New Hampshire Automobile Dealers Ass'n v. General Motors Corp.

620 F. Supp. 1150, 1985 U.S. Dist. LEXIS 14812
CourtDistrict Court, D. New Hampshire
DecidedOctober 17, 1985
Docket1:08-adr-00020
StatusPublished
Cited by12 cases

This text of 620 F. Supp. 1150 (New Hampshire Automobile Dealers Ass'n v. General Motors Corp.) is published on Counsel Stack Legal Research, covering District Court, D. New Hampshire primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
New Hampshire Automobile Dealers Ass'n v. General Motors Corp., 620 F. Supp. 1150, 1985 U.S. Dist. LEXIS 14812 (D.N.H. 1985).

Opinion

MEMORANDUM OPINION

DEVINE, Chief Judge.

This litigation challenges the differing methods by which motor vehicles are marketed. Specifically, the case focuses on the manner in which such vehicles are allocated for sales as between retail and “fleet” purchasers. 1 The claims advanced are that such allocations are violative of certain statutes enacted by the New Hampshire Legislature. 2

At this stage of the proceedings, the Court addresses the issues raised by a motion for summary judgment filed by the defendant, General Motors Corporation (“GM”). The plaintiffs are the New Hampshire Automobile Dealers Association, Inc. (“NHADA”), a nonprofit corporation, and twelve franchised GM dealers whose places of business are in New Hampshire. 3

An order of summary judgment is appropriate only when the pleadings and other *1152 submissions show that there is no genuine issue of material fact and that the moving party is entitled to judgment as a matter of law. Rule 56, Fed.R.Civ.P.; Cia. Petrolera Caribe, Inc. v. Arco Caribbean, Inc., 754 F.2d 404, 411 (1st Cir.1985). The manner in which the record must be reviewed requires that all inferences be drawn in the light most favorable to the party opposing the motion. Metropolitan Life Insurance Company v. Ditmore, 729 F.2d 1, 4 (1st Cir.1984). But the mere fact that issues are complex and that they involve state of mind, intent, or motivation does not automatically preclude summary judgment. Stepanischen v. Merchants Despatch Transportation Corporation, 722 F.2d 922, 929 (1st Cir.1983). Moreover, a “court is not obliged to find that a genuine issue of material fact exists where the only evidence of such an issue is a series of eonclu-sory statements unsupported by specific factual allegations.” Velazquez v. Chardon, 736 F.2d 831, 833-34 (1st Cir.1984) (citation omitted).

1. The Factual Background

The varied divisions of GM (such as Oldsmobile, Pontiac, Buick, Chevrolet) annually decide what proportion of vehicle production is to be allocated between retail and fleet sales. P Res, App 4, pp. 63, 103-05; 4 GM Ex A, p. 20. 5 Historically, not over 27.2 percent of national production is allocated to fleet sales, the balance being allocated to sales at retail. P Res, App 2, pp. 67-68; GM Ex A, pp. 19, 20, 22.

Divisional retail allocations are apportioned among geographic areas, or “Zones”, which are based on prior sales records of dealers situate in each such Zone. GM Ex A, p. 20. Fleet allocations are subdivided between local and national sales, and local allocations are apportioned to Zones based on prior sales records. Id. National fleet allocations are set aside for dealer orders for large fleets (such as Hertz, Avis, and National rental car companies) that operate nationally, and the allocation is therefore not apportioned to any Zone. Id.

Whether marketed retail or fleet, all new GM vehicles are sold only through franchised GM dealers. GM Ex B, p. 2. Each such dealer enters into a written “Dealer Sales and Service Agreement”, which grants to the dealer the sole right of the use of GM trademarks, trade names, and related identification. Id.

GM dealers submit their orders for new vehicles to geographically dispersed GM factories, none of which are located in New Hampshire. GM Ex B, p. 3. Orders are accepted by GM when scheduled for production, and the vehicles are delivered to the dealers when assembled. Id. The dealers then pay GM, and in turn resell the vehicles to their retail or fleet customers. Id.

GM dealers compete with the dealers of other manufacturers (such as Ford or Chrysler), not only for retail, but also for fleet sales. GM Ex A, pp. 5, 6. GM accordingly provides sales incentives to its dealers for each of said types of sales. GM Ex B, pp. 3, 4.

Commencing in 1981, GM offered certain fleet sale incentives, which were available to any dealer who desired to compete for such sales. GM Ex A, pp. 5-7. Such packages of incentives might include items in the nature of free air conditioners or radios or price protection for a certain period of time. Id. These incentives would be developed through the medium of contacts between GM’s fleet representatives and the representatives of large fleet purchasers. Id.; P Res App 1, pp. 71-73, 76-80; App 29. When approved by GM’s executive *1153 committee, the incentive package for a given model unit would be made available to all GM dealers who were interested in competing in the market for the sales of such units. Id.; GM Ex B, pp. 4, 5.

The national car rental companies purchase vehicles in large volume through a small network of dealers who actively compete for such sales. GM Ex B, p. 5. Such “fleet oriented” dealers compete with one another as well as with the dealers of other manufacturers. Id. at 5, 6.

Certain of the fleet sales incentive programs were designed to meet production needs of either GM or the fleet operators. P Res, App 1, p. 133. A specific example occurred in June 1983 when GM discovered it had insufficient dealer orders for the base (or less expensive) models of its Chevrolet Camaro and Pontiac Firebird. P Res, App 1, pp. 94-96; App 24, pp. 700389-700391; GM Ex A, pp. 4, 5. Accordingly, free air conditioning was offered on any such vehicle sold for immediate delivery on condition that a minimum of one thousand vehicles were sold to a fleet operator within a set calendar period of time. Id. This program was available to any GM dealer who was interested in such a large volume sale. GM Ex A, p. 5.

Prior to the spring of 1984, GM dealers who purchased vehicles for their own rental or leasing fleets were required to maintain on file a valid lease agreement for a minimum term of six months and to maintain rental vehicles in use for four months or a minimum of one thousand miles. P Res, App 1, pp. 124-25; GM Ex A, p. 14, n. 6. By contrast, fleets not operated by dealers were merely required to retain vehicles in their possession for a minimum of three months. Id. The rationale for the stricter requirements imposed upon GM dealers was the perception of GM that such requirements were necessary to prevent its dealers from moving vehicles back and forth between their retail and fleet inventories. Id.; P Res, App 1, pp. 124-25; App 4, pp. 76-77.

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Bluebook (online)
620 F. Supp. 1150, 1985 U.S. Dist. LEXIS 14812, Counsel Stack Legal Research, https://law.counselstack.com/opinion/new-hampshire-automobile-dealers-assn-v-general-motors-corp-nhd-1985.