Zebra Strategies Inc. v. Gonzalez- Nazario

CourtDistrict Court, S.D. New York
DecidedJanuary 31, 2025
Docket1:24-cv-04146
StatusUnknown

This text of Zebra Strategies Inc. v. Gonzalez- Nazario (Zebra Strategies Inc. v. Gonzalez- Nazario) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Zebra Strategies Inc. v. Gonzalez- Nazario, (S.D.N.Y. 2025).

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK ---------------------------------------------------------------X ZEBRA STRATEGIES, INC., :

: OPINION AND ORDER Plaintiff, 24 Civ. 04146 (GWG) : -v.- : ADA GONZALEZ-NAZARIO, SEAN GOODMAN, SAGO INC., : ACCURATE MARKET RESEARCH, JOHN AND JANE DOES 1-10, : and ABC CORPORATIONS 1-10, :

Defendants. : ---------------------------------------------------------------X

GABRIEL W. GORENSTEIN, United States Magistrate Judge: Plaintiff Zebra Strategies, Inc. (“Zebra Strategies” or “Zebra”) brought this suit against defendants Ada Gonzalez-Nazario (also referred to as “Nazario” or “Nazarro” in the complaint), Sago Inc. (“SAGO”), Sean Goodman, Accurate Market Research (“AMR”), John and Jane Does 1-10, and ABC Corporations 1-10, alleging violations of 18 U.S.C. § 1836, breach of contract, conversion, breach of duty of loyalty, civil conspiracy, and unfair competition. See First Amended Complaint, filed July 16, 2024 (Docket # 53) (“Am. Compl.”). Defendants Goodman and AMR have each filed motions to dismiss the complaint.1 Pro se defendant Gonzalez-

1 See Notice of Motion to Dismiss, filed Aug. 2, 2024 (Docket # 59) (“AMR Mot.”); Memorandum of Law of Defendant Advanced Market Research in Support of Motion to Dismiss First Amended Complaint with Prejudice Pursuant to F.R.C.P. 12(b)(6), filed Aug. 2, 2024 (Docket # 60) (“AMR Mem.”); Affirmation of Justin T. Kelton in Support of Motion to Dismiss, filed Aug. 2, 2024 (Docket # 61) (“Kelton Aff.”); Plaintiff’s Response to Defendant Accurate Market Research’s Motion to Dismiss, filed Aug. 14, 2024 (Docket # 65) (“Pl. Opp. to AMR”); Reply Memorandum of Law of Defendant Advanced Market Research in Further Support of Motion to Dismiss First Amended Complaint Pursuant to F.R.C.P. 12(b)(6), filed Aug. 23, 2024 (Docket # 68) (“AMR Reply”); Notice of Motion to Dismiss, filed Aug. 5, 2024 (Docket # 63) (“Goodman Mot.”); Memorandum of Law in Support of Motion to Dismiss, filed Aug. 5, 2024 Nazario has “adopt[ed] the argument of” defendant Goodman. See Order, dated Sept. 4, 2024 (Docket # 70). For the reasons stated below, AMR’s and Goodman’s motions to dismiss are granted. Gonzalez-Nazario’s motion to dismiss is denied except with respect to the claims of breach of duty of loyalty and civil conspiracy.

I. FACTS AS ALLEGED IN THE AMENDED COMPLAINT For purposes of deciding the motions to dismiss, we assume the facts of the complaint to be true. Zebra Strategies is a “market research and strategy firm” that “specializes in marginalized, vulnerable, and hard-to reach populations.” Am. Compl. at 1. On September 26, 2023, “Participant 1,” an individual who had “signed up with and agreed to share private information with . . . Zebra Strategies, and only Zebra Strategies,” transmitted “an email she received . . . to participate in a study crafted by SAGO,” a research and marketing firm that is one of Zebra Strategies’ “main competitors.” Id. ¶¶ 4, 14, 14 n.1. Participant 1 expressed concern that “her information was being shared by Zebra” and “was adamant that she had not

provided her information to any other business.” Id. ¶¶ 14, 16. Zebra Strategies “immediately launched an internal investigation.” Id. ¶ 15. As part of the internal investigation, Carolyn Devenney, Zebra Strategies’ Vice-President of Operations, “investigated the ‘drive log’ related to . . . Participant[ 1]’s file,” which revealed that Participant 1’s file “had been accessed by Nazarro [sic] without company authorization on numerous occasions.” Id. ¶ 16. Further investigation also “revealed that Nazario had downloaded an overwhelming number of files at least thirty-nine (39) times over the course of

(Docket # 64) (“Goodman Mem.”); Plaintiff’s Response to Defendant Sean Goodman’s Motion to Dismiss, filed Aug. 14, 2024 (Docket # 66) (“Pl. Opp. to Goodman”); Reply Memorandum of Law in Support of Motion to Dismiss, filed Aug. 21, 2024 (Docket # 67) (“Goodman Reply”). about five (5) months; which contained approximately twelve thousand (12,000) proprietary database contacts.” Id. ¶ 17. Gonzalez-Nazario’s actions were “on [a] tremendous scale, harvesting the contact information for thousands of Zebra participants.” Id. ¶ 18. Gonzalez- Nazario did not have the “authority” to download or otherwise access such files. Id. ¶ 36.

On October 31, 2023, “Participant 2,” another individual who “signed up with and agreed to share private information with . . . Zebra Strategies, and only Zebra Strategies,” contacted Zebra Strategies, “inquir[ing] . . . about a study she participated in [and] asking when she would receive payment.” Id. ¶¶ 14 n.1, 21. A “brief inquiry” revealed that “Participant 2 had not been contacted by Zebra and the study she participated in was not a Zebra study. Instead, it was yet another study conducted by SAGO.” Id. ¶ 22. Zebra Strategies concluded that its “intellectual property and data was being stolen and sold to their competitors.” Id. ¶ 23. “Devenney immediately locked down all access to the database.” Id. On an unidentified date, Zebra Strategies “sent out a survey to their participants asking them if they were contacted by SAGO.” Id. ¶ 27. Of the “906 legitimate responses . . . multiple

participants informed [Zebra Strategies] that they had been contacted by third parties with no idea how said parties obtained access to their data.” Id. Additionally, “[p]articipants themselves . . . provided emails to Zebra directly from AMR and SAGO indicating that they had somehow came [sic] to possess their personal information against their will.” Id. ¶ 28. Like SAGO, AMR is also “a marketing and research company,” that is a “direct competitor[] of Zebra.” Id. ¶¶ 5, 20. “[T]wenty-three (23) Zebra Participants were contacted directly by SAGO under the guise of ‘following up on the Zebra survey.’” Id. ¶ 29. Zebra Strategies also “signed up fictitious people as well as other people who never sign up for surveys to see if they would be contacted, and they were by either AMR or SAGO.” Id. ¶ 30. Zebra Strategies “employ[ed] multiple cybersecurity firms to . . . investigate the breach.” Id. ¶ 31. These firms informed Zebra Strategies that Zebra Strategies’ “database had not been hacked, and that there was no evidence of any ‘critical threats’ to the database, nor was the stolen

information being sold on the dark web.” Id. The firms concluded that the “breach was an inside job, which involved a person or persons with access to the database illicitly providing access to Nazario.” Id. ¶ 32. Zebra Strategies alleges that “the only individual[s] who had such access” to the database were Denine Rodney, the CEO of Zebra Strategies, Devenney, and Goodman. Id. ¶¶ 14, 32. In January 2024, Zebra Strategies “distributed a survey to twelve thousand (12,000) plus contacts that Nazario downloaded. The survey asked the participants if they had been contacted by SAGO after participating in a Zebra study.” Id. ¶ 34. “A third-party consultant contracted by Zebra found that a [sic] number of participants contacted by SAGO was ‘dramatically high.’” Id. ¶ 35. Zebra Strategies subsequently “hired another cybersecurity firm to conduct a full and

thorough investigation.” Id.

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