Gopher Media LLC v. Melone

CourtDistrict Court, S.D. California
DecidedDecember 19, 2023
Docket3:21-cv-01909
StatusUnknown

This text of Gopher Media LLC v. Melone (Gopher Media LLC v. Melone) is published on Counsel Stack Legal Research, covering District Court, S.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Gopher Media LLC v. Melone, (S.D. Cal. 2023).

Opinion

1 2 3 4 5 6 7 8 UNITED STATES DISTRICT COURT 9 SOUTHERN DISTRICT OF CALIFORNIA 10 11 GOPHER MEDIA LLC, et al., Case No.: 3:21-cv-01909-RBM-VET

12 Plaintiffs, ORDER GRANTING PLAINTIFFS 13 v. AND COUNTER-DEFENDANTS’ MOTION FOR JUDGMENT ON THE 14 ANDREW MELONE, et al., PLEADINGS AS TO DEFENDANTS 15 Defendants. AND COUNTERCLAIMANTS’ FIRST AMENDED 16 COUNTERCLAIMS [FRCP 12(C)] 17 [Doc. 56] 18 19 20 Before the Court is Gopher Media LLC, doing business as Doctor Multimedia 21 (“DMM”), and Ajay Thakore’s (collectively, the “Plaintiffs” or “Cross-Complainants”) 22 motion for judgment on the pleadings as to Defendants and Counterclaimants’ first 23 amended counterclaims (“Motion”).1 (Doc. 56.) Andrew Melone and AGFM Family 24 25 26 1 As explained infra at III.C, while Plaintiffs’ Motion challenges Defendants’ first amended 27 counterclaims, it is apparent to the Court that Plaintiffs intended to challenge Defendants’ Second Amended Counterclaims (Doc. 36, “SACC”)—the operative pleading. The 28 1 Enterprises, LLC, doing business as American Pizza Manufacturing (“APM”) 2 (collectively, the “Defendants” or “Counter-Claimants”), filed an opposition to Plaintiffs’ 3 Motion (“Opposition”). (Doc. 60.) Plaintiffs filed a reply brief in response to Defendants’ 4 Opposition (“Reply”). (Doc. 63.) 5 In Plaintiffs’ First Amended Complaint, they allege Defendants engaged and 6 continue to engage in a harassment campaign against them. (Doc. 1.) They assert 18 7 causes of action concerning, inter alia, Defendants’ alleged violations of their free speech 8 rights, discrimination on the basis of race, unfair business practices, false advertising, 9 defamation, trade libel, negligence per se, intentional infliction of emotional distress, 10 harassment, and filing of a false police report. (Id.) The Court granted the parties’ joint 11 motion to dismiss the 18th cause of action for filing a false police report. (Docs. 58–59.) 12 In Plaintiffs’ Motion, they argue that Defendant Melone does not have standing to 13 bring any of the claims alleged in the SACC. (Doc. 56-1 at 13–15, 26, 29–31.)2 Plaintiffs 14 argue Defendants’ trade libel claim (First Cause of Action) fails because they do not allege 15 special damages, the statements at issue are not false statements of fact, and the statements 16 do not concern the quality of APM’s products or services. (Id. at 15–25.) Plaintiffs argue 17 Defendants’ intentional interference with prospective economic advantage claim (Second 18 Cause of Action) fails because they do not identify an economic relationship with a 19 probability of future economic benefit. (Id. at 25–29.) Plaintiffs contend Defendants’ 20 negligent interference with prospective economic advantage claim (Third Cause of Action) 21 fails for the same reasons and because Defendants did not identify a duty Plaintiffs owed 22 to Defendants. (Id. at 29.) Plaintiffs argue Defendants’ Unfair Competition Law (“UCL”) 23 claim (Fourth Cause of Action) fails because Defendants are neither aggrieved customers 24 nor competitors and they do not identify an underlying constitutional, statutory, or 25 regulatory provision. (Id. at 29–31.) Lastly, Plaintiffs contend Defendants’ declaratory 26 27 28 2 1 relief claim (Fifth Cause of Action) is not ripe and is duplicative of other causes of action. 2 (Id. at 31–33.) 3 The Court finds the matter suitable for determination on the papers and without oral 4 argument pursuant to Civil Local Rule 7.1(d)(1). For the reasons discussed below, 5 Plaintiffs’ Motion (Doc. 56) is GRANTED WITHOUT PREJUDICE. 6 I. BACKGROUND 7 The facts alleged in Defendants’ SACC are as follows. 8 A. Inception of Dispute 9 The City of San Diego converted the parking spaces outside of Defendant APM into 10 15-minute parking zones. (SACC ¶ 9.) Beginning in October 2020, Plaintiff Thakore, on 11 a daily or weekly basis, illegally parked his luxury high-end vehicles outside of Defendant 12 APM. (Id.) Upon information and belief, Plaintiff Thakore was unhappy with the parking 13 zone changes because it “somehow impeded his ability to frequent other La Jolla business 14 establishments, mainly the neighboring Carino’s Restaurant and Verde’s El Ranchero.” 15 (Id. ¶ 10.) Defendants believe Plaintiff Thakore has a financial, personal, or some other 16 substantial interest or relationship in Carino’s due to his “multi-hour visits to the restaurant 17 and his promotion of Carino’s in his targeted attacks against [Defendant] APM.” (Id.) 18 B. Fake Negative Reviews 19 On August 12 and 24, 2021, Plaintiff Thakore used Plaintiff DMM “to post more 20 than a hundred fake negative reviews against [Defendant APM], its employees, and 21 [Defendant] Melone personally on Google and Yelp.” (Id. ¶ 11.) Many of the reviews 22 “originated from [Plaintiff DMM] and employees within the company or included [Plaintiff 23 DMM’s] company logo in their review.” (Id.) The reviews caused Defendant APM’s 24 Google rating to drop from 5 to 2.9 stars during its busy summer season. (Id.) Before 25 these reviews, Defendant APM received an average of 6 reviews per month, and very few, 26 if any, were negative. (Id.) A private investigation confirmed that more than 140 false 27 reviews were posted during this time; many reviewers who posted multiple reviews had 28 public ties to Plaintiffs. (Id.) Google representatives who assisted in removing the fake 1 reviews told Defendants they recognized Plaintiffs as “past offenders of posting false 2 reviews, which Google relied on to expedite the removal of the false reviews.” (Id. ¶ 15.) 3 The falsity of the reviews was evidenced by claims such as “[Defendant] APM 4 selling burnt pizza when the business does not even cook the pizza (since it is meant to 5 take home and cook).” (Id. ¶ 11.) Other false statements included claiming Defendant 6 APM “smelled like old fish inside,” “[t]he owner laughed at me when I said my name for 7 the order. No respect for humans or animals here,” and “[w]orst pizza ever, I got food 8 poisoning.” (Id.) 9 Upon information and belief, Plaintiff Thakore “paid or otherwise encouraged 10 employees and agents of [Plaintiff DMM] to post the negative reviews.” (Id. ¶ 12.) At 11 least one former Plaintiff DMM employee informed Defendants that Plaintiff DMM 12 encouraged this behavior, and Plaintiff Thakore engaged in the conduct in the past. (Id.) 13 In 2019, a separate lawsuit was filed against Plaintiffs in the Superior Court of California, 14 County of San Diego (Marinkovich, et al. v. Thakore, et al., Case No. 37-2019-00063378), 15 alleging similar payments and encouragement to post false reviews. (Id.) 16 On August 14, 2021, Defendant Melone asked Plaintiff Thakore to take down the 17 reviews and Plaintiff Thakore responded “this is only the beginning.” (Id. ¶ 13.) On 18 August 20, 2021, Plaintiff Thakore approached Defendant Melone and said “How do you 19 like those reviews? Get ready. There’s a 1,000 more where those came from.” (Id. ¶ 14.) 20 C. Storefront 21 At times, Plaintiff Thakore “would sit in his vehicle outside of [Defendant APM] 22 while blowing marijuana smoke into the restaurant and toward its employees and 23 customers.” (Id. ¶ 16.) On at least one occasion, he “threw marijuana paraphernalia at an 24 [APM] employee who was also a minor.” (Id.) 25 At other times, he would display messages on his vehicle attacking Defendant APM, 26 including on September 26, 2021, putting a sign on his Ferrari that read “[o]nly losers get 27 Take N Bake pizza.” (Id. ¶ 17.) Between September 29 and October 2, 2021, Plaintiff 28 Thakore parked his Maybach in front of Defendant APM with the sign “Take N Bake Pizza 1 Sucks.” (Id.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Dippin' Dots, Inc. v. Frosty Bites Distribution, LLC
369 F.3d 1197 (Eleventh Circuit, 2004)
Foman v. Davis
371 U.S. 178 (Supreme Court, 1962)
Bell Atlantic Corp. v. Twombly
550 U.S. 544 (Supreme Court, 2007)
Ashcroft v. Iqbal
556 U.S. 662 (Supreme Court, 2009)
Rubio v. Capital One Bank
613 F.3d 1195 (Ninth Circuit, 2010)
Allstate Insurance Companies v. Charles Herron
634 F.3d 1101 (Ninth Circuit, 2011)
Cafasso v. General Dynamics C4 Systems, Inc.
637 F.3d 1047 (Ninth Circuit, 2011)
Conservation Force v. Salazar
646 F.3d 1240 (Ninth Circuit, 2011)
United States v. Hiram Webb
655 F.2d 977 (Ninth Circuit, 1981)
Jackson v. Bank of Hawaii
902 F.2d 1385 (Ninth Circuit, 1990)
Aydin Corporation v. Union of India
940 F.2d 527 (Ninth Circuit, 1991)

Cite This Page — Counsel Stack

Bluebook (online)
Gopher Media LLC v. Melone, Counsel Stack Legal Research, https://law.counselstack.com/opinion/gopher-media-llc-v-melone-casd-2023.