In re Velo Holdings Inc.

500 B.R. 693, 2013 WL 5966766, 2013 Bankr. LEXIS 4734, 58 Bankr. Ct. Dec. (CRR) 206
United States Bankruptcy Court, S.D. New York·Decided November 8, 2013·No. Case No. 12-11384 (MG)·Published·Cited by 2 cases

Opinion

Chapter 11

MEMORANDUM OPINION AND ORDER DENYING MOTION FOR AN ORDER ENFORCING THE PLAN AND CONFIRMATION ORDER INJUNCTIONS, HOLDING THE FLORIDA ATTORNEY GENERAL IN CONTEMPT, AND IMPOSING SANCTIONS

MARTIN GLENN, United States Bankruptcy Judge

Pending before the Court is the Emergency Motion of Velo ACU LLC and the Reorganized Debtors for an Order (I) Enforcing the Plan of Reorganization and Confirmation Order Injunctions; (II) Holding the Florida Attorney General in Contempt; and (III) Imposing Sanctions (the “Motion,” ECF Doc. # 907). The State of Florida filed a response (ECF Doc. # 922), and Velo filed a reply (ECF Doc. # 925). The Court held a hearing on the Motion on November 6, 2013.

For the reasons stated below, the motion is DENIED without prejudice.

I. BACKGROUND

A. Facts Giving Rise to the Dispute

ACU LLC is a holding company formed pursuant to the Velo Holdings Reorganization Plan, which became effective on February 4, 2013. ACU LLC filed this Motion along with its affiliated reorganized debtors (collectively, the “Movants”). Before the Petition Date in this matter, several state attorneys general, including the Florida Attorney General (the “Florida AG”), [696]*696initiated investigations into two Velo affiliates: Vertrue and Adaptive. (See Motion ¶ 1.) These Velo affiliates engaged in direct and third party marketing to consumers to offer identity-theft protection and lifestyle and shopping products. (Id. ¶¶ 12-13.) Aside from attracting customers through its marketing efforts, frequently using third party marketing companies, Vertrue and Adaptive also gained customers “organically,” meaning that the customers independently sought out the affiliates’ services. (Id. ¶ 13.)

Pursuant to The Modified First Amended Joint Plan of Reorganization of Velo Holdings, Inc. and its Affiliated Debtors and Debtors in Possession under Chapter 11 of the Bankruptcy Code (the “Plan,” ECF Doc. # 702, Ex. 1), Vertrue and Adaptive’s credit - and identify-theft business and their lifestyle and shopping business (together, the “ACU Business”) were placed into a “harvest,” meaning that the entities ceased all marketing practices and terminated relationships with third party marketers, focusing their efforts on continuing to derive revenue from their existing customers. (Id. ¶¶ 21-23.) The ACU Business continues to gain organic customers, though, and continues to service its previously-enrolled customers, so the ACU Business still generates revenue. (Id. ¶ 23.) Current Chief Executive Officer of the reorganized debtors (and former Chief Restructuring Officer of the ACU Business) Alan M. Jacobs oversees the harvest. (Id. ¶ 24.)

The Plan and Confirmation Order enjoin “all parties in interest and creditors” from: (1) “taking any actions to interfere with the implementation or consummation of the Plan;” and (2)“prosecuting or asserting all Claims against the Reorganized Debtors and ACU LLC or their assets and properties.” (Plan §§ 10.2, 10.4, Confirmation Order ¶¶ 28(a)-(b), 30.) By incorporating Bankruptcy Code section 101(5), the Plan defines a Claim as “a right to payment, whether or not ... reduced to judgment, liquidated, unliquidated, fixed, contingent, matured, unmatured, disputed, undisputed, legal, equitable, secured, or unsecured,” and claims described in section 101(5)(b). The Plan also includes “Administrative Expenses” in its definition of Claims, making the “actual, necessary costs and expenses, incurred after the Petition Date, of preserving the Debtors’ estates or operating the Debtors’ businesses,” discharged Claims. (Plan § 1.7.)

Florida did not file a proof of claim in the bankruptcy, nor did Florida object to the harvest, the Disclosure Statement, or the Plan. (Motion ¶ 25.) But Florida had investigated Vertrue previously — in June 2004, Vertrue and the Florida AG signed a settlement agreement, after which the Florida AG ceased its investigation of Ver-true’s advertising and business practices. (Id. ¶ 14.) The Movants attached that agreement to the Motion at Exhibit 4. As part of the settlement, Florida released Vertrue from claims, including future claims that could be asserted in a civil or administrative proceeding, based upon the matters investigated. (Id. ¶ 16.)

In 2010, Florida participated in a multi-state investigation of Vertrue and Adaptive. (Id. ¶ 18.) On August 2, 2010, the Florida AG served Vertrue with a civil investigative demand (“CID”), seeking among other things information about Ver-true’s customers in Florida, its business partners, its method of customer enrollment, and inquiries and complaints made by Florida residents. (Id. ¶ 19.) The Debtors produced over 24,000 pages of documents and electronic data to the Florida AG in response to the CID, and the Florida AG did not initiate proceedings against the Debtors. (Id. ¶ 20.)

[697]*697On August 16, 2013, the Florida AG served a subpoena on the Movants pursuant to the Florida Unfair and Deceptive Trade Practices Act. (Id. ¶29.) In response to the subpoena, the Movants informed the Florida AG that they no longer advertise or market with third parties to obtain new customers, but instead only enroll new customers organically. (Id. ¶ 30.) The Florida AG responded that it was not concerned about organic enrollment, but was instead concerned about unauthorized customer charges. (Id. ¶ 31.) The Florida AG then filed a petition in state court on October 17, 2013, seeking to compel the Movants to comply with the August 16, 2013 subpoena. (Id. ¶¶ 33-35.) The petition states that the Florida AG is only investigating membership charges post-dating the Confirmation Order. (Id. ¶ 35.)

B.The Movants’ Argument

The Movants claim that the Florida subpoena is enjoined by the Plan’s provision barring actions or proceedings with respect to claims against the Movants. Further, the Movants note that the Plan enjoins parties from interfering with implementation of the Plan. Even though the subpoena seeks information from February 1, 2013, to the present, the Movants argue that they have engaged in no marketing whatsoever and have terminated relationships with third party marketers, so the Florida AG is actually only investigating customer relationships that existed prepetition. Thus, according to the Mov-ants, Florida is attempting to pursue a claim it could have brought before the petition and should be barred by the Plan injunction. Alternatively, the Florida AG could have filed a claim in the bankruptcy action or could have objected to the Plan, but it did not do so. According to the Movants, Florida should not be allowed to use the subpoena as a means for pursuing clams it has already waived.

Additionally, the Movants argue that the Florida AG should be held in contempt for willfully violating the Confirmation Order. The Movants note that they informed the Florida AG of the bankruptcy injunctions, yet the Florida AG filed the subpoena without providing advance notice required by state law. Sanctions are warranted here, according to the Movants, because the subpoena flaunts the Court’s injunctions and only drives up the Movants’ legal expenses.

C. Florida’s Response

Florida responds that its subpoena does not constitute a “claim” subject to the Plan injunction, nor does the subpoena interfere with implementation of the Plan.

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In re Velo Holdings Inc., 500 B.R. 693, 2013 WL 5966766, 2013 Bankr. LEXIS 4734, 58 Bankr. Ct. Dec. (CRR) 206 (N.Y. 2013).

500 B.R. 693 (In re Velo Holdings Inc.) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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