Pla-Fit Franchise v Patricko et al.

2013 DNH 109
District Court, D. New Hampshire·Decided May 20, 2014·No. 13-CV-489-PB·Published·Cited by 1 cases

Opinion

UNITED STATES DISTRICT COURT FOR THE DISTRICT OF NEW HAMPSHIRE

Pla-Fit Franchise, LLC

v. Case No. 13-cv-489-PB Opinion No. 2013 DNH 109

Patricko, Inc., et. al

MEMORANDUM AND ORDER

Pla-Fit Franchise, LLC (“Pla-Fit”) sued two of its franchisees (the “Franchisees”) and their operating companies for preliminary injunctive relief, permanent injunctive relief, and damages. After obtaining agreements from the Franchisees that made a preliminary injunction unnecessary, Pla-Fit moved to compel the parties to arbitrate in accordance with arbitration clauses in their franchise agreements. The issue presented by defendants’ opposition to the motion to compel is whether Pla- Fit waived its right to compel defendants to arbitrate by filing its complaint.

I. BACKGROUND

Pla-Fit is a New Hampshire corporation and the franchisor of Planet Fitness brand gyms. Defendant Patrick Catino owns a gym in Tewksbury, Massachusetts, that on July 7, 2006 entered

into an agreement with Pla-Fit to become a Planet Fitness franchise. Catino’s gym in Tewksbury is operated by defendant Patricko, Inc. Defendant Kevin LaVelle and Catino each own a fifty percent share of a gym in Somerville, Massachusetts, that on July 7, 2006 also entered into an agreement with Pla-Fit to become a Planet Fitness franchise. The Somerville gym is operated by defendant World Gym, Inc.

The franchise agreements contain identical terms, save an addendum that is irrelevant to the claims at issue. These terms include rules for negotiation and arbitration. Doc. Nos. 1-1, 1-2. In paragraph 19.12, the agreements state:

All controversies, disputes, or claims between the parties . . . arising from or relating to this Agreement that are not resolved by negotiations within thirty (30) days of the notice of dispute, shall on demand of either party be submitted for arbitration to the American Arbitration Association (“AAA”). The arbitration shall be governed exclusively by the United States Arbitration Act . . . The arbitration proceedings shall be conducted on an individual basis and not on a multi-plaintiff, consolidated, collective or class-wide basis . . . The provisions of this Article 19.12 shall continue in full force and effect subsequent to and notwithstanding expiration or termination of this Agreement.

Within months of entering their respective agreements, the Franchisees began to spar with Pla-Fit on a variety of issues, including the quality and condition of fitness equipment, the

amount the Franchisees would be required to contribute to advertising campaigns, and whether the gyms could continue to offer personal training. These and other concerns culminated in the Franchisees filing suit on August 30, 2012 in the District of Massachusetts for breach of contract, conversion, and violation of the Massachusetts Consumer Protection Statute. Pla-Fit responded by moving to compel arbitration based on the arbitration clauses in the franchise agreements. The court granted Pla-Fit’s motion and ordered the parties to arbitrate their disputes. See World Gym, Inc. v. Pla-Fit Franchise, LLC, No. 12-11620-DJC, 2013 WL 3830164, at *1 (D. Mass. July 19, 2013). The Franchisees moved for reconsideration on August 19, 2013. The court ultimately denied the motion for reconsideration on December 11, 2013. No further filings have been made in the Massachusetts action.

On May 28, 2013, while the Massachusetts action was pending, Pla-Fit sent the Franchisees notices of default for “chronic violations” of Planet Fitness’ standards. Pla-Fit gave them thirty days to cure their violations. Doc. No. 1-3. Negotiations continued into the summer, and in late August Pla- Fit again issued notices of default for the same violations.

On September 26, 2013, the Franchisees requested an extension until June 2014 to cure their alleged defaults. On October 24, 2013, Pla-Fit informed the Franchisees that it would grant them the requested extension if they (1) agreed to a time period for compliance; (2) joined the local advertising cooperative; and (3) provided a general release of their previously asserted claims. Pla-Fit also made an alternative settlement offer, requested a response within ten days, and noted that the Franchisees would be terminated if they refused to resolve all outstanding issues. Doc. No. 1-7. On November 4, the Franchisees rejected both proposals.

On November 7, 2013, Pla-Fit sent the Franchisees termination letters citing the uncured material defaults originally specified in its prior notices. Termination was effective immediately. The letters required each gym to remove all signs and materials identifying themselves as a Planet Fitness franchise and adhere to other post-termination contract obligations.

On November 11, 2013, Pla-Fit contacted Franchisee’s counsel and expressed concern that the two gyms continued to operate as Planet Fitness franchises. Pla-Fit asked what

Franchisees’ intentions were with regard to de-branding their facilities. On November 12, Franchisee’s counsel replied to the email by asking “what happen[ed] to my clients’ right to arbitrate.” Pla-Fit responded, saying “I take your reply below to my [November 11] question as indicating that your clients do not intend to comply,” to which Franchisee’s counsel replied, “comply with what.” Doc. No. 22-2. In response to these emails, Pla-Fit’s counsel sent Franchisees an email with the attached complaint and motion for preliminary injunction, described below, stating “I trust this will answer your question.”

On November 13, 2013, the Franchisees sent Pla-Fit a letter expressing an interest in arbitrating all disputes and requesting a meeting “prior to formal arbitration.” The letter was incorrectly addressed and Pla-Fit’s attorney did not receive it until November 18.

On November 14, 2013, Pla-Fit filed its complaint in this court requesting injunctive relief for trademark infringement, a declaratory judgment that the Franchisees continued to operate competitive businesses in violation of their franchise agreements, and damages for breach of contract. The next day,

Pla-Fit filed a motion for a preliminary injunction.

On November 18, Pla-Fit acknowledged receipt of the November 12 letter. The parties scheduled a meeting for November 25, with Pla-Fit noting that “[i]f that negotiation does not fully resolve their dispute, [the Franchisees] may as they see fit demand arbitration before the AAA as provided in para. 19.12.” On November 25, 2013, the parties met to discuss a potential resolution. The Franchisees agreed to de-brand by removing all materials associating their gyms with Planet Fitness, but the parties were unable to reach agreement on other issues. On December 13, 2013, Pla-Fit sent the Franchisees a proposed order dismissing the entire action and submitting all disputes to arbitration. Doc. No. 23-4. The parties exchanged emails regarding arbitration, but could not come to an agreement. Doc. No. 23-5.

On December 19, 2013, the Franchisees answered Pla-Fit’s complaint and asserted counterclaims for breach of contract, conversion, wrongful termination, and violation of the New Hampshire Consumer Protection Act. N.H. Rev. Stat. Ann. Ch. 358-A. These claims are substantially similar to those that the Franchisees had brought in the District of Massachusetts action.

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Pla-Fit Franchise v Patricko et al., 2013 DNH 109 (D.N.H. 2014).

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