UpEquity SPV1, LLC v. Robert and Cindy Lou Bigley

CourtDistrict Court, M.D. Florida
DecidedJune 1, 2026
Docket3:24-cv-00341
StatusUnknown

This text of UpEquity SPV1, LLC v. Robert and Cindy Lou Bigley (UpEquity SPV1, LLC v. Robert and Cindy Lou Bigley) is published on Counsel Stack Legal Research, covering District Court, M.D. Florida primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
UpEquity SPV1, LLC v. Robert and Cindy Lou Bigley, (M.D. Fla. 2026).

Opinion

UNITED STATES DISTRICT COURT MIDDLE DISTRICT OF FLORIDA JACKSONVILLE DIVISION

UPEQUITY SPV1, LLC,

Plaintiff/Counter-Defendant,

v. Case No. 3:24-cv-341-MMH-PDB

ROBERT AND CINDY LOU BIGLEY,

Defendants/Counter-Plaintiffs.

ORDER THIS CAUSE is before the Court on Plaintiff’s Motion for Summary Judgment (Doc. 99; Plaintiff’s Motion) and Defendants/Counter-Plaintiffs Robert and Cindy Bigley’s Motion for Summary Judgment (Doc. 100; Defendants’ Motion), both filed on January 30, 2026. On February 13, 2026, Defendants/Counter-Plaintiffs Robert and Cindy Lou Bigley (the Bigleys) filed a response in opposition to Plaintiff’s Motion. See Defendants’ Response in Opposition to Plaintiff UpEquity’s Motion for Summary Judgment (Doc. 102; Defendants’ Response). And, on February 20, 2026, Plaintiff/Counter- Defendant UpEquity SPV1, LLC (UpEquity) filed a response to Defendants’ Motion. See Plaintiff’s Response in Opposition to Defendants’ Motion for Summary Judgment (Doc. 103; Plaintiff’s Response). Accordingly, this matter is ripe for review.

I. Background A. The Trade Up Process In 2022 and 2023, UpEquity offered a trade up service for residential mortgages. See Doc. 99-2 (Trade Up Agreement) at 1; Deposition of Stephani

Cute (Doc. 100-1; Cute Dep.) at 19.1 The trade up service consisted of three steps: (1) UpEquity would purchase and become the owner of its client’s home (the Old Home), (2) the client would buy a new home with the proceeds from the Old Home, and (3) the client and UpEquity would sell the Old Home to another

buyer. See Trade Up Agreement at 2, 5; Cute Dep. at 16–17. The terms of the trade up service were memorialized in the UpEquity Trade Up Agreement. See generally Trade Up Agreement. Under the agreement, for 180 days following UpEquity’s purchase of the Old Home, the client would maintain “control of

marketing the property as well as negotiating and accepting” resale offers. See Trade Up Agreement at 5; Cute Dep. at 49–51. If the property remained on the market for more than 180 days, UpEquity would assume exclusive control over the resale process. See Trade Up Agreement at 5; Cute Dep. at 50–51. Although

UpEquity assured its clients that it would “use [its] best efforts to maximize the

1 Any citation to a page of a deposition will refer to the pagination assigned by the CM/ECF page number—not the page number assigned by the court reporter—unless otherwise indicated by the Court. ultimate purchase price,” it advised that it could not guarantee that it would sell the client’s home for a particular price. See Trade Up Agreement at 1 n.1,

5. However, clients could retain control of the resale process after the 180-day mark if they chose to make monthly payments of 1% of the price UpEquity paid to purchase the Old Home (the UpEquity Purchase Price). See id. at 5; Cute Dep. at 50–51.

Pursuant to the terms of the Trade Up Agreement, once the client’s home sold, UpEquity would subtract two values from the resale price: the Cost Basis and the Resale Costs. See Trade Up Agreement at 5. The Cost Basis consisted of the sum of the UpEquity Purchase Price and any carrying costs that

UpEquity incurred, which would include the costs of buying the client’s home, insurance, and administrative costs.2 See id. at 5. The Resale Costs included “[t]he costs, fees, and concessions associated with” UpEquity selling the client’s home to a subsequent buyer, “property taxes, assessments, and Homeowner’s

Association Dues,” and “any penalties incurred” by UpEquity to maintain the Old Home’s utility services prior to closing the resale. See id. If the resale price exceeded the sum of the Cost Basis and the Resale Costs, the Trade Up

2 Under the Trade Up Agreement, the Cost Basis increased every 30 days up until the 180th day of UpEquity’s ownership of the client’s Old Home. See Trade Up Agreement at 8; Cute Dep. at 78. Accordingly, there are six different Cost Basis amounts. See Trade Up Agreement at 8. For example, if the Bigleys’ Old Home sold within thirty days of UpEquity’s ownership, UpEquity would deduct the first Cost Basis of $616,009 from the resale price. See id. However, if the Old Home sold between days thirty-one and sixty, UpEquity would deduct the second Cost Basis of $618,565 from the resale price. See id. Agreement required UpEquity to transfer the surplus to the client within fourteen days of the resale closing. See id. But if the sum of the Cost Basis and

Resale Costs exceeded the resale price, resulting in a deficit, the client would be required to pay UpEquity the deficit within fourteen days of the resale closing. See id. In exchange for its assistance in buying the new home and selling the Old Home, UpEquity charged clients a convenience fee that was

typically 1.75% of the resale price but could be reduced depending on other factors.3 See id. at 6; Cute Dep. at 67. B. The Bigleys’ Trade Up Experience In 2022, Robert and Cindy Lou Bigley owned a home in Green Cove

Springs, Florida. See Affidavit of Stephani Cute in Support of Plaintiff’s Motion for Summary Judgment (Doc. 99-1; Cute Aff.) ¶¶ 9–11. On November 23, 2022, the Bigleys entered into the Trade Up Agreement with UpEquity. See id. ¶ 10; Trade Up Agreement at 7. In the Trade Up Agreement, UpEquity described the

trade up process, see generally Trade Up Agreement, and provided an illustration of the amount of money the Bigleys would earn after all costs were deducted if their home sold for their realtor’s estimated list price of $950,000, see id. at 1; Cute Dep. at 40, 42. On November 29, 2022, the Bigleys agreed to

3 The other factors included: (1) clients selling their Old Homes to “an unaffiliated 3rd party and clos[ing] the transaction prior to the closing date of the UpEquity Purchase,” and (2) clients financing the purchase of their new home with an UpEquity-affiliated lender. See Trade Up Agreement at 6. sell their home to UpEquity for $613,453. See “AS IS” Residential Contract for Sale and Purchase (Doc. 99-3; Old Home Sale Contract) at 1, 12. And, on

December 23, 2022, the Bigleys formalized their agreement to purchase a home in Middleburg, Florida, for $345,000. See Purchase and Sale Agreement (Doc. 99-6; New Home Sale Contract) at 1, 11. A few weeks later, on January 9, 2023, UpEquity closed on the purchase of the Bigleys’ home, see Doc. 99-4 (Old Home

Closing Contract) at 1–2, and the Bigleys executed a warranty deed acknowledging receipt of payment from, and transferring ownership of the Old Home to, UpEquity, see Warranty Deed (Doc. 99-5; Warranty Deed) at 1. After selling their Old Home to UpEquity, the Bigleys chose a resale

listing price of $899,000. See Cute Aff. ¶ 18. However, they “quickly reduc[ed] the price to $775,000.” Id. While the Bigleys’ Old Home was on the market, UpEquity employees updated the Bigleys about where they stood in the trade up process. See, e.g., Doc. 99-7 (First Email Correspondence) at 2 (“UpEquity

. . . has been the Title Owner for approximately 23 days, however Cindylou [sic] and Robert still maintain the control of the property’s listing and resale at full market value.”); Doc. 99-8 (Second Email Correspondence) at 1 (“Also, as of today, we are on day 112 of UpEquity owning the home, putting us at the fourth

cost basis.”); see also Cute Dep. at 57–58, 70–71. On June 9, July 11, and July 12, 2023—days 150, 183, and 184 of UpEquity’s ownership of the Old Home, respectively—UpEquity representatives asked the Bigleys if they wanted to retain control of the resale process beyond the 180-day mark. See Second Email Correspondence at 3; Doc. 99-9 (Third Email Correspondence) at 2, 4. And, on

July 12, 2023, the Bigleys declined. See Third Email Correspondence at 2.

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