R.C. Maxwell Co. v. Galloway Township

679 A.2d 141, 145 N.J. 547, 1996 N.J. LEXIS 963
CourtSupreme Court of New Jersey
DecidedJuly 30, 1996
StatusPublished
Cited by14 cases

This text of 679 A.2d 141 (R.C. Maxwell Co. v. Galloway Township) is published on Counsel Stack Legal Research, covering Supreme Court of New Jersey primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
R.C. Maxwell Co. v. Galloway Township, 679 A.2d 141, 145 N.J. 547, 1996 N.J. LEXIS 963 (N.J. 1996).

Opinion

The opinion of the Court was delivered by

HANDLER, J.

I

The R.C. Maxwell Company (“Maxwell”) is a New Jersey corporation that has conducted outdoor advertising since 1894. It currently owns about 900 outdoor advertising displays, most of which are in Atlantic and Mercer counties.

Four Maxwell-owned wooden billboards are on land owned by Scola, Inc., in Galloway Township, Atlantic County, New Jersey. Maxwell leases the property for the express purpose of erecting its billboards.

Maxwell’s billboards have traditionally been taxed by the State as business personal property pursuant to the Business Personal Property Act (the “BPP”), N.J.S.A 54:11A-1 to -21, which was repealed in 1993. Maxwell also pays licensing and permit fees to the State pursuant to the Outdoor Advertising Act, N.J.S.A *551 54:40-50 to -73 (repealed in 1992) and more recently the Roadside Sign Control and Outdoor Advertising Act, N.J.S.A 27:5-5 to -26 (replacing N.J.SA 54:40-50 to -73).

On November 25,1991, the Attorney General issued an advisory opinion on behalf of the Director, Division of Taxation, that billboards were taxable as real property under N.J.SA 54:4-1. Galloway Township proceeded, in 1992, to make an omitted assessment for real property taxes owed by Scola, Inc., for the Maxwell billboards that were erected on its property. The original assessment for Scola’s plot, identified as Block 1204.01, Lot 7.02, was $86,700. After re-assessing the billboards as taxable real property, the assessment of taxable land value increased to $90,400. Maxwell and Scola (“plaintiffs” or “taxpayers”) challenged the assessment before the Atlantic County Board of Taxation (“Board”), but the Board upheld Galloway Township’s omitted assessment.

Plaintiff appealed the Board’s judgement to the Tax Court. The Outdoor Advertising Association of New Jersey appeared as amicus curiae and the Director, Division of Taxation, intervened.

The Tax Court granted summary judgment to Galloway Township, holding that the billboards were taxable as real property. 13 N.J. Tax 519 (1993). The Appellate Division affirmed the Tax Court decision. 15 N.J. Tax 187 (1995). We granted the taxpayers’ petition for certification. 142 N.J. 456, 663 A.2d 1363 (1995).

II

The taxpayers contend that billboards are personal property that is exempt from taxation as real property. Subsection (a) of N.J.SA 54:4-1 classifies improvements “consisting of personal property” that are “affixed to the real property” as “within real property” and therefore taxable.

The taxpayers argue that under this statutory framework, billboards should be classified not as improvements to realty but only as personal property because (1) they can be removed *552 without material injury to either the real property to which they are affixed or to the billboard itself, and (2) they are ordinarily not intended to be affixed permanently to real property. 13 N.J. Tax at 526. The plaintiffs also argue that the billboards qualify under the statute’s “machinery, apparatus, or equipment” exception, subsection (b) of N.J.S.A. 54:4-1, because the billboards are apparatuses used in the outdoor advertising business that neither support, shelter, contain, enclose, nor house people or property. These contentions require an extremely fact-specific analysis, which was undertaken by the lower courts.

Maxwell’s billboards are comprised' primarily of wood with some metal components such as bolts and nails. They use the A-frame construction methodology. 13 N.J. Tax at 522. The advertising copy is located on what is known as the face of the billboard, which rests on a grid of vertical planks known as uprights and horizontal planks known as stringers. Backbracing connects the uprights to anchors, which are planks that are almost entirely stuck into the ground. Three of the billboards in this case have 12-foot by 25-foot faces and one has an 8-foot by 15-foot face. The faees are made of either wood panels or sheet metal on a wood frame. Ibid.

.An A-frame constructed billboard consists of: (1) seven wooden uprights; (2) seven wooden anchors; (3) seven wooden down-braces; (4) a wooden platform; (5) wooden crossbracing; (6) wooden stringers; and (7) the sign face. Id. at 522-23. Illuminated billboards, also implicated in this case, would have the following additional components: (1) a one hundred amp service panel with timer clock; (2) six quartz or fluorescent fixtures; (3) a maximum of 110 lineal feet of rigid pipe; (4) a service entrance cable; and (5) a ground rod. Id. at 524.

Construction and maintenance of Maxwell’s billboards are carried out in the following manner:

Once a sign location is laid out, the billboard is constructed on site. For the 14 foot x 48 foot-face sign, seven 4 inch by 6 inch uprights are installed to a depth of six feet. The area is backfilled and tamped down. Seven anchors are likewise installed about 12 to 15 feet behind the uprights. Downbracing is then erected and *553 bolted to the anchors at the top of the uprights. The stringers are then attached horizontally to the uprights and, lastly, the face is attached to the stringers.
The backbraces are bolted to the uprights and anchors at both ends of the structure. Likewise, the platform bracing is also bolted. The stringers are nailed to the uprights. The other components are nailed to each other with galvanized nails. The galvanized nail used in this fashion makes it work much like a wood screw. This construction technique is faster and cheaper but nearly as effective as if the lumber had been screwed together.
The uprights, because in direct contact with the earth and subject to accelerated decay, must be replaced about every ten years. The entire structure would be replaced within eight to ten years on average, assuming there has been a lease renewal.
The sign face carries the advertising copy. A face made of wood panels is attached to the stringers by use of the galvanized nails which are crimped. The crimping provides strength to the jointed parts. A sheet-metal face is mounted on a frame which is then attached to the stringer. For sheet-metal faces, the advertising copy is placed on sheets of paper which is applied to the sign face up to six layers. For the wooden faces, the advertising copy is painted:on either at the location or at Maxwell’s shops in Atlantic City or Trenton.
[ 13 N.J. Tax at 523-24. ]

Because approximately 85% of Maxwell’s billboard signs are made of wood, there is a constant need for new or recycled replacement parts. Id. at 524. Maxwell regularly repairs or replaces billboard parts that either are damaged by the elements or succumb to rot. Generally, wooden billboard components have a life of eight to ten years. Ibid.

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Bluebook (online)
679 A.2d 141, 145 N.J. 547, 1996 N.J. LEXIS 963, Counsel Stack Legal Research, https://law.counselstack.com/opinion/rc-maxwell-co-v-galloway-township-nj-1996.