Smith v. Molly Maid, Inc.

415 F. Supp. 2d 905, 2006 U.S. Dist. LEXIS 6404, 2006 WL 385708
CourtDistrict Court, N.D. Illinois
DecidedFebruary 16, 2006
Docket04 C. 1705
StatusPublished

This text of 415 F. Supp. 2d 905 (Smith v. Molly Maid, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Smith v. Molly Maid, Inc., 415 F. Supp. 2d 905, 2006 U.S. Dist. LEXIS 6404, 2006 WL 385708 (N.D. Ill. 2006).

Opinion

MEMORANDUM OPINION AND ORDER

MORTON DENLOW, United States Magistrate Judge.

Plaintiff Alicia Smith (“Smith” or “Plaintiff’) brings this action against Molly Maid, Inc. (“Molly Maid” or “Defendant”), arising out of her failed attempt to become a Molly Maid franchisee. She alleges three causes of action: 1) discrimination under 42 U.S.C. § 1981(a); 2) violation of the Illinois Franchise Disclosure Act, 815 ILCS 705/19 (the “Franchise Act”); and 3) breach of the Franchise Agreement. The Court conducted a bench trial from December 5 through 8, 2005. The Court has carefully considered the testimony of the eight witnesses who testified at the trial, the two witnesses who appeared through deposition, the numerous exhibits received in evidence, the written submissions of the parties, and the arguments of counsel.

The following constitute the Court’s findings of fact and conclusions of law pursuant to Rule 52(a) of the Federal Rules of Civil Procedure. To the extent certain findings of fact may be deemed conclusions of law, they shall also be considered conclusions. Similarly, to the extent matters contained in the conclusions of law may be deemed to be findings of fact, they also shall be considered findings.

I. FINDINGS OF FACT

A. THE PARTIES AND WITNESSES.

1. Plaintiff is an African-American woman who resides in Chicago, Illinois. *907 She is employed as a customer assistant by the Chicago Transit Authority (“CTA”), where she has been employed since 1989. T. 38-9 1 . Plaintiff received a bachelor’s degree in English from Loyola University in Chicago. T. 40. She is pursuing a masters degree in English literature at Governors State University. Id.

2. Defendant Molly Maid is the national franchisor of the Molly Maid trade name and operating business system for professional home cleaning services. Molly Maid is a Michigan corporation headquartered in Ann Arbor, Michigan. As of December 14, 2004, there were 222 Molly Maid franchisees, including 17 African-American and 22 other minority franchisees. T. 719, DX 18-19.

3. Laverne Davis (“Davis”) is an acquaintance of Plaintiff who was prepared to work for her franchise as an office manager. T. 205-15.

4. Dennis M. Green (“Green”) is Smith’s first cousin. He was prepared to loan Smith money to enable her to purchase a Molly Maid franchise. T. 216-42.

5. Gregory A. Longe (“Longe”) is Molly Maid’s former President. He was the President from Fall, 2000 through October, 2003. T. 244-45. He testified concerning the relationship between Smith and Molly Maid. T. 243-416. He was the decision-maker who decided to pause the relationship on March 14, 2003 until such time as Plaintiff raised additional capital. T. 329-30, 725-26. His testimony was credible. He had a sincere desire to help Plaintiff to become a Molly Maid franchisee. He holds no racial animus against Plaintiff.

6. Larry I. Stein (“Stein”) is the individual who later acquired the franchise location previously offered to Smith. He explained the circumstances surrounding his purchase and sale of his Molly Maid franchise,, which included all of the Plaintiffs proposed territory. T. 417-544.

7. Edward A. Bray (“Bray”) is an accountant who testified on behalf of Smith as an expert witness on the issue of damages. T. 544-80, 611-58.

8. Gae Miller (“Miller”) is employed by Molly Maid as a New Business Manager. She works with potential franchisees. She described her involvement with Smith in the unsuccessful attempt to develop a business plan for Smith’s prospective franchise. T. 583-608, 659-713.

9. Stephanie Zikakis (“Zikakis”) is a Vice President and the Director of Operations for Molly Maid. During the time of Plaintiffs involvement with Molly Maid, Zikakis was Vice President of New Business Development. T. 748. She is Miller’s supervisor and she participated in the decision to terminate Molly Maid’s relationship with Smith. T. 715-58.

10. Linda Popovich-Davis (“Davis”) testified by means of a deposition. She is the Director of License Administration for Molly Maid. Davis Dep. p. 6. She worked with Plaintiff to develop a proposed territory.

11. David McKinnon (“McKinnon”) testified by means of a deposition. He is the Chairman and CEO of Service Brands International, an umbrella organization for franchisors including Molly Maid. McKinnon Dep. p. 6. He was not involved with Plaintiffs application for a Molly Maid franchise. McKinnon Dep. p. 23.

*908 B. INITIAL COMMUNICATIONS BETWEEN SMITH AND MOLLY MAID.

12. In August 2001, while employed by the CTA and working on her master’s degree, Plaintiff decided to explore franchise opportunities. T. 44.

13. In late August 2001, Plaintiff phoned Molly Maid to learn more about the company and the franchise opportunities it offered. T. 45. After an exchange of telephone calls with Carla Garbín (“Gar-bin”), an independent contractor salesperson, Plaintiff received a Molly Maid “Getting to Know You” form, which is used by Molly Maid to help evaluate prospective franchisees. JX 1, T. 44-7. Plaintiff understood that Molly Maid would rely on this form to evaluate her financial qualifications to become a franchisee. T. 144.

14. Plaintiff faxed the “Getting to Know You” form back to Molly Maid on or about September 24, 2001. JX 1. Plaintiff falsely represented to Molly Maid that she had a net worth of $231,000. T. 146-47, JX 1. Molly Maid was led to believe Plaintiff was financially qualified to buy a franchise. T. 48, 374-76. Molly Maid relied on this form. T. 376. Plaintiff misrepresented that she had a mortgage balance of $0 when in fact she had a mortgage balance of over $225,000. T. 24, PX 1. Plaintiff deliberately misrepresented this information in order to enhance her chances of becoming a franchisee. Plaintiffs testimony that this was a mistake is not credible because the mortgage had been taken out only 2-3 months earlier when she purchased a four-unit apartment building. T. 146-47. She falsely certified that the information was “complete and correct.” PX 1, T. 147.

C. UNIFORM OFFERING CIRCULAR SENT TO PLAINTIFF.

15. Molly Maid then sent Plaintiff a Uniform Offering Circular (“Circular”) which included a copy of Molly Maid’s generic Franchise Agreement. DX 3. This Circular indicated to Plaintiff that a franchisee would be required to pay the following initial franchise fees: (a) a fixed Franchise Fee of $6,900; (b) a fixed Initial Package Fee of $8,000; and (c) a Territory Fee of $1.00 for every qualified household, typically from $15,000 to $60,000. DX 3, p. 5, T. 55-7. The standard size territory is 30,000 and above because it is difficult for smaller territories to spread their fixed expenses and remain profitable. T. 732.

16. On or about October 16, 2001, Molly Maid obtained Plaintiffs credit report from “BestInService.com.” PX 1.

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Bluebook (online)
415 F. Supp. 2d 905, 2006 U.S. Dist. LEXIS 6404, 2006 WL 385708, Counsel Stack Legal Research, https://law.counselstack.com/opinion/smith-v-molly-maid-inc-ilnd-2006.