In Re Graphics Processing Units Antitrust Litigation

527 F. Supp. 2d 1011, 2007 U.S. Dist. LEXIS 76601, 2007 WL 2875686
CourtDistrict Court, N.D. California
DecidedSeptember 27, 2007
DocketC 06-07417 WHA, MDL No. 1826
StatusPublished
Cited by62 cases

This text of 527 F. Supp. 2d 1011 (In Re Graphics Processing Units Antitrust Litigation) is published on Counsel Stack Legal Research, covering District Court, N.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
In Re Graphics Processing Units Antitrust Litigation, 527 F. Supp. 2d 1011, 2007 U.S. Dist. LEXIS 76601, 2007 WL 2875686 (N.D. Cal. 2007).

Opinion

*1013 PRETRIAL ORDER NO. 5

ORDER GRANTING IN PART AND DENYING IN PART MOTIONS TO DISMISS

WILLIAM ALSUP, District Judge.

INTRODUCTION

In this multi-district antitrust proceeding, all defendants have moved to dismiss the direct purchasers’ complaint as well as the indirect purchasers’ complaint. One of the prominent issues presented is the proper application of the recent decision in Bell Atlantic Corp. v. Twombly, — U.S. —, 127 S.Ct. 1955, 167 L.Ed.2d 929 (2007). The motions are Granted in Part and Denied in Part for the reasons stated below.

STATEMENT

Taking all well-pled facts as true, the complaints establish the following. Defendants are producers of graphics processing units, or GPUs, used in many types of consumer electronics. Defendant Nvidia Corporation, a Delaware corporation, has its headquarters in Santa Clara (DPC ¶ 17). 1 Defendant ATI Technologies, Inc., is a business entity organized under the laws of Canada (id. at ¶ 18). Defendant Advanced Micro Devices, Inc., a Delaware corporation, has its principal place of business in Sunnyvale (id. at ¶ 19). On July 24, 2006, AMD and ATI announced a plan for AMD to acquire ATI. The deal closed on October 25, 2006 (ibid,.). The acquisition was financed through approximately two billion dollars in debt, as well as 56 million shares of AMD stock (ibid.). Direct and indirect purchasers allege that AMD assumed ATI’s existing liabilities pursuant to the acquisition and, as a result, AMD is liable for ATI’s conduct (ibid., IPC ¶ 41).

Direct-purchaser plaintiffs are individuals and businesses who allege that they purchased GPUs directly from defendants or their co-conspirators (DPC ¶¶ 12-15). Indirect-purchaser plaintiffs, in contrast, allege that they purchased defendants’ GPUs indirectly, i.e., through intermediaries, with some of them alleging that they purchased the graphics card itself, while others allege that they purchased computers containing defendants’ products (IPC ¶¶ 10-38). Indirect purchaser plaintiffs reside in the following states: Michigan, Florida, California, New York, South Dakota, Minnesota, Arizona, Wisconsin, Kansas, Washington D.C., Oregon, Vermont, and New Mexico (ibid.).

GPUs are dedicated graphics-rendering devices for computers, workstations, servers, game consoles, and mobile devices such as personal digital assistants and cellular phones (DPC ¶ 8). GPUs process and display computer graphics, including graphics for three-dimensional and video applications (id. at ¶ 9). Defendants sell GPUs to original equipment manufacturers, original design manufacturers, and directly through retail channels. Plaintiffs allege that even when incorporated into computers, a GPU is a physically discrete component that does not undergo any significant alterations (IPC ¶ 49). It can be physically unplugged from the computer’s motherboard (ibid.).

*1014 Looking at the market for GPUs, plaintiffs allege that Nvidia has a 53% share of the market, while ATI has a 47% share of the market (id. at ¶ 54). Both Nvidia and ATI are “fabless” semiconductor companies that license the actual production of graphics cards to independent manufacturers (id. at ¶ 55). They then sell the products under their own brand names. Plaintiffs allege that the market for GPUs has been characterized by price stability and upward pricing trends since at least 2002, while most consumer electronics are characterized by downward pricing trends (id. at ¶ 56). Direct purchasers allege that the price of the primary components for defendants’ products' — semiconductors and random-access memory — has been declining in recent years (DPC ¶ 95). Additionally, there is alleged excess capacity in the GPU market (id. at ¶ 96).

GPU design and production is a highly complex and expensive line of business requiring large amounts of labor and capital for research and development (id. at ¶ 45, IPC ¶ 71). Numerous incidents can delay, halt, or speed up the research and development process (IPC ¶ 72, DPC ¶ 46). Plaintiffs allege that in a competitive market, firms would rush to release next-generation products ahead of competitors to capture sales and market share (IPC ¶ 72, DPC ¶ 46). According to plaintiffs, the exact opposite has been occurring. Instead of rushing new products to market at the lowest possible prices, ATI and Nvi-dia have been releasing products at approximately the same times and at similar price points (IPC ¶ 73, DPC ¶ 48).

Plaintiffs allege that ATI, AMD, and Nvidia have conspired to fix prices and to coordinate the release of new like products. Purportedly, ATI and Nvidia held a series of secret meetings and communications during which they restrained trade by: (1) agreeing to reduce competition with each other to maintain and increase their margins; (2) agreeing to fix prices; and (3) coordinating the timing of the release of similar products into the market (DPC ¶ 32). Plaintiffs allege that executives and employees from ATI and Nvidia attended some of the same industry meetings and conferences. Shortly after attending those conferences, plaintiffs contend, the companies released new products at nearly the same times and at the same price points. Specifics surrounding the agreement, however, are not alleged.

Plaintiffs allege that ATI and Nvidia slowed the pace of research and development and innovation starting in the spring of 2003. Notably absent from the complaints are contentions of defendants’ behavior before the alleged conspiracy commenced. Plaintiffs make the following allegations in support of their contention that defendants had an agreement to restrain trade:

• 2002: Members of PCI-SIG (Peripheral Component Interconnect Special Interest Group, a standard-setting organization dealing with high performance data transfer), which included both ATI and Nvidia, met to discuss implementation of PCI standard. “This meeting provided opportunities for representatives of ATI, Nvidia, and/or AMD to conspire about the introduction and pricing of GPUs and the graphics cards in which they are used” (IPC ¶ 78).
• March 2003: ATI’s Radeon 9800 was announced to go on sale “priced around $400,” Nvidia FX 5800 GPU also announced in March, was “priced at $400 as well” (IPC ¶ 58).
• March 4-8 2003: Khronos Group (of which ATI, Nvidia, and AMD were members) sponsored the Game Developers Conference in San Jose (IPC ¶ 80). “Executives of ATI and Nvidia attended the Game Developer’s Conference” (DPC ¶ 52).
*1015 •April 2003: ATI announced that its Radeon 9600 “would be priced around $200. ” Also Nvidia announced that its GeForce 5600 “would appear in stores in April of 2003, priced at $200 as well” (IPC ¶ 59).

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