretary of Public Works removing plaintiff’s signs under the summary procedure authorized by Act No. 5. As well put by plaintiff the fact that an advertisement of ‘Corona’ beer instead of being affixed to a wall, pursuant to the technical requirements of the Zoning Regulations, projects two inches from the wall, does not turn the innocent advertisement into an instrument ‘imminently perilous’ nor creates an emergency situation which cannot await for an administrative or judicial adjudication after a hearing on the merits before removal. Therefore, such deviation from the principles of the due process of law like the one we find in Act No. 5 is not constitutionally justified.”

The judgment is erroneous and should not prevail. An objective analysis of the provisions of Act No. 5, of its legislative history and prior laws, and of the principles of law concerning the abatement of public nuisances so reveals.

Our primary function is to establish, or to see that an adequate balance between the public interest in the summary elimination of the nuisance and the individual interest in [48]*48that property rights be not unduly injured, be established.3 The approach should be pragmatic rather than theoretical, of a thoughtful analysis of the underlying factors which give rise to the public policy.

It leads us to consider the origin, purpose, and scope of the statute; the remedies it provides for the protection of persons affected by possible excesses or arbitrary acts on the part of the officers in charge of applying the law, and the judicial remedies available outside the statute. It is of fundamental importance in the analysis of the statute to consider the existence of adequate judicial remedies for the protection of property rights. We stress, however, that in considering what is or is not adequate we are not necessarily bound by the doctrines and principles established in cases involving different administrative functions, as for example, condemnations, confiscations, revocation of licenses, or award of compensation for labor accidents.

I. The procedure established in Act No. 5 is the culmination of a long legislative effort during more than half a century, to promote the safety and welfare on our thoroughfares and to preserve the beauty features and natural landscape. The legislative action in this field began with the approval of Act No. 55 of March 10, 1910, 10 L.P.R.A. § § 313-320. Said act prohibited the installation of signs and advertisements upon property belonging to, or subject to an easement in favor of the Commonwealth of Puerto Rico, regulated advertisements and signs installed on buildings [49]*49used for business purposes, imposed an annual tax upon such advertisements and declared a misdemeanor any violation thereof. Subsequently Act No. 427 of May 13, 1951, 9 L.P.R.A.

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97 P.R. 43, Counsel Stack Legal Research, https://law.counselstack.com/opinion/cerveceria-corona-inc-v-lizardi-prsupreme-1969.