PMC, Inc. v. Saban Entertainment, Inc.

45 Cal. App. 4th 579, 52 Cal. Rptr. 2d 877, 96 Daily Journal DAR 5629, 96 Cal. Daily Op. Serv. 3531, 1996 Cal. App. LEXIS 451
CourtCalifornia Court of Appeal
DecidedMay 16, 1996
DocketB093683
StatusPublished
Cited by73 cases

This text of 45 Cal. App. 4th 579 (PMC, Inc. v. Saban Entertainment, Inc.) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
PMC, Inc. v. Saban Entertainment, Inc., 45 Cal. App. 4th 579, 52 Cal. Rptr. 2d 877, 96 Daily Journal DAR 5629, 96 Cal. Daily Op. Serv. 3531, 1996 Cal. App. LEXIS 451 (Cal. Ct. App. 1996).

Opinion

Opinion

CROSKEY, J.

Defendant and respondent Saban Entertainment, Inc. (Saban) held the copyright for the name and likeness of “The Mighty Morphin Power Rangers.” Plaintiff and appellant Cosrich, a division of PMC, Inc. (Cosrich), was bidding against defendant and respondent Tsumura International, Inc. (Tsumura) to obtain an exclusive license to market and manufacture items using the Power Rangers name. Saban ultimately entered into an exclusive license contract with Tsumura. Cosrich brought this lawsuit alleging it actually had entered into a prior exclusive contract with Saban, which Saban had breached by entering into the contract with Tsumura. Cosrich also alleged that Tsumura had intentionally interfered with Cosrich’s contractual and business relationship with Saban.

Cosrich appeals from the judgment entered after the trial court granted the summary judgment motions of both Saban and Tsumura. We conclude that the cause of action for breach of contract against Saban must fail because there was no formalized agreement which satisfied the Copyright Act’s (17 U.S.C. § 101 et seq.) requirement of a signed writing. As to Tsumura, we hold Cosrich cannot assert a cause of action for intentional interference with contract because there was no enforceable contract with which to interfere; as a result, the only available claim against Tsumura has to be based upon an interference with prospective economic advantage. However, that is not viable in this case because Tsumura’s actions as Cosrich’s competitor were privileged as a matter of law. We therefore affirm the judgment.

Factual and Procedural Background 1

In the fall of 1993, Cosrich and Tsumura were each bidding to obtain from Saban an exclusive license to manufacture and market children’s cosmetic and toiletry items using the name and likeness of the “Mighty Morphin Power Rangers.” The following chronological summary of the negotiations and correspondence between the members of this commercial triangle is sufficient to present the issues which we must decide.

On November 10, 1993, Cosrich’s president (Michael Reich) wrote a letter to Saban expressing “my Company’s interest in licensing [the Power *586 Rangers] in the toiletries category.” The letter confirmed there had been discussions of a license contract with a specified 10 percent royalty rate, a “2 year term and a $50,000.00 Guarantee for the term.” Reich also expressed his hope that “we will be able to finalize this deal prior to [a meeting set for November 16].” Attached to the letter was a list of the articles for which Cosrich wished to obtain a license.

On November 18, 1993, Reich met with representatives of Saban. In the meeting, they discussed the proposed license agreement. Saban’s representatives told Reich that Saban was positively inclined toward awarding Cosrich the license. Saban’s representatives also stated that while other competitors were vying for the license and the final decision would have to be made by Saban’s president, they were quite confident Cosrich would be awarded the license. At this meeting, Reich was given a copy of Saban’s “Style Guide,” a document specifying Saban’s proprietary requirements for the licensed products, including artwork, advertising and other aspects of the product line.

Also on November 18-, 1993, Saban prepared and internally filed a “deal memo.” Deal memos were internal documents which enabled Saban’s creative manager to ascertain if submitted artwork was included in a particular license agreement. The deal memo listed Cosrich as licensee, the property was identified as the “Mighty Morphin Power Rangers,” the territory was shown as the United States, and distribution outlets were specified. The second page of the memo itemized products and estimated marketing dates.

Tsumura had also submitted a proposal to Saban, but it specified a royalty percentage of only 5 percent. Saban was insisting on a 10 percent royalty (which Cosrich had agreed to pay). Saban asked Tsumura to submit another proposal which would increase the royalty percentage to 10 percent. Tsumura refused to do so, but did submit a new proposal with a royalty rate of 8 percent.

On November 29, 1993, Reich had a conversation with Saban’s manager of domestic sales. Saban’s manager stated that Saban had decided to award the license to Cosrich in accordance with Cosrich’s proposal of November 10, 1993. The items listed in the November 10 communication were discussed, as well as certain changes and modifications which would be granted in the license. Reich agreed to all of these changes. Saban’s manager stated that she needed additional information on certain items. Cosrich’s president said this would be provided in the next few days. Reich also confirmed the agreement to increase the amount of the guarantee to $50,000, At the end of the conversation, Saban’s manager told Reich that she would be preparing *587 and forwarding to him a written agreement which would incorporate the terms of the license they had agreed upon, as well as standard license provisions for agreements of that kind.

On November 29, 1993, Saban’s manager wrote Tsumura and stated that “management has decided to grant the license to another company based on their ability to commit to a higher royalty and FOS rate. ... I know [Tsumura’s offer of 8 percent] was the highest percentage you could reasonably] offer without cutting into your margins. Therefore, ... the decision has been made to go with the company who could meet the requirements.”

After receiving this communication, Tsumura’s agents had a number of telephone conversations with Saban’s representatives in which Tsumura’s strengths were emphasized. During these telephone calls, Tsumura learned that Cosrich was the competitor that had submitted a better offer.

On November 30,1993, Reich wrote Saban the following: “We very much appreciated [the] call last night informing us that you have decided to award us the license for Mighty Morphin Power Rangers in the toiletries category. Thank you ... for the confidence you have shown in Cosrich — you may be sure we will not disappoint you. [Q] As promised we are already in the process of putting together a comprehensive product line so that when Mighty Morphin Power Rangers toiletries are presented to the trade, they will not be seeing one or two items but a complete program. [*][] Thank you again . . . .”

On November 30, 1993, Cosrich began the development process preparing a Power Ranger line of toilette products. Cosrich expended thousands of dollars on drawings, artwork, clay figurines, plastic molds, labels, packaging and layouts for sales promotions.

On December 1, 1993, Reich directed the following additional letter to Saban: “This letter is in response to your question about the inclusion of figurines in our License Agreement. Please understand that these would only be used as an accessory to be sold with one or more of our licensed articles.” Proposed designs and illustrations of certain initial items were attached to the letter. Saban responded the next day, indicating it had received the designs and “[h]ope to have approvals early next week.”

A December 15, 1993, letter from Tsumura to Saban stated, “[W]e have here ...

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45 Cal. App. 4th 579, 52 Cal. Rptr. 2d 877, 96 Daily Journal DAR 5629, 96 Cal. Daily Op. Serv. 3531, 1996 Cal. App. LEXIS 451, Counsel Stack Legal Research, https://law.counselstack.com/opinion/pmc-inc-v-saban-entertainment-inc-calctapp-1996.