Wolf v. Walt Disney Pictures and Television

76 Cal. Rptr. 3d 585, 162 Cal. App. 4th 1107, 2008 Cal. App. LEXIS 685
CourtCalifornia Court of Appeal
DecidedMay 9, 2008
DocketB192656
StatusPublished
Cited by268 cases

This text of 76 Cal. Rptr. 3d 585 (Wolf v. Walt Disney Pictures and Television) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Wolf v. Walt Disney Pictures and Television, 76 Cal. Rptr. 3d 585, 162 Cal. App. 4th 1107, 2008 Cal. App. LEXIS 685 (Cal. Ct. App. 2008).

Opinion

Opinion

PERLUSS, P.

Gary K. Wolf, author of the novel Who Censored Roger Rabbit? (1981), and his company Cry Wolf!, Inc. (collectively Cry Wolf), appeal from the judgment entered after a jury awarded only limited damages in their breach of contract action alleging Walt Disney Pictures and Television (Disney) had failed to fully compensate Cry Wolf for its exploitation of the cartoon characters depicted in Wolf’s novel. Cry Wolf contends the special verdict form unfairly highlighted Disney’s theory of the case; the trial court erred in granting Disney’s motions for nonsuit and directed verdict in connection with several of Cry Wolf’s claims; and the court imposed an incorrect rate of prejudgment interest. Disney (including parent company and cross-complainant Disney Enterprises, Inc.) also appeals from the judgment, contending the trial court erred by submitting legal questions to the jury, denying its motions for judgment notwithstanding the verdict and awarding costs to Cry Wolf as the prevailing party. Although we reject most of the arguments raised in Cry Wolf’s appeal and Disney’s cross-appeal, we reverse the judgment to the extent it is based on an erroneous interpretation of the *1112 term “Purchaser” in the parties’ agreements and remand the matter for further proceedings necessary to correct the impact of that error. 1

FACTUAL AND PROCEDURAL BACKGROUND 2

1. The Creation of the Roger Rabbit Characters

In the novel Who Censored Roger Rabbit?, initially published in 1981, Wolf created the original characters of Roger Rabbit, Jessica Rabbit, Baby Herman and Eddie Valiant (the Roger Rabbit characters) and “Toontown,” the place where Wolf’s cartoon characters live. Shortly after the novel was published, Disney expressed interest in acquiring the rights to it. In 1981 Wolf agreed in a “short form option agreement” to grant Disney an option to purchase all rights in the novel, exclusive of certain limited publishing rights.

2. The 1983 Agreement

In 1983 Disney exercised its option to purchase the rights to the novel. The parties entered into a written purchase agreement (the 1983 Agreement) executed on Disney’s behalf by Ronald Miller, then president of Walt Disney Productions. The 1983 Agreement, which superseded the 1981 “short form option agreement,” expressly granted Disney the right to exploit the characters from the novel in a wide variety of contexts, including the right to produce television programs and motion pictures based on the book, the right to make and sell representations of Wolfs characters in connection with merchandising and advertising and to otherwise promote the Roger Rabbit franchise. Under the terms of the 1983 Agreement, Disney was under no obligation to exercise any of the rights granted to it and could assign or license any and all rights granted to it under the 1983 Agreement as it “s[aw] fit.” In exchange, Disney agreed to give Wolf 2.5 percent of any motion picture net profits and 5 percent of the “gross receipts” it derived from its *1113 exploitation of the Roger Rabbit characters. The term “gross receipts” was not defined in the 1983 Agreement.

3. The 1989 Settlement Agreement

The 1988 movie Who Framed Roger Rabbit, coproduced by Disney, was based on Wolfs novel. Following the film’s extraordinary success, a dispute arose between Wolf and Disney as to Wolfs entitlement to compensation for Disney’s exploitation of the Roger Rabbit characters. Wolf, through Cry Wolf!, Inc., and Disney resolved their dispute by entering into a new agreement (the 1989 Settlement Agreement). In the 1989 Settlement Agreement Disney obtained the rights to Wolfs sequel to the novel. That agreement also granted Cry Wolf audit rights relating to Disney’s accountings for the revenues derived from its exploitation of the Roger Rabbit characters. By its terms, the 1989 Settlement Agreement was intended to amend and supplement the 1983 Agreement, not to supplant or supersede it. As both Cry Wolf and Disney acknowledge, the 1989 Settlement Agreement did not alter the 1983 Agreement’s provisions relating to Cry Wolf’s entitlement to merchandising royalties as a percentage of Disney’s gross receipts.

4. Cry Wolfs Lawsuit

Cry Wolf initiated the instant lawsuit in May 2001, after concluding that several audits of Disney’s financial records had disclosed unreported and underreported revenue streams in relation to the merchandising of the Roger Rabbit characters. In the operative second amended complaint, Cry Wolf asserted causes of action for breach of contract, breach of fiduciary duty and breach of the implied covenant of good faith and fair dealing and sought declaratory relief and an accounting. As to the breach of contract claim, Cry Wolf alleged Disney had failed to report as part of its gross receipts the value in promotional benefits it had received from various agreements with third parties (such as Burger King, McDonald’s and Eckerd/Kodak) in which Disney licensed to those companies the right to exploit the Roger Rabbit characters in exchange for the companies’ agreement to promote the Roger Rabbit franchise. In addition, Cry Wolf alleged Disney had underreported or failed to report its gross receipts in connection with Disney’s (1) sales of nationally licensed Roger Rabbit merchandise at various Disney venues; (2) sales of Roger Rabbit merchandise available exclusively at Disneyland, Walt Disney World and The Disney Store (venue-exclusive merchandise); and (3) domestic sales of records, tapes or compact discs connected with the Roger Rabbit characters. Finally, Cry Wolf alleged Disney had failed to compensate it for the nonmerchandising uses of the Roger Rabbit characters at Disney’s foreign theme parks.

*1114 Disney responded to the complaint by filing a demurrer to the breach of fiduciary duty cause of action. The trial court sustained the demurrer without leave to amend on the ground there was no fiduciary relationship between Disney and Cry Wolf, a conclusion this court affirmed when we denied on the merits Cry Wolf’s petition for a writ of mandate seeking to vacate the trial court’s order. (See Wolf v. Superior Court, supra, 107 Cal.App.4th 25 ('Wolf I).)

5. Disney’s Cross-complaint

Following its successful demurrer to the cause of action for breach of fiduciary duty, Disney answered the complaint and filed its own cross-complaint asserting causes of action for declaratory relief, reformation, money had and received and unjust enrichment. 3 Disney alleged that it not only had adhered to its obligations under the 1983 Agreement and 1989 Settlement Agreement, but also had overpaid Cry Wolf.

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Cite This Page — Counsel Stack

Bluebook (online)
76 Cal. Rptr. 3d 585, 162 Cal. App. 4th 1107, 2008 Cal. App. LEXIS 685, Counsel Stack Legal Research, https://law.counselstack.com/opinion/wolf-v-walt-disney-pictures-and-television-calctapp-2008.