Rovio Entertainment Ltd. v. Royal Plush Toys, Inc.

907 F. Supp. 2d 1086, 105 U.S.P.Q. 2d (BNA) 1107, 2012 WL 5425584, 2012 U.S. Dist. LEXIS 159257
CourtDistrict Court, N.D. California
DecidedNovember 6, 2012
DocketCase No. C 12-5543 SBA
StatusPublished
Cited by68 cases

This text of 907 F. Supp. 2d 1086 (Rovio Entertainment Ltd. v. Royal Plush Toys, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Rovio Entertainment Ltd. v. Royal Plush Toys, Inc., 907 F. Supp. 2d 1086, 105 U.S.P.Q. 2d (BNA) 1107, 2012 WL 5425584, 2012 U.S. Dist. LEXIS 159257 (N.D. Cal. 2012).

Opinion

ORDER

SAUNDRA BROWN ARMSTRONG, District Judge.

On October 29, 2012, Rovio Entertainment Ltd fka Rovio Mobile Oy (“Plaintiff’) brought the instant copyright and trademark infringement action against Defendants Royal Plush Toys, Inc. (“RPI”), Western Sales and Services Inc. (‘WS & S”), Royal Trade Int’l Inc. (“RTI”), and Jong K. Park (“Park”) (collectively, “Defendants”). Before the Court is Plaintiffs ex parte motion for a temporary restraining order (“TRO”), an order to show cause (“OSC”) why a prehminary injunction should not issue, a seizure order, a substitute custodian order, and an expedited discovery order.

Plaintiff is a Finland-based company that developed the puzzle video game Angry Birds. Plaintiff alleges that Defendants are allegedly intentionally and willfully selling infringing and unauthorized knockoff plush toys that are nearly identical to Plaintiffs Angry Birds plush toys in violation of Plaintiffs copyright registrations and ANGRY BIRDS trademarks. Plaintiff has sued Defendants for copyright infringement under 17 U.S.C. § 501(a), trademark counterfeiting under 15 U.S.C. §§ 1114(l)(b), 1116(d), and 1117(b)-(c), trademark infringement under 15 U.S.C. § 1114, false designation of origin, passing off, and unfair competition under 15 U.S.C. § 1125(a), unfair competition under California common law, and unjust enrichment. Plaintiff seeks five remedies from' this Court.

First, under Rule 65 of the Federal Rules of Civil Procedure, Plaintiff requests an ex parte TRO enjoining Defendants from manufacturing, distributing, supplying, or selling merchandise infringing upon Plaintiffs copyrights and trademarks. Second, Plaintiff requests an OSC hearing regarding the issuance of a preliminary injunction. Third, Plaintiff requests an ex parte seizure order, directing the United States Marshal or other law enforcement to seize and impound any and all infringing and unauthorized merchandise that infringe Plaintiffs copyrights and trademarks, the means of making the infringing merchandise, and the business records relating thereto. Fourth, Plaintiff requests this Court order that items seized be turned over to the custody of Plaintiffs counsel, J. Andrew Coombs, A Professional Law Corporation, for preservation throughout the trial of this matter. Finally, Plaintiff requests leave to take immediate discovery to identify other entities involved in the counterfeiting scheme and to learn the scope of Defendants’ distribution of the counterfeit products.

Having read and considered the papers filed in connection with this matter and being fully informed, the Court hereby DENIES the request for an ex parte TRO, DENIES the request for an ex parte sei[1090]*1090zure order, DENIES the request for a substitute custodian order, DENIES the request for leave to take immediate discovery, and GRANTS the request for an OSC hearing regarding issuing a preliminary injunction.

I. BACKGROUND

Angry Birds is a puzzle video game developed by Plaintiff. Compl. ¶ 18. The game was first released for Apple Inc’s iOS in December 2009, Id. In the game, players use a slingshot to launch birds at pigs stationed on or within various structures, with the intent of destroying all the pigs on the playfield. Id. ¶ 19. As players advance through the game, new birds appear, some with special abilities that can be activated by the player. Id.

The Angry Birds game has been downloaded over one billion times across all platforms, including both regular and special editions. Compl. ¶ 20. Players log more than 1 million hours of game time each day on the iOS version of the game, 3.33 million hours per day across all platforms, and there are more than 40 million active users monthly. Id. ¶ 21. The game has been called “one of the most mainstream games out right now,” “one of the great runaway hits of 2010,” and “the largest mobile app success the world has seen so far.” Id. ¶ 20. The Angry Birds game has received several awards, including the “Best Game App” and “App of the Year” at the 2011 “UK Appy Awards, and” Best Game for Handheld Devices” at the 15th edition of the “Webby Awards.” Id. ¶ 22.

Angry Birds’ popularity led to versions of Angry Birds being created for personal computers and gaming consoles, a market for merchandise featuring its characters, and even long-term plans for a feature film or television series. Compl. ¶ 23. Plaintiff has an extensive world-wide licensing program for merchandise featuring its characters. Id. ¶ 24. The most popular items have been t-shirts, plush toys and cell phone accessories (“Products”). Id. Of these items, Plaintiffs most popular product is its collection of round plush Angry Birds toys (collectively, “the Angry Birds Plush Line”). Greenfield Decl. ¶ 6, Exh. A. These round plush Angry Birds are sold in various sizes and styles and some include sound. Id.

Plaintiff alleges that it has gained significant common law trademark and other rights in its trademarks and Products through its use, advertising and promotion. Compl. ¶ 25. Plaintiff has also obtained federal trademark and copyright registrations. Id. Plaintiff is the owner of the United States Trademark Registration No. 3,976,576 for ANGRY BIRDS for a wide variety of goods in Classes 9,16, 28 and 41 and United States Trademark No. 3,988,-064 for

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for a wide variety of goods in Classes 9,16, 28 and 41 (the “Marks”). Id. 126, Exh. A.

Plaintiff also owns copyrights in and related to the Products. Compl. ¶ 27. Plaintiffs copyrights protect the various proprietary characters originated in the Angry Birds game and extended through its line of Products. Id. The line is updated from time to time to add new designs and products. Id. Plaintiff owns several United States Copyright Registrations relating to its products, including, among others, the following certificates of registrations: VA1778702, VA1778705, VA1778703, VA1776995, VA1776992, VA1777195, as well as numerous common law copyrights (collectively, “Copyright Works”). Id. ¶ 28, Exh. B.

In summer 2010, Plaintiff granted Commonwealth Toy & Novelty Co., Inc. (“Commonwealth”), a United States li[1091]*1091cense (and elsewhere), to market, manufacture, distribute and sell Angry Birds plush, key chains, balls, PYC figures, bean bags, Christmas stockings, seasonal Summer goods, banners and flags, lanyards, magnets, plush hats, snow globes, and drinkware, Compl. ¶ 30. Currently, Commonwealth’s most popular product is the Angry Birds Plush Line. Id. ¶ 32, Exh. C.

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Bluebook (online)
907 F. Supp. 2d 1086, 105 U.S.P.Q. 2d (BNA) 1107, 2012 WL 5425584, 2012 U.S. Dist. LEXIS 159257, Counsel Stack Legal Research, https://law.counselstack.com/opinion/rovio-entertainment-ltd-v-royal-plush-toys-inc-cand-2012.