Sports Quest v. Dale Earnhardt, Inc.

2004 NCBC 4
CourtNorth Carolina Business Court
DecidedMarch 12, 2004
Docket02-CVS-0140,01-CVS-2200
StatusPublished
Cited by1 cases

This text of 2004 NCBC 4 (Sports Quest v. Dale Earnhardt, Inc.) is published on Counsel Stack Legal Research, covering North Carolina Business Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Sports Quest v. Dale Earnhardt, Inc., 2004 NCBC 4 (N.C. Super. Ct. 2004).

Opinion

Sports Quest, Inc. v. Dale Earnhardt, Inc., 2004 NCBC 4

STATE OF NORTH CAROLINA IN THE GENERAL COURT OF JUSTICE SUPERIOR COURT DIVISION COUNTY OF IREDELL 02 CVS 0140

SPORTS QUEST, INC. ) ) Plaintiff, ) ) v. ) ) DALE EARNHARDT, INC., a North ) Carolina corporation ) ) Defendants. ) 02 CVS 0140 ) (Consolidated)

ACTION PERFORMANCE COMPANIES, INC. ) ) Plaintiff, ) ) v. ) ) SPORTS QUEST, INC. ) ) Defendant and ) Third-Party Plaintiff, ) 01 CVS 2200 ) v. ) ) FRED WAGENHALS ) ) Third-Party Defendant. ) )

ORDER AND OPINION

{1} This case arises out of Plaintiff Sports Quest’s claim that defendants effectively destroyed plaintiff’s business as a licensee and marketer of NASCAR related merchandise. Sports Quest asserts claims against Defendant Dale Earnhardt, Inc. (“DEI”) for breach of contract, fraud, tortious interference with both business relations and prospective economic advantage, unfair and deceptive trade practices and civil conspiracy. {2} In a related and now consolidated case, Plaintiff Action Performance (“Action”) asserts that it produced and sold $90,310.46 in replica racecars to Defendant Sports Quest but never received payment for these goods. Action asserts claims against Sports Quest for breach of contract, statement of account and quantum meruit. Sports Quest counterclaimed that Action and its CEO, Fred Wagenhals (“Wagenhals”), committed fraud, unfair and deceptive trade practices, tortious interference with contract and slander. This Court dismissed the counterclaims that Sport Quest had against Action and Wagenhals in the Order and Opinion of February 12, 2004. {3} Sports Quest seeks monetary damages from DEI. Action seeks to recover the allegedly past due payments for merchandise plus interest and the costs of bringing the action. {4} Sports Quest and DEI submitted further motions for summary judgment on the claims still pending in this matter. Action also seeks a ruling on summary judgment as to the statement of account claim to recover the past due payments.

Thomas, Godley & Childers, P.A. by Mark L. Childers; Eisele, Ashburn, Greene & Chapman, P.A. by Douglas G. Eisele for Plaintiff, Defendant and Third Party Plaintiff Sports Quest, Inc.

Alston & Bird, L.L.P by Bruce J. Rose, Judson Graves, and J. Mark Wilson for Defendant Dale Earnhardt, Inc.

Gray, Layton, Kersh, Solomon, Sigmon, Furr & Smith, P.A. by William E. Moore, Jr.; Arcangela M. Mazzariello for Plaintiff Action Performance Companies, Inc. and Third Party Defendant Fred Wagenhals.

I.

FACTUAL BACKGROUND A. THE SPORTS QUEST AND DEI DISPUTE

{5} Sports Quest is a North Carolina corporation with its principal office and place of business in Iredell County, North Carolina. Sports Quest enters into licensing agreements with NASCAR racing teams to obtain the rights to market merchandise that bears the intellectual property of these organizations, including various trademarked and copyrighted items. Kenneth Frady (“Frady”) is the founder and sole owner of Sports Quest. {6} DEI is also a North Carolina corporation with its principal office and place of business in Iredell County, North Carolina. DEI is a privately held company that amongst other operations exclusively controls the images and likenesses of the late Dale Earnhardt and Dale Earnhardt, Jr. and the automobiles used by their racing teams. DEI licenses the rights for outside companies to produce, distribute and market products bearing their likenesses and other intellectual property owned by DEI. {7} Action is a publicly traded Arizona corporation registered to do business in the State of North Carolina. Action designs, promotes, markets, and distributes licensed NASCAR related products. Wagenhals is both a citizen and resident of the State of Arizona and is the president and chief executive officer as well as a major shareholder of Action. {8} Beginning in 1998, Sports Quest entered into several licensing agreements with DEI (the “1998 licensing agreements”) to produce and market merchandise that bore images and depictions related to both Earnhardts and their respective racing teams. Subsequent documents executed by both parties extended Sports Quest’s licensing rights to the elder Earnhardt until the end of 2002 and to the younger Earnhardt until the end of 2005. Sports Quest paid royalties based on the sale of licensed products to DEI as compensation for the licensing rights. The president of Sports Quest, Kenneth Frady, a veteran of NASCAR merchandising, had developed a relationship with the Earnhardt family before executing the 1998 licensing agreements. {9} DEI asserts that Sports Quest breached several provisions of the 1998 licensing agreements. First, DEI asserts that Sport Quest violated the agreements’ prohibition on sublicensing to third party vendors. Second, DEI alleges that Sports Quest failed to tender royalties due in accordance with the licensing agreements. Sports Quest does not dispute either violation of the 1998 licensing agreements. Frady, however, claims that Sports Quest waived the prohibition against sublicensing because DEI knew about it and did not object. {10} The critical juncture in this case occurred on June 15, 2000, when Frady met at the DEI offices with the elder Earnhardt and the recently hired vice president of licensing for DEI, Joe Hedrick. Frady and the elder Earnhardt signed a letter (the “June 15th letter”) that allegedly altered the terms of the prior licensing agreements between DEI and Sports Quest. The parties are in dispute over the particular circumstances, inducements and motivations surrounding the meeting and resultant document. {11} The June 15th letter had several key provisions at issue in this case. First, Frady admitted that Sports Quest violated the prohibition on sublicensing contained in the 1998 agreements. Second, DEI required Sports Quest to send a letter to third parties stating that it had sublicensed the rights to DEI properties to third parties. The letters were to notify third parties that Sports Quest was no longer an agent of DEI, sublicensing agreements would be honored by DEI, renewals would be negotiated with DEI, and all royalty payments should be mailed directly to DEI. Third, the letter stated that a new licensing agreement between DEI and Sports Quest would follow that would supersede the 1998 agreements and also provided the terms to be included in that subsequent document. The parties never entered into a subsequent agreement that incorporated the terms provided for in the June 15th letter. {12} Sports Quest complied with the terms of the letter and notified sublicensees that DEI would assume control over agreements concerning properties of DEI. The licensing relationship between DEI and Sports Quest following June 15, 2000 operated without any major difficulty until early 2001. On February 18, 2001, Dale Earnhardt, Sr. was killed in an accident during a NASCAR race. {13} In March 2001, Sports Quest stopped paying royalties without explanation. Sports Quest did not pay the royalties even after DEI notified Sports Quest in writing that it had breached the 1998 agreements. On November 13, 2001, DEI officially terminated the relationship with Sports Quest based on violations of the 1998 licensing agreements including nonpayment and sublicensing. {14} The parties have opposite views as to the purpose of the June 15th letter. DEI asserts that the agreement was an attempt on its part to cure Sports Quest’s breach of the prohibition on sublicensing provided for in the 1998 agreements. Sports Quest contends that DEI used the June 15th letter to induce Sports Quest to sever ties with existing customers by assuming control of these relationships. Frady claims that DEI deceived him into signing the letter by incorrectly telling him that Sports Quest was in breach of the 1998 agreements and falsely promising a secure future relationship between DEI and Sports Quest.

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Bluebook (online)
2004 NCBC 4, Counsel Stack Legal Research, https://law.counselstack.com/opinion/sports-quest-v-dale-earnhardt-inc-ncbizct-2004.