Aureus Holdings, LLC v. Kubient, Inc.

Superior Court of Delaware·Decided August 31, 2021·No. N20C-07-061 EMD CCLD·Published

Opinion

IN THE SUPERIOR COURT OF THE STATE OF DELAWARE

AUREUS HOLDINGS, LLC d/b/a ) LO70s, )

)

Plaintiff and Counterclaim ) Defendant, ) C.A. No. N20C-07-061 EMD CCLD )

v. )

)

KUBIENT, INC., )

)

Defendant and Counterclaim ) Plaintiff,

Submitted: May 24, 20211 Decided: August 31, 2021

Upon Consideration of Counterclaim Defendant’s Motion to Dismiss Amended Counterclaims

GRANTED in part and DENIED in part

Larry R. Wood, Jr, Esquire, Brandon W. McCune, Esquire, Blank Rome LLP, Wilmington, Delaware. Attorneys for Aureus Holdings, LLC d/b/a Lo70s.

Rudolf Kock, Esquire, Travis S. Hunter, Esquire, Nicole K. Pedi, Esquire, Valerie A. Caras, Esquire, Richards, Layton & Finger, P.A., Wilmington, Delaware. Attorneys for Kubient, Inc.

DAVIS, J.

I. INTRODUCTION

This is a civil action assigned to the Complex Commercial Litigation Division of the

Court and involves claims regarding the failure to enter into an asset purchase agreement (the

“APA”). Plaintiff Aureus Holdings d/b/a Lo70s (“Lo70s”) alleges that Defendant Kubient Inc.

(“Kubient”) breached a Binding Letter of Intent (“LOI”) by failing to move towards executing

1 D.I. No. 36.

the APA and failing to negotiate in good faith. Lo70s also alleges that Kubient unjustly enriched

themselves and tortiously interfered with Lo70s business relations.

Kubient has asserted counterclaims against Lo70s. Kubient alleges that Lo70s

fraudulently induced Kubient into the LOI by falsely representing: (i) that third-parties LKQD

and FreeWheel were stable customers with ongoing revenue potential; and (ii) the expertise of

Lo70s’ salesforce. Kubient also claims that Lo70s breached the LOI by failing to negotiate the

APA’s terms in good faith and failing to pay back Kubient’s out-of-pocket expenses relating to

negotiating the APA.

Lo70s filed its initial complaint on July 7, 2020.2 Kubient filed its answer, affirmative

defenses and counterclaims on August 31, 2020.3 Lo70s filed the Amended Complaint on

November 6, 2020 seeking recovery for (i) breach of the LOI, (ii) breach of the duty to negotiate

in good faith, (iii) unjust enrichment and (iv) tortious interference with business relations.4 On

December 9, 2020, Kubient filed its Answer to the Amended Complaint, Affirmative Defenses,

and Amended Counterclaims seeking recovery for (i) fraudulent inducement and (ii) breach of

the LOI.5

On December 9, 2020, Kubient filed a partial motion to dismiss (the “Kubient Motion”)

Lo70s’ unjust enrichment and tortious interference with business relations claims.6 Lo70s filed

the Motion on February 1, 2021 seeking to dismiss both of Kubient’s counterclaims.7

The Court held a hearing on both motions on April 28, 2021. After the hearing, the Court

took the motions under advisement. The Court denied the Kubient Motion on August 6, 2021.

2 D.I. No. 1. 3 D.I. No. 5. 4 D.I. No. 16. 5 D.I. No. 23. 6 D.I. No. 22. 7 D.I. No. 28.

For the reasons set forth below, the Court GRANTS in part and DENIES in part the

Motion.

II. BACKGROUND8

A. PARTIES

Lo70s is a Nevada LLC headquartered in Nevada.9 Lo70s specializes in advertising data

and lead generation.10 Lo70s offers first look access to video ad placements.11 Lo70s

participates in advertising arbitrage, or the business of buying and selling advertisement space

and opportunities.12 Lo70s depended on no single customer, platform or source of revenue in a

given year.13 Lo70s pled that it has a strong reputation and a strong network of connections that

allowed Lo70s to keep up with the market.14

Kubient is a Delaware corporation headquartered in New York.15 Kubient is also

involved in the advertising technology industry.16

B. KUBIENT BECOMES INTERESTED IN ACQUIRING LO70S.

Kubient works with digital sellers of online advertisement space to find advertisers

seeking to distribute content.17 To increase revenue, Kubient sought to acquire a company with

an established and experienced salesforce with its own customer base.18 Kubient identified

8 Unless otherwise indicated, the following facts are as alleged in the Amended Counterclaim. For purposes of the Motion, the Court must view all well-pled facts alleged in the Amended Counterclaim as true and in a light most favorable to Kubient. See, e.g., Cent. Mortg. Co. v. Morgan Stanley Mortg. Capital Holdings LLC, 27 A.3d 531, 536 (Del. 2011). 9 Amend. Countercls. ¶ 11. 10 Amend. Compl. ¶ 4. 11 Id. ¶ 13. 12 Id. ¶ 15. 13 Id. ¶ 18. 14 Id. 15 Amend. Countercls. ¶ 10. 16 Id. 17 Id. ¶ 14. 18 Id. ¶ 15.

Lo70s as a potential acquisition.19 Kubient and Lo70s began discussing a potential acquisition in

late 2018.20

C. LO70S’ SALESFORCE REPRESENTATIONS

According to Kubient, Lo70s represented that its team was comprised of expert

salespeople with years of market experience.21 Lo70s represented that its sales team could assist

with maximizing revenue from Kubient’s existing customers due to Lo70s’ unique market

sophistication.22 Lo70s provided Kubient with an acquisition model highlighting Lo70s’

personnel as occupying lead sales roles if Kubient were to acquire Lo70s.23 Lo70s explained

that its team consisted of expert media planners, and buyers and sellers.24

Kubient alleges that the most experienced individual had approximately five years of

sales experience.25 Another salesperson was a recent college graduate with no significant sales

experience.26 Some of Lo70s’ salespeople had poor industry reputations.27

D. LO70S REPRESENTS A STRONG RELATIONSHIP WITH LKQD AND FREEWHEEL.

On January 3, 2019, Lo70s represented that Lo70s’ business was primarily driven by

three customers: (1) LKQD; (2) SpringServe; and (3) FreeWheel.28 Lo70s claimed that LKQD

and FreeWheel comprised 90% of Lo70s’ total revenue.29 Lo70s purportedly knew that Kubient

19 Id. ¶ 16. 20 Id. 21 Id. ¶ 18. 22 Id. 23 Id. ¶ 19. 24 Id. 25 Id. ¶ 21. 26 Id. 27 Id. ¶ 22. 28 Id. ¶ 23. 29 Id.

was interested in LKQD and FreeWheel.30 On January 25, 2019, Lo70s sent projections

showing that Lo70s expected over $6 million in gross revenue in 2019.31

In February 2019, Lo70s’ monthly revenue from FreeWheel dropped to $818.20.32

Lo70s only generated $164.34 from LKQD in March 2019.33 Lo70s never revealed that its

salesforce mismanaged customer relationships.34 Throughout the LOI negotiations, Lo70s

represented that FreeWheel and LKQD would continue as large volume customers.35

Based on Lo70s’ revenue projections and salesforce representations, Kubient agreed to

move forward with a more formalized process for finalizing a potential acquisition for Lo70s.36

E. THE LOI AND RELEVANT TERMS.

On March 1, 2019, Kubient and Lo70s entered into the LOI.37 Kubient and Lo70s also

agreed to create the APA under which Kubient would acquire substantially all of Lo70s’ assets.38

The LOI referred to the acquisition as the “Transaction.”39

In the LOI, the parties agreed to prepare the APA:

Proposed Agreement. As soon as reasonably practicable after the execution of this Letter, the Parties shall commence to draft the Agreement (and related ancillary documents thereto) relating to Buyer’s acquisition of all of the Assets, to be drafted by Buyer’s counsel. The Agreement would include the terms summarized in this Letter and such other representations, warranties, conditions, covenants, indemnities and other terms that are customary for transactions of this kind and are not inconsistent with this letter.40

30 Id. 31 Id. ¶ 27. 32 Id. ¶ 31. 33 Id. 34 Id. ¶ 33. 35 Id. ¶ 32. 36 Id. ¶ 34. 37 Id. ¶ 35. 38 Amend. Compl. Ex. A (hereinafter the “LOI”) at 1. 39 Id. 40 Id. § 1(b).

The LOI’s term, referred to as the “Exclusivity Period,” ran from March 1, 2019 to

December 31, 2019.”41

The LOI contained a due diligence clause:

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Aureus Holdings, LLC v. Kubient, Inc., (Del. Ct. App. 2021).

Aureus Holdings, LLC v. Kubient, Inc. (Aureus Holdings, LLC v. Kubient, Inc.) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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