IN RE WAWA, INC. DATA SECURITY LITIGATION

CourtDistrict Court, E.D. Pennsylvania
DecidedMay 6, 2021
Docket2:19-cv-06019
StatusUnknown

This text of IN RE WAWA, INC. DATA SECURITY LITIGATION (IN RE WAWA, INC. DATA SECURITY LITIGATION) is published on Counsel Stack Legal Research, covering District Court, E.D. Pennsylvania primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
IN RE WAWA, INC. DATA SECURITY LITIGATION, (E.D. Pa. 2021).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE EASTERN DISTRICT OF PENNSYLVANIA : CIVIL ACTION

IN RE WAWA, INC. This document applies to the DATA SECURITY LITIGATION : Financial Institution Track.

No. 19-6019 : and all related cases. MEMORANDUM PRATTER, J. May 6, 2021 Wawa, Inc., which operates a chain of convenience stores and gas stations throughout the eastern United States, experienced a data security incident in March 2019, when hackers accessed Wawa’s point-of-sale systems and installed malware that targeted in-store payment terminals and gas station fuel dispensers. The hackers obtained customer payment card information over the next several months. This information was later made available for purchase on the “dark web.” Wawa disclosed the data breach in December 2019. Lawsuits followed. This Court’s case management plan created three distinct tracks for the litigation: the Consumer Track, the Employee Track, and the Financial Institution Track. This Memorandum addresses the Financial Institution Track. The Financial Institution Track Plaintiffs (“Institutions”) assert three causes of action, all of which arise from alleged losses from the data breach related to notifying customers of potential fraud, investigating claims of fraudulent activity on customer accounts, and canceling and reissuing customer payment cards. Wawa moves to dismiss all three causes of action. For the reasons that follow, the Court will grant in part and deny in part Wawa’s motion.

BACKGROUND In March 2019, hackers breached Wawa’s point-of-sale systems and installed malware on payment terminals and fuel dispensers, which enabled them to steal customer payment card data for the next nine months. Doc. No. 128 (Am. Compl.) 2. This data was later posted for sale on the “dark web.” Jd. 43. Wawa publicly acknowledged the data breach in late December 2019. Id. 45. The Institutions initially were Inspire Federal Credit Union, Insight Credit Union, and the Greater Cincinnati Credit Union. They filed a consolidated amended class action complaint pursuant to the Class Action Fairness Act of 2004, 28 U.S.C. § 1332(d), alleging that at least one class member is of diverse citizenship from Wawa, there are more than 100 potential class members, and the aggregate amount in controversy exceeds $5 million.| Am. Compl. § 14. In their Amended Complaint, the Institutions bring suit on behalf of financial institutions who allegedly sustained financial losses as a result of the Wawa data security breach, including reimbursing payment card account holders for fraudulent or unauthorized charges, canceling and reissuing cards, and investigating and monitoring the compromised accounts. Jd. J 6. The Institutions state that “financial institutions and credit card processing companies have issued rules and standards governing the basic measures and protections that merchants must take to ensure consumers’ valuable data is protected.” Jd. 425. Thus, they argue that Wawa had a duty to reasonably comply with these requirements and safeguard payment card data. Jd. J 27, 46. Moreover, the Institutions allege that Wawa was on notice regarding potential security vulnerabilities in its point-of-sale systems and the risk that payment card information could be

1 These credit unions are based in Pennsylvania, Florida, and Ohio, respectively. Am. Compl. {§ 7- Wid. Institutions allege that the estimated cost just to reissue compromised cards is over $10 million. Id.

improperly accessed because other stores across the United States had previously experienced high-profile data breaches, and Visa had alerted merchants about potential vulnerabilities. Id. 28-32. Consequently, the Institutions argue that Wawa’s deficient security measures and vulnerable point-of-sale systems led to a data breach that went undetected for almost nine months. Id. 35, 41. The Institutions bring claims for negligence (Count I), negligence per se (Count II), and declaratory and injunctive relief (Count III). Jd. 4 78-103. LEGAL STANDARD A motion to dismiss under Federal Rule of Civil Procedure 12(b)(6) tests the legal sufficiency of acomplaint. It requires a court to assess whether a complaint has “sufficient factual matter, accepted as true, to ‘state a claim to relief that is plausible on its face.’” Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) (quoting Bell Atl. Corp. v. Twombly, 550 U.S. 544, 570 (2007)). A claim is plausible when its factual allegations are “enough to raise a right to relief above the speculative level.” Twombly, 550 U.S. at 555-56. “The Third Circuit instructs the reviewing court to conduct a two-part analysis. First, any legal conclusions are separated from the well-pleaded factual allegations and disregarded. Second, the court determines whether the facts alleged establish a plausible claim for relief.” Satterfield v. Gov't Ins. Employees Co., No. 20-cv-1400, 2020 WL 7229763, at *1 (E.D. Pa. Dec. 8, 2020) (citing Fowler v. UPMC Shadyside, 578 F.3d 203, 210-11 (3d Cir. 2009)). “A claim has facial plausibility when the plaintiff pleads factual content that allows the court to draw the reasonable inference that the defendant is liable for the misconduct alleged.” Jgbal, 556 U.S. at 678. DISCUSSION Wawa asks the Court to dismiss all three counts in the Institutions’ Amended Complaint for failure to state a claim upon which relief can be granted under Rule 12(b)(6). As to negligence,

Wawa argues that the parties are bound by contract and that the economic loss doctrine bars recovery in tort because no duty independent of contract exists. As to negligence per se, Wawa asserts that Section 5 of the Federal Trade Commission Act, 15 U.S.C. § 45(a), which these plaintiffs invoke for their Count II, does not provide for a private cause of action, and the Institutions do not qualify as consumers, the group of people that the FTC Act was designed to protect. Lastly, regarding declaratory and injunctive relief, Wawa contends that this claim should be dismissed because it duplicates the Institutions’ negligence claims. The Court addresses each claim in turn. I. Negligence Wawa argues that the Institutions’ negligence claim is barred by the economic loss doctrine. This doctrine holds that, in most circumstances, tort liability is not available for purely economic losses suffered by a business when it has already ordered its affairs with other entities by contract. Wawa states that so-called “Payment Card Rules” set forth the rights and responsibilities of payment card network participants, including card issuers, like the Institutions, and merchants, like Wawa. Accordingly, Wawa claims all members of these financial networks agree to be bound by these rules, thus thwarting a negligence suit. A. Admissibility of the Payment Card Rules The parties dispute whether the Court can consider these rules. Wawa refers to them in its motion and also attaches several exhibits from Visa and Mastercard. In general, “a district court ruling on a motion to dismiss may not consider matters extraneous to the pleadings.” Jn re Burlington Coat Factory Sec. Litig., 114 F.3d 1410, 1426 Gd Cir. 1997). But an exception to this general rule exists for documents that are integral to, or directly mentioned in, a plaintiff's complaint.

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IN RE WAWA, INC. DATA SECURITY LITIGATION, Counsel Stack Legal Research, https://law.counselstack.com/opinion/in-re-wawa-inc-data-security-litigation-paed-2021.