Warner v. Kansas City Star Co.

726 S.W.2d 384, 13 Media L. Rep. (BNA) 1961, 1987 Mo. App. LEXIS 3531
CourtMissouri Court of Appeals
DecidedJanuary 20, 1987
DocketWD 37530
StatusPublished
Cited by8 cases

This text of 726 S.W.2d 384 (Warner v. Kansas City Star Co.) is published on Counsel Stack Legal Research, covering Missouri Court of Appeals primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Warner v. Kansas City Star Co., 726 S.W.2d 384, 13 Media L. Rep. (BNA) 1961, 1987 Mo. App. LEXIS 3531 (Mo. Ct. App. 1987).

Opinion

KENNEDY, Judge.

Plaintiff Gary D. Warner had a jury verdict for $200,000 compensatory damages on *385 his libel claim against the Kansas City Star Company, and $75,000 punitive damages. The trial court set the verdict aside and entered judgment for defendant on the ground that plaintiff had failed to prove defendant’s actual malice in publishing the alleged libel and hence had failed to make a submissible case. Plaintiff has appealed.

Plaintiff had been the outdoor editor of the defendant newspaper, who was discharged by the newspaper for the alleged violation of the newspaper’s rule against accepting gifts or favors from persons whose products or services might be the subjects of newspaper reports. Warner’s superiors had claimed to have reason to believe that Warner had accepted the free use of a four-wheel drive International Scout from an International Harvester dealer, as well as the free use of a fishing boat and motor and of a Winnebago Motor Home. Following Warner’s discharge on February 12, 1980, the newspaper on the following Sunday, February 17, published a news report of Warner’s discharge and the reasons therefor. In connection therewith, using the discharge as a springboard, it published a wide-ranging report on the practice of merchants and manufacturers of sporting goods and services in furnishing gifts and favors to outdoor writers. It was in these articles that the defamatory material appeared. We will presently examine the newspaper articles more closely.

1. Plaintiff as a “public figure”.

The threshold question in this case is whether plaintiff was a public figure. The trial court ruled in limine that plaintiff was a “limited purpose public figure”. If the court was correct in this ruling, and if plaintiff was indeed a limited purpose public figure, the newspaper is protected by the First Amendment from liability for damages for defamation, unless the defamatory statements were published with actual malice on the part of the newspaper— that is, with knowledge that the statements were false, or with a reckless disregard as to whether they were true or false. Gertz v. Robert Welch, Inc., 418 U.S. 823, 94 S.Ct. 2997, 41 L.Ed.2d 789 (1974); McQuoid v. Springfield Newspapers, Inc., 502 F.Supp. 1050, 1054 (W.D.Mo.1980).

We conclude as did the trial judge that Warner for the purposes of the alleged libel was a limited purpose public figure. For seven years he had been the outdoor editor of a metropolitan daily newspaper, with a weekly circulation of 250,000-400,-000 and a Sunday circulation of 400,000-500,000. In that capacity he had regularly written prominently featured articles for the outdoor section of the newspaper, of which he was identified, by name and title, as the author. The outdoor section was concerned with such subjects as fishing, hunting, boating and camping. Warner was well known to a wide audience of people interested in the outdoor life. He said in his trial testimony that he had gotten “heavily involved” in several conservation campaigns. (An admiring reader’s letter to the newspaper after Warner’s dismissal said: “He gained national recognition with his series concerning the Mera-mec River”. Another referred to his support of “controversial conservation issues”.) Over a span of four or five years he had received recognition for his writing and for his promotion of conservation causes. He had received the “Deep Woods Award” as the best newspaper conservation writer of the United States, and the “Deep Woods Man of the Year Award” as the best overall media conservation communicator in the nation. The same year as the “Deep Woods” awards he received the “Lawrence Water Conservation Award”, and the next year the “C.R. (sic) Club’s Conservation Communicator of the Year” award. He had been president for two years and board chairman for two years of the Kansas Outdoor Writers Association. A boat dealer considered it to be of benefit to have the name of “Gary D. Warner” painted prominently on the side of a bass boat used in a popular bass fishing tournament.

The evidence projects a picture of a person who “commanded sufficient continuing public interest and had sufficient access to the means of counterargument to be able to expose through discussion the falsehood and fallacies of the defamatory state *386 ments”. Curtis Publishing Co. v. Butts, 388 U.S. 130, 155, 87 S.Ct. 1975, 1991, 18 L.Ed.2d 1094 (1967) (quoting Whitney v. California, 274 U.S. 357, 377, 47 S.Ct. 641, 648, 71 L.Ed. 1095 (1927) (Brandeis, J., concurring)).

Furthermore, influence over the attitudes and beliefs of others in the field of plaintiffs credentials, was of value to him as a professional outdoor writer. His authority, the weight of his views, increased with his fame. It is inherent in his position that he invited public attention to himself and to his views. These factors are taken into account in weighing whether one is a public figure, and, in Warner’s case, are indicia of that status. Gertz v. Robert Welch, Inc., 418 U.S. 323, 346, 94 S.Ct. 2997, 3010, 41 L.Ed.2d 789 (1974); Lerman v. Flynt Distributing Co., 745 F.2d 123, 136-37 (2d Cir.1984), cert. denied 471 U.S. 1054, 105 S.Ct. 2114, 85 L.Ed.2d 479 (1985); Maule v. NYM Corp., 54 N.Y.2d 880, 429 N.E.2d 416, 417, 444 N.Y.S.2d 909, 910 (1981).

2. Actual malice of newspaper.

Having held, in agreement with the trial court, that Warner was a public figure, it then is incumbent upon him, under the requirements of the First Amendment as interpreted by New York Times Co. v. Sullivan, 376 U.S. 254, 84 S.Ct. 710, 11 L.Ed.2d 686 (1964) and Curtis Publishing Co. v. Butts, supra, to have proved that the defamatory publication was with actual malice on the part of the defendant newspaper. By this is meant that the newspaper published the alleged defamatory statement knowing it to be false, or with a reckless disregard whether it was true or false. Garrison v. Louisiana, 379 U.S. 64, 74, 85 S.Ct. 209, 215, 13 L.Ed.2d 125 (1964), adds “made with [a] high degree of awareness of ... probable falsity,” and St. Amant v. Thompson, 390 U.S. 727, 731, 88 S.Ct. 1323, 1325, 20 L.Ed.2d 262 (1968), requires that the defendant “in fact entertained serious doubts as to the truth of his publication.”

The verdict-directing instruction in this case, in line with the trial judge’s in limine ruling that defendant was a limited purpose public figure, required the jury to find actual malice on the part of the newspaper. The instruction followed M.A.I. 23.06(2) (Modified). 1

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Bluebook (online)
726 S.W.2d 384, 13 Media L. Rep. (BNA) 1961, 1987 Mo. App. LEXIS 3531, Counsel Stack Legal Research, https://law.counselstack.com/opinion/warner-v-kansas-city-star-co-moctapp-1987.