Wisconsin Statutes
§ 132.001 — Definitions.
Wisconsin § 132.001
JurisdictionWisconsin
Ch. 132Trademarks, badges and labeled products
This text of Wisconsin § 132.001 (Definitions.) is published on Counsel Stack Legal Research, covering Wisconsin primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.
Bluebook
Wis. Stat. § 132.001 (2026).
Text
132.001 In this chapter, unless the context indicates otherwise:
132.001(1) (1) “Counterfeit mark” means a spurious mark that is identical to or substantially identical to a genuine mark and that is used or intended to be used on or in connection with goods or services for which the genuine mark is registered and in use. “Counterfeit mark” does not mean any mark or designation used in connection with goods or services if, at the time the goods or services were manufactured or produced, the holder of the right to use the mark authorized the manufacturer or producer to use the mark or designation for the type of goods or services manufactured or produced.
132.001(1m) (1m) “Department” means the department of financial institutions.
132.001(2) (2) “Mark” means a label, trademark, trade name,
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Related
Ted Ritter v. Tony Farrow
2021 WI 14 (Wisconsin Supreme Court, 2021)
Legislative History
132.001 History History: 1985 a. 181 ; 2011 a. 32 .
Nearby Sections
15
§ 132.001
Definitions.§ 132.01
Marks.§ 132.02
Duplication or reproduction.§ 132.03
Penalty.§ 132.031
Certificate; evidence.§ 132.032
Fraudulent filing; remedies.§ 132.033
Suit to enjoin use of mark.§ 132.07
Penalty for unlawful use.§ 132.08
Rights of owner to injunction.§ 132.11
Record of brands, etc.Cite This Page — Counsel Stack
Bluebook (online)
Wisconsin § 132.001, Counsel Stack Legal Research, https://law.counselstack.com/statute/wi/132.001.