324 Liquor Corp. v. Duffy

479 U.S. 335, 107 S. Ct. 720, 93 L. Ed. 2d 667, 1987 U.S. LEXIS 281, 55 U.S.L.W. 4094
Supreme Court of the United States·Decided January 13, 1987·No. 84-2022·Published·Cited by 157 cases

Opinions

Justice Powell

delivered the opinion of the Court.

The State of New York requires retailers to charge at least 112 percent of the “posted” wholesale price for liquor, but permits wholesalers to sell to retailers at less than the “posted” price. The question presented is whether this pricing system is valid under either the state-action exemption from the antitrust laws or the Twenty-first Amendment.

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Wholesalers of liquor in the State of New York must file, or “post,” monthly price schedules with the State Liquor Authority (SLA). N. Y. Aleo. Bev. Cont. Law (ABC Law) [338] §101-b (McKinney 1970 and Supp. 1986).1 The schedules must report, “with respect to each item,” “the bottle and case price to retailers.” § 101-b(3)(b). The ABC Law itself does not require that the posted case price of an item bear any relation to its posted bottle price. The SLA, however, has promulgated a rule stating that for cases containing 48 or fewer bottles, the posted bottle price multiplied by the number of bottles in a case must exceed the posted case price by a “breakage” surcharge of $1.92. SLA Rule 16.4(e), 9 NYCRR § 65.4(e) (1980).2

Retailers of liquor may not sell below “cost.” ABC Law, § 101-bb(2).3 The statute defines “cost” as “the price of such [339] item of liquor to the retailer plus twelve percentum of such price.” § 101-bb(2)(b). “Price,” in turn, is defined as the posted bottle price in effect at the time the retailer sells or offers to sell the item. Ibid. Although the statute defines retail cost in terms of the wholesaler’s posted bottle price, retailers generally purchase liquor by the case. The SLA expressly has authorized wholesalers to reduce, or “post off,” the case price of an item without reducing the posted bottle price of the item. SLA Bulletin 471 (June 29, 1973).4 By reducing the case price without reducing the bottle price, [340] wholesalers can compel retailers to charge more than 112 percent of the actual wholesale cost. Similarly, because § 101-bb(2)(b) defines “cost!’ in terms of the posted bottle price in effect when the retailer sells or offers to sell the item, wholesalers can sell retailers large quantities in a month when prices are low and then require the retailers to sell at an abnormally high markup by raising the bottle price in succeeding months. The New York retail pricing system thus permits wholesalers to set retail prices, and retail markups, without regard to actual retail costs. New York wholesalers advertise in trade publications that their “post offs” will guarantee retailers large markups, sometimes in excess of 30 percent. App. 32-35. Wholesalers also advertise that buying large quantities while wholesale prices are low will result in extra retail profits after wholesale prices are raised. App. to Juris. Statement 101 A. The effect of this complex of statutory provisions and regulations is to permit wholesalers to maintain retail prices at artificially high levels.

B

Appellant 324 Liquor Corporation sold two bottles of liquor to SLA investigators in June 1981 for less than 112 percent of the posted bottle price. Because the wholesalers had “posted off” their June 1981 case prices without reducing the posted bottle prices, appellant’s retail prices represented an 18 percent markup over its actual wholesale cost. As a result of this violation, appellant’s license was suspended for 10 days and it forfeited a $1,000 bond. Appellant sought relief from the penalties on the ground that § 101-bb violates § 1 of the Sherman Act, 15 U. S. C. § 1. A New York Supreme Court denied the petition. 323 Liquor Corp. v. McLaughlin, 119 Misc. 2d 746, 464 N. Y. S. 2d 355 (1983). The Appellate Division reversed. 324 Liquor Corp. v. McLaughlin, 102 [341] App. Div. 2d 607, 478 N. Y. S. 2d 615 (1984). The New York Court of Appeals upheld the validity of § 101-bb and reinstated the penalties. J. A. J. Liquor Store, Inc. v. New York State Liquor Authority, 64 N. Y. 2d 504, 479 N. E. 2d 779 (1985). The Court of Appeals held that § 101-bb is not immune under the state-action doctrine of Parker v. Brown, 317 U. S. 341 (1943), because the State does not actively supervise the resale price maintenance system. The court nevertheless concluded that the statute is a proper exercise of powers reserved to the State by the Twenty-first Amendment, because “the State interest in protecting retailers which underlies [the statute] is of sufficient magnitude to override the Federal policy expressed in the antitrust laws.” J. A. J. Liquor Store, Inc. v. New York State Liquor Authority, supra, at 522, 479 N. E. 2d, at 789. We noted probable jurisdiction, 475 U. S. 1080 (1986), and we now reverse.

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In California Retail Liquor Dealers Assn. v. Midcal Aluminum, Inc., 445 U. S. 97 (1980), we invalidated a California statute requiring all producers, wholesalers, and rectifiers of wine to file fair trade contracts or price schedules with the State. Midcal establishes the framework for our analysis of New York’s liquor pricing system.

A

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324 Liquor Corp. v. Duffy, 479 U.S. 335, 107 S. Ct. 720, 93 L. Ed. 2d 667, 1987 U.S. LEXIS 281, 55 U.S.L.W. 4094 (1987).

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