City of Pontiac General Employees Retirement System v. Schweitzer-Mauduit International, Inc.

806 F. Supp. 2d 1267, 2011 U.S. Dist. LEXIS 95661, 2011 WL 3799588
CourtDistrict Court, N.D. Georgia
DecidedAugust 26, 2011
DocketCivil Action 1:10-cv-00711-TCB
StatusPublished
Cited by1 cases

This text of 806 F. Supp. 2d 1267 (City of Pontiac General Employees Retirement System v. Schweitzer-Mauduit International, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. Georgia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

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City of Pontiac General Employees Retirement System v. Schweitzer-Mauduit International, Inc., 806 F. Supp. 2d 1267, 2011 U.S. Dist. LEXIS 95661, 2011 WL 3799588 (N.D. Ga. 2011).

Opinion

ORDER

TIMOTHY C. BATTEN, SR., District Judge.

This matter is before the Court on Defendants’ motion to dismiss Plaintiffs’ amended class action complaint [39].

*1270 I. Factual and Procedural Background 1

This securities fraud class action is brought by certain shareholders of Schweitzer-Mauduit International, Inc. (“Schweitzer” or the “Company”) asserting claims under § 10(b) and § 20(a) of the Securities Exchange Act of 1934 (the “Exchange Act”) and Rule 10b-5 promulgated thereunder. Plaintiffs are persons who purchased or acquired Schweitzer common stock between August 5, 2009 and February 10, 2010, inclusive (the “class period”). They allege that Schweitzer and two of its officers and directors, Defendants Villoutreix and Thompson (collectively, the “Individual Defendants”), 2 engaged in a fraudulent scheme to artificially inflate Schweitzer’s stock price by misleading the market about (1) Schweitzer’s relationship with one of its largest customers, (2) the strength of Schweitzer’s intellectual property protections, and (3) pressures the Company was facing from European competitors. Plaintiffs claim that the truth was revealed to the market on February 10 and 11, 2010, at which time the stock price fell and caused Plaintiffs millions of dollars in losses.

A. Defendant Schweitzer and Its LIP Cigarette Paper

Schweitzer, which is headquartered in Alpharetta, Georgia, is a multinational producer of specialty papers that supplies fine papers and reconstituted tobacco products to tobacco companies in the Americas, Europe, Asia and elsewhere. Schweitzer manufactures and sells, among other products, banded papers used in the production of lower ignition propensity (“LIP”) cigarettes. LIP cigarettes are considered “fire safe” because they have demonstrated a reduced propensity to burn when left unattended. The most common fire-safe technology used by cigarette manufacturers is to wrap cigarettes with two or three thin bands of less-porous paper that act as “speed bumps” to slow down a burning cigarette. If a fire-safe cigarette is left unattended, the burning tobacco will reach one of these speed bumps and extinguish. All fifty states have passed legislation requiring LIP cigarettes, and European Union regulations will require cigarettes to be LIP-compliant by the end of 2011.

Schweitzer was one of the earliest developers of LIP technology, and it holds numerous patents in that field. According to a confidential source who worked as Schweitzer’s senior corporate vice president of global LIP, 3 the Company was developing its LIP technology by 1995, but LIP technology did not become commercialized until 2003 or 2004, when state governments began requiring that cigarettes be LIP-compliant.

Schweitzer produces two types of LIP paper: online banded paper and offline banded paper. Online banded paper, also known as banded cigarette paper, employs moving orifice device (“MOD”) technology to coat the cigarette paper with a solvent during the paper-making process at *1271 Schweitzer’s plant in Spotswood, New Jersey. The MOD technology was developed jointly by Schweitzer and Philip Morris USA (“PMUSA”). Because of PMUSA’s proprietary interest in the MOD technology, it was the only one of Schweitzer’s customers entitled to purchase online banded paper. Nevertheless, according to an anonymous source who formerly worked at Schweitzer as a senior account manager, 4 other customers could purchase online banded paper from Schweitzer if they paid royalties to PMUSA. Rather than pay royalties to PMUSA, Schweitzer’s other customers typically purchase offline banded paper, which is traditional cigarette paper that is produced at Schweitzer’s Spotswood plant or at its facility in Newberry, South Carolina. After coating the paper with a proprietary “Alginex” solution, 5 Schweitzer then sends the paper to outside companies — known as “converters” — that print the LIP bands on the paper at off-site locations.

B. Schweitzer’s Relationship with PMUSA

The first subject about which Defendants are alleged to have made false and misleading statements is the relationship between Schweitzer and PMUSA.

Schweitzer has disclosed that PMUSA is one of its four largest customers, and PMUSA allegedly had a lot of say in the manufacturing process at the Spotswood mill. An anonymous former lab tester 6 at Schweitzer’s Spotswood mill was hired specifically to work on PMUSA’s banded cigarette paper, and he understood that PMUSA wanted its own dedicated lab technicians and that PMUSA paid his salary, even though he was technically a Schweitzer employee. Additionally, another confidential source who worked at Schweitzer as a senior research scientist 7 claimed that PMUSA knew everything about Schweitzer’s cost structure and that the contract between the two companies was more favorable to PMUSA than to Schweitzer and gave PMUSA a price advantage over its competitors. The anonymous senior account manager stated that the PMUSA contract permitted Schweitzer to fill PMUSA’s orders before other customers’ orders, regardless of the sequence in which the orders were received. The research scientist posited that Schweitzer might have been amenable to such an arrangement because PMUSA bought cigarette papers at a higher volume than other customers and because the prestige associated with manufacturing products for Philip Morris was a bargaining advantage *1272 when negotiating with potential overseas customers.

1. Concerns About Alternative Sourcing by Philip Morris

The senior research scientist explained that “Schweitzer and Philip Morris had worked together for years under an ‘evergreen contract,’ which referred to the ‘single-source’ nature of the contract.” According to the former lab tester, in 2009 there was talk among Spotswood employees that PMUSA’s contract with Schweitzer was coming to an end. Although he did not know specific details about the PMUSA contract, he believed PMUSA was switching from a multi-year agreement to a “year-to-year” contract. In October 2009, the Spotswood mill manager told employees that Schweitzer’s overall contract with PMUSA had expired and that PMU-SA would be researching whether it could buy banded paper from other manufacturers. The former lab tester had the impression that PMUSA wanted to move away from using the MOD technology and instead use the offline banded paper, which performed better than the online banded paper.

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806 F. Supp. 2d 1267, 2011 U.S. Dist. LEXIS 95661, 2011 WL 3799588, Counsel Stack Legal Research, https://law.counselstack.com/opinion/city-of-pontiac-general-employees-retirement-system-v-schweitzer-mauduit-gand-2011.