Innovation Marketing v. Tuffcare, Inc.

31 F. Supp. 2d 218, 1998 U.S. Dist. LEXIS 19818, 1998 WL 886888
CourtDistrict Court, D. Puerto Rico
DecidedNovember 24, 1998
Docket98-1661 (DRD)
StatusPublished
Cited by16 cases

This text of 31 F. Supp. 2d 218 (Innovation Marketing v. Tuffcare, Inc.) is published on Counsel Stack Legal Research, covering District Court, D. Puerto Rico primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Innovation Marketing v. Tuffcare, Inc., 31 F. Supp. 2d 218, 1998 U.S. Dist. LEXIS 19818, 1998 WL 886888 (prd 1998).

Opinion

OPINION AND ORDER

DOMINGUEZ, District Judge.

The above captioned case is a cause of action of a Sales Representative against a principal, seeking damages and an interim statutory injunctive relief pending litigation duration under local Law 21 of 1990, P.R.Laws Ann. tit. 10 § 279 et seq.

Pending before the Court is Plaintiffs’ motion for the issuance of a provisional statutory injunction pending litigation outcome pursuant to the Puerto Rico Sales Representatives Act, 10 L.P.R.A. § 279(e), (Docket No. 2). A hearing was held on the matter on August 4, 1998, (Docket No. 10). This Court issued an order for the parties to file corresponding memoranda of law in support and against said request for injunc-tive relief. Plaintiff and defendants complied with the request of the court, (Dockets nos. 8 and 9). After, carefully reviewing the parties memoranda of law and the transcripts of the hearing held before this Court, for the reasons stated below in this Opinion and Order, Plaintiffs’ Motion for the issuance of a provisional statutory injunction pursuant to the Puerto Rico Sales Representatives Act, 10 L.P.R.A. § 279(e) is DENIED.

FACTUAL BACKGROUND

On or about September, 1997, co-Plaintiff, Mr. Jesus García Arce (“García”) d/b/a Innovation Marketing (“Innovation”), was contacted by Mr. Carvin Chang (“Chang”), Vice President of Defendant Tuffcare, Inc., (“Tuff-care”), to explore the possibility that Innovation sell Tuffcare products in Puerto Rico, after it had terminated its business relationship with a corporation by the name of Graham Field, Inc. (Tr. p. 11). On October, 1997 Garcia met in San Juan with Chang and his brother to discuss their future business relationship. (Tr. pp. 16-17). In that meeting, Chang and Garcia discussed the possibility that Innovation become Tuffcare exclusive sales representative in Puerto Rico. In Garcia’s version the condition was if Innovation could meet its projected sales of two million dollars the first year. In Chang’s version Innovation had to sell $6,000,000.00 dollars a year. (Tr. pp. 17, 96-97).

After discussing the details of setting up the minimum operation for the sales and marketing of Tuffcare products in Puerto Rico and the percentage commissions to be earned by Innovation, Garcia requested that Tuffcare reduce to writing the terms and conditions of their agreement, especially the clause regarding the exclusivity of Innovation as sales representative, since according to Garcia, in his ample experience of twenty *220 years in the field, ... “if it is an exclusive relationship ... it is always written down”. (Tr. pp. 18, 22, 75).

On or around October 16, 1997, Garcia received by fax the standard sales agreement submitted by Tuffcare to all its sales representatives in the United States, with Innovation’s name and address incorporated therein. Garcia read and signed the contract, and returned the same duly signed by fax and by mail to Tuffcare. (Tr. pp. 24, 26, 67, 103). Although Garcia requested that the contract be returned signed, the contract was never returned signed by Tuffcare to García. (The court notwithstanding understands that the parties entered into an agreement under said unsigned document as they both performed under the same.)

Garcia on behalf of Innovation performed the following activities for Tuffcare, for which he submitted an unitemized invoice for $5,000.00 dollars: (a) Garcia delivered to Chang a list of local attorneys from the Yellow Pages although he did not know any of the attorneys; (b) sent information about hotels in Puerto Rico but did not make any reservations; (c) assisted Tuffcare in finding a warehouse in Caguas, Puerto Rico; (d) did a marketing research for Tuffcare and projected sales of over two million dollars during the first year although no Master Plan of Sales was ordered; (e) sold Tuffcare products and delivered them from December 1997 to March 1998 in the total amount of less than one hundred fifty thousand dollars. (Tr. pp. 67-68, 71, 79-82). Tuffcare delivered its products to Innovation for resale to clients in Puerto Rico.

Notwithstanding that Innovation’s sales were consistently well below the projected expectation of Tuffcare of six million dollars a year (even below the two million sales projected by Innovation), Tuffcare did not terminate the business relationship. Rather, on March, 1998, Mr. Chang informed Mr. Garcia that Plaintiff could remain selling Tuffcare products on a non-exclusive basis and that Innovation could direct its orders through Medex, a wholly owned subsidiary of Tuffcare Incorporated. (Tr. pp. 85, 99, 134-135).

Notwithstanding the above, Innovation voluntarily abandoned the Tuffcare line on March, 1998. (Tr. pp. 85-86). Approximately three months later, on June 10, 1998, Plaintiffs filed the complaint in the instant case, along with a petition for injunctive relief.

LEGAL STANDARD UNDER LAW 21

Plaintiffs cause of action is under local Law 21, P.R.Laws Ann. tit. 10, § 279 et seq. The statute prohibits a principal from terminating its agreement with an exclusive sales representative without just cause. P.R.Laws Ann. tit. 10, § 278 (1976). Law 21 is modeled after the Dealer’s Contract Law, also known as Law 75, and it is well settled that applicable jurisprudence to Law 75 is also of application in controversies as per Law 21. 1 Law 75 was designed to protect Puerto Rican “dealers” from a manufacturer’s arbitrary termination or ending their commercial relationship with the Puerto Rican distributors who had prior thereto developed a market for their products. Medina & Medina v. Country Pride Foods, Ltd., 858 F.2d 817, 820 (1st Cir.1988) (Puerto Rico Supreme Court response to certified question, 122 P.R.D. 172 (1988)). Pursuant to Law 75, a manufacturer cannot terminate its agreement with a dealer except for “just cause.” P.R.Laws Ann. tit. 10, § 278a (1976). A scheme to compensate dealers terminated without just cause was enacted under Law 75, P.R.Laws Ann. tit. 10 § 278(b).

Resembling Law 75, Law 21 protects Puerto Rico sales representatives from arbitrary terminations after they create a market for them principals. An essential element of a Law 21 claim is the existence of an “exclusive sales representation contract” entered after December 5, 1990. P.R.Laws Ann. tit. 10, § 279 (1991). When the Puerto Rico Legislature enacted the Sales Representative Act of 1990 (Act 21), in the Statement of *221 Motives, Laws of Puerto Rico (infra Fn. 1), it expressed that this statute was meant to protect sales representatives — who “assume all the operational costs which such representation entails, such as the cost of maintaining an office, exhibition rooms, cars, office personnel, phones, electricity, water, insurance, travel costs, representation costs, office supplies and municipal patents ” — from termination without just cause. M.

Law 21 defines a sales representative as “an independent entrepreneur who establishes a sales representation contract of an exclusive nature, with a principal or grantor, and who is assigned a specific territory or market, within the Commonwealth of Puerto Rico.” P.R.Laws Ann. tit. 10, § 279(a).

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Bluebook (online)
31 F. Supp. 2d 218, 1998 U.S. Dist. LEXIS 19818, 1998 WL 886888, Counsel Stack Legal Research, https://law.counselstack.com/opinion/innovation-marketing-v-tuffcare-inc-prd-1998.