Flying J, Inc. v. Van Hollen

597 F. Supp. 2d 848, 2009 U.S. Dist. LEXIS 10306, 2009 WL 330034
CourtDistrict Court, E.D. Wisconsin
DecidedFebruary 11, 2009
DocketCase 08-C-110
StatusPublished
Cited by2 cases

This text of 597 F. Supp. 2d 848 (Flying J, Inc. v. Van Hollen) is published on Counsel Stack Legal Research, covering District Court, E.D. Wisconsin primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Flying J, Inc. v. Van Hollen, 597 F. Supp. 2d 848, 2009 U.S. Dist. LEXIS 10306, 2009 WL 330034 (E.D. Wis. 2009).

Opinion

DECISION AND ORDER

RUDOLPH T. RANDA, Chief Judge.

At issue in this case are the motor vehicle fuel provisions of the Wisconsin Unfair Sales Act (the “Unfair Sales Act”), Wis. Stat. § 100.30. The express purpose of this depression-era legislation is to restrain the “practice of selling certain items of merchandise below cost” and to protect “merchants who fail because of the competition of those who use such methods ...” § 100.30(1). At the same time, federal antitrust law exists for “the protection of competition, not competitors.” Brunswick Corp. v. Pueblo Bowl-O-Mat, Inc., 429 U.S. 477, 488, 97 S.Ct. 690, 50 L.Ed.2d 701 (1977). The Court finds that the Act’s motor vehicle fuel provisions are unconstitutional because they violate the Sherman Act’s prohibition against restraints of trade. See 15 U.S.C. § 1.

BACKGROUND

Flying J, Inc. (“Flying J”) is a Utah corporation that operates travel plazas in Black River Falls and Oak Creek, Wisconsin. The defendants, J.B. Van Hollen and Rod Nilsestuen, are charged with enforcement of the Unfair Sales Act.

I. The Unfair Sales Act

The Unfair Sales Act was enacted in 1939, when the average retail price of gasoline was 18.8 cents per gallon. See Wis. Stat. § 100.30. The Unfair Sales Act currently mandates a minimum mark-up of 9.18% above the “average terminal price,” a proxy for wholesale costs. The purported purpose of the 9.18% markup is to “cover a proportionate part of the cost of doing business.” § 100.30(2)(am)(lm)(e). In the 69 years following its enactment, the minimum markup formula (originally 6%) was amended only once. In 1997, the Wisconsin legislature amended the markup formula to require a 6% markup above *852 certain actual costs or a 9.18% markup above the “average terminal price,” whichever is greater. § 100.30(2)(am)(lm)(e). This amendment took effect in Wisconsin on August 1,1998.

In August 1998, the average retail price of regular gasoline in the United States was $1.03, and the average retail price of diesel was $1.01. Applying Wisconsin’s 9.18% minimum markup to 1998 prices, and assuming that the retailer purchases at “average terminal price” under the Act, a gallon of motor fuel that retails at between $1.01 and $1.03 per gallon has a built in markup price between $.08 and $.09 per gallon.

Since the 1997 bill, the Wisconsin legislature has not adjusted the markup formula despite intervening changes in technology, economic conditions, and rising prices in the oil and gas industries. In May 2007, gasoline and diesel prices were as follows:

• In the Midwest region of the United States, the retail price of regular gasoline per gallon reached $3.32 per gallon, and the price of diesel fuel reached $2.78 per gallon.
• Prices for fuel in Wisconsin (charged by competitors of Flying J) reached $3.49 per gallon for regular gasoline and $2.99 per gallon for diesel fuel.
• Applying Wisconsin’s 9.18% minimum markup and assuming that the retailer purchases at “average terminal price” under the statute, a gallon of gasoline that retails at $3.43 per gallon has a built in markup price of approximately $.29 per gallon. Likewise, a gallon of diesel that retails at $2.99, has a built in markup price of approximately $.25 cents per gallon. (See D. 36, Decl. of Richard Peterson, ¶ 6).

In May/June 2008, gasoline and diesel prices were as follows:

• In the Midwest region of the United States, the retail price of regular gasoline per gallon reached $3.98 per gallon, and the average price of diesel fuel reached $4.61 per gallon.
• In May 2008, prices for fuel in Wisconsin (charged by competitors of Flying J) reached $4,199 per gallon for regular gasoline and $4,859 per gallon for diesel fuel.
• Applying Wisconsin’s 9.18% minimum markup and assuming that the retailer purchases at “average terminal price” under the statute, a gallon of gasoline that retails at $3.98 per gallon has a built in markup price of approximately $.33 per gallon. Likewise, a gallon of diesel that retails at $4.61, has a built in markup price of approximately $.39 cents per gallon. (See D. 36, Decl. of Richard Peterson, ¶ 7).

While gasoline and diesel prices increased between 300% and 360% from 1998 through 2008, during the same ten years inflation has been approximately 33%. Flying J, because of its efficiencies, can sell motor fuel with substantially less markup than the imposed 9.18% markup over the “average terminal price” and still make a reasonable profit.

II. Prior Action

On March 12, 2007, Flying J filed its amended answer and affirmative defenses in a previous case, Lotus Business Group LLC v. Flying J Inc., Case No. 07-C-144. Therein, Flying J challenged the constitutionality of the Unfair Sales Act as it applies to motor vehicle fuel. The parties consented to jurisdiction before Magistrate Judge William Callahan.

In a letter to Attorney General J.B. Van Hollen, Flying J informed the State of Wisconsin of its constitutional challenge to the Statute. Flying J attached copies of the Complaint and Amended Answer. *853 Flying J filed a motion for summary judgment, contending that the Statute was unconstitutional under the Sherman Act and the Supremacy Clause. Flying J provided a copy of this motion to Attorney General Van Hollen. In a letter directly to Judge Callahan, the Wisconsin Attorney General’s Office acknowledged receiving Flying J’s letters and its notice of the proceedings, and informed Judge Callahan of the State’s decision not to appear or participate. The letter further informed Judge Callahan that the “Attorney General may seek to appear if the issue of the constitutionality of a statute or ordinance is raised on appeal.”

On October 12, 2007, after full summary judgment briefing by the parties and the submission of a record of undisputed evidence, Judge Callahan granted Flying J’s motion for summary judgment. Judge Callahan held that the motor vehicle fuel provisions of the Statute were unconstitutional under the Supremacy Clause of the United States Constitution. See Lotus Business Group LLC v. Flying J, Inc., 532 F.Supp.2d 1011 (E.D.Wis.2007). Judge Callahan then denied a motion to alter or amend judgment. Id. The State of Wisconsin chose not to intervene in the Prior Action at any time, including for purposes of reconsideration, and neither Lotus Business Group nor the Wisconsin Attorney General’s Office appealed the Court’s final judgment.

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Related

Flying J, Inc. v. Van Hollen
621 F.3d 658 (Seventh Circuit, 2010)

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Bluebook (online)
597 F. Supp. 2d 848, 2009 U.S. Dist. LEXIS 10306, 2009 WL 330034, Counsel Stack Legal Research, https://law.counselstack.com/opinion/flying-j-inc-v-van-hollen-wied-2009.