United States Ex Rel. Keeler v. Eisai, Inc.

568 F. App'x 783
CourtCourt of Appeals for the Eleventh Circuit
DecidedJune 11, 2014
Docket13-10973, 13-11949
StatusUnpublished
Cited by17 cases

This text of 568 F. App'x 783 (United States Ex Rel. Keeler v. Eisai, Inc.) is published on Counsel Stack Legal Research, covering Court of Appeals for the Eleventh Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
United States Ex Rel. Keeler v. Eisai, Inc., 568 F. App'x 783 (11th Cir. 2014).

Opinion

PER CURIAM:

We affirm the dismissal of this case for the reasons set forth in the district court’s scholarly and thorough January 31, 2013, Order and its April 1, 2013, clarification Order.

AFFIRMED.

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF FLORIDA

Case No. 09-22302-CV-WILLIAMS

UNITED STATES OF AMERICA, et al., ex rel. Michael Keeler, Plaintiffs, vs. EISAI, INC., Defendant.

ORDER

THIS MATTER is before the Court on Defendant Eisai Inc.’s (“Eisai”) Motion to Dismiss (DE 95). Eisai is a Japanese manufacturer of pharmaceutical drugs. Michael Keeler (“Relator”) was one of twenty-four sales representatives for Ei-sai’s United States subsidiary, a position he held during a three-year period from sometime in 2006 through April 2009. He initiated this qui tam action on August 4, 2009 under the False Claims Act (“FCA”), which allows individuals to bring private actions in the name of the Government against individuals who defraud the Government. 31 U.S.C. § 3730(b). 1 After reviewing the pleadings and the parties’ arguments, the Court concludes that although the Complaint—at 189 pages—recites numerous factual allegations and legal conclusions, 2 it fails to plead key elements of fraud in accordance with Federal Rule of Civil Procedure 9(b). Because Relator has had ample opportunities to correct the deficiencies, the *785 Court will now dismiss his claims with prejudice.

I. BACKGROUND

Principally, Relator claims that Eisai promoted its drugs for non-approved uses and paid medical providers to use its drugs in non-approved ways, which he personally observed or became aware of while working at the company. According to Relator, service providers allegedly submitted claims for reimbursement through government-administered health care programs that were not reimbursable and with respect to which they falsely certified that they had not received a kickback in connection with the claim. Further, Relator contends that Eisai falsified drug payment information and submitted it to the Government, thereby failing to give the Government preferred rates as it was contractually obligated to do. The Complaint describes this conduct as beginning in 2006 and continuing to this date.

A. Off-Label Promotion

Relator contends that the Defendant marketed and promoted two cancer-treating drugs, Ontak and Dacogen, for off-label uses, i.e., uses that go beyond what has been approved after an exacting review process by the Food and Drug Administration. Ontak was approved to treat cutaneous T-Cell lymphoma “for patients whose malignant cells express the CD-25 component of the IL-2 receptor.” (Compl-¶ 92.) Despite this, Eisai allegedly promoted the drug for treatment of follicular non-Hodgkin’s lymphoma, chronic lymphatic lymphoma, relapsed/refractory B-cell non-Hodgkin’s lymphoma, adult T-cell leukemia lymphoma, peripheral T-cell lymphoma, graft versus host disease and melanoma. (Id. ¶ 83). 3 Dacogen is indicated solely for the treatment of myleodys-plastic syndromes, a condition in which bone marrow does not produce enough healthy blood cells, but Eisai allegedly promoted it for treatment of acute myeloge-nous leukemia, which is a cancer affecting blood cells. (Id. ¶¶ 165-66.)

As a sales representative for Eisai, who also attended company meetings and interacted with other employees, Relator claims to have direct and personal knowledge of the message Eisai sought to communicate to physicians. (Comply 12-14, 54.) While Eisai’s official policy was that off-label studies should not be distributed during sales, he was “supplied with numerous articles of dubious scientific nature, touting various off-label uses of Ontak which were to be distributed to physicians and referred to during visits to physicians.” (Id. ¶¶ 87, 96,125.) Apart from educating physicians about the suitability of its drugs for other indications, Eisai “marketed the spread”: that is, Eisai alerted certain providers of the profit to be earned based on the difference between the discounted price of Ontak they received and the reimbursements they would recoup. (Id. ¶ 129.) The “spread” was approximately $700 per dose administered and motivated doctors to prescribe the drug as much as possible. (Id. ¶ 133.) 4 He alleges that sales representatives were trained to use similar tactics to market Dacogen. (Id. ¶ 172.)

*786 Eisai incentivized its representatives to act by providing “lucrative commissions to its marketing force” and counting off-label sales toward representatives’ sales quotas. (Comply 36.) The pressure was such that Relator complained to his supervisor, David Trexler, about having “to achieve the company’s required sales quotas which were inflated because they included a high percentage of off-label sales.” (Id. ¶ 109.) In October 2008, Eisai’s oncology sales representatives compiled sales information showing that between 50 and 70 percent of Ontak’s total sales were derived from off-label sales. (Id. ¶ 111.)

In the Complaint, Relator refers to just a few instances in which Eisai engaged in this promotional conduct. For example, in November 2006, Relator was a trainee in an Ontak sales class in which he received off-label studies to use in making presentations to physicians and other similar materials. (CompLIHi 81-82, 88-90.) At an unspecified time and with no details of its contents, an Eisai District Manager distributed a paper advocating off-label use of Ontak to sales representatives. (Id. ¶ 90.) In June 2007, Eisai’s director of research wrote an e-mail to Eisai’s sales managers suggesting that an unapproved off-label marketing update (which is not further described) should be shown to providers but not left with them. (Id. ¶ 99.) 5 At an unspecified time and without elaboration, Eisai’s Vice President of Sales, Leslie Mir-ani, instructed unknown sales representatives to promote Dacogen for off-label use, to promote longer administration at more frequent intervals, and to use larger dosages. (Id. ¶ 174.) Finally, without describing who was involved, where it occurred, or when it was said, Relator claims he “was directed to tell physicians ... that there were studies showing that CD-25 positive/negative made no difference in the treatment of patients, which was known to be untrue.” (Id. ¶ 93.)

Beyond employing its sales force to deliver such sales messages, Relator alleges that Eisai engaged physicians to promote off-label uses. “Dr. Peter Heald was compensated by Eisai to speak and write articles on off-label uses of Ontak.” (Compl.lffl 90, 154.) Additionally, Lauren Pinter-Brown, M.D.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Pietz v. Apple Inc.
S.D. Florida, 2025
Saulsberry v. Elder
S.D. Florida, 2022
Thomas Bingham v. HCA, Inc.
Eleventh Circuit, 2019
Marsteller ex rel. United States v. Tilton
880 F.3d 1302 (Eleventh Circuit, 2018)
U.S. Ex Rel. Mcfarland v. Florida Pharmacy Soln.
358 F. Supp. 3d 1316 (M.D. Florida, 2017)
United States ex rel. Aquino v. University of Miami
250 F. Supp. 3d 1319 (S.D. Florida, 2017)
United States ex rel. Brown v. BankUnited Trust 2005-1
235 F. Supp. 3d 1343 (S.D. Florida, 2017)
Ceithaml v. Celebrity Cruises, Inc.
207 F. Supp. 3d 1345 (S.D. Florida, 2016)
United States ex rel. Phalp v. Lincare Holdings, Inc.
116 F. Supp. 3d 1326 (S.D. Florida, 2015)

Cite This Page — Counsel Stack

Bluebook (online)
568 F. App'x 783, Counsel Stack Legal Research, https://law.counselstack.com/opinion/united-states-ex-rel-keeler-v-eisai-inc-ca11-2014.