Home/S.D. New York/Charles Atlas, Ltd. v. Time-Life Books, Inc.

Charles Atlas, Ltd. v. Time-Life Books, Inc.

570 F. Supp. 150
CourtDistrict Court, S.D. New York
DecidedMarch 17, 1983
Docket81 Civ. 8131(GLG)
StatusPublished
Cited by23 cases

This text of 570 F. Supp. 150 (Charles Atlas, Ltd. v. Time-Life Books, Inc.) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Charles Atlas, Ltd. v. Time-Life Books, Inc., 570 F. Supp. 150 (S.D.N.Y. 1983).

Opinion

OPINION

GOETTEL, District Judge:

This is a diversity action brought by Charles Atlas Ltd. against Time-Life Books, Inc. for breach of contract and product disparagement. Before this Court is Time-Life’s motion to dismiss the amended complaint. 1

*152 Product Disparagement Claim

The product disparagement claim arises from the reproduction in the defendant’s book, Exercising for Fitness, of the plaintiff’s classic advertisement about a “97-pound weakling” who becomes a “real man” after utilizing the plaintiffs exercise system. As noted in this Court’s prior opinion, the advertising reproduction is set apart from the text on the upper right hand side of the page and appears as follows:

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Bluebook (online)
570 F. Supp. 150, Counsel Stack Legal Research, https://law.counselstack.com/opinion/charles-atlas-ltd-v-time-life-books-inc-nysd-1983.