SmileDirectClub, LLC v. Battle

CourtDistrict Court, N.D. Georgia
DecidedMarch 31, 2023
Docket1:18-cv-02328
StatusUnknown

This text of SmileDirectClub, LLC v. Battle (SmileDirectClub, LLC v. Battle) is published on Counsel Stack Legal Research, covering District Court, N.D. Georgia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
SmileDirectClub, LLC v. Battle, (N.D. Ga. 2023).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF GEORGIA ATLANTA DIVISION

SMILEDIRECTCLUB, LLC, Plaintiff, Civil Action No. v. 1:18-cv-02328-SDG ERIC LACEFIELD, et al., Defendants.

OPINION AND ORDER This matter is before the Court on Plaintiff SmileDirectClub, LLC’s (SDC) motion for leave to amend its complaint [ECF 148]. For the following reasons, the motion is GRANTED IN PART and DENIED IN PART. I. Background The Court incorporates by reference its statement of facts as set out in its July 15, 2022 Order.1 For purposes of this Order, it is sufficient to note that this is an action to enjoin the Georgia Board of Dentistry’s (the Board) regulation of the dentistry business in an allegedly discriminatory and anticompetitive manner. Defendants are the members of the Board in their official capacities. SDC is in the teeth-straightening business and runs brick-and-mortar storefronts where SDC’s non-dentist technicians employ iTero scanner devices to

1 ECF 146. take thousands of images of a patient’s teeth. SDC then creates a model from these images, which a licensed dentist uses to prescribe aligner treatment. SDC asserts that, prior to SDC’s entry into the Georgia market, digital scans were commonly performed by technicians, hygienists, or assistants at dental

practices.2 Allegedly, because of SDC’s self-stated proclivity for disrupting the dental industry, the Board attempted to regulate digital scanning for the first time “with the specific goal of inhibiting SDC’s ability to compete effectively.”3 The

Board did so by leveraging its authority under the Georgia Dental Practice Act (the Act) to purportedly broaden the duties that “expanded-duty dental assistants” may perform to include “[d]igital scans for fabrication [of] orthodontic appliances and models.”4 Ga. Bd. of Dentistry R. 150-9-.02(3)(aa) (the Rule). Rather

than widening those duties, however, the Rule allegedly had the intended effect of restricting the categories of individuals who could perform scans because it (1) precluded those who are not expanded-duty dental assistants from performing

the scans, and (2) required that scans be performed under a licensed dentist’s or orthodontist’s “direct supervision”—that is, while the dentist or orthodontist is in

2 ECF 148-1, ¶ 2. 3 Id. 4 Id. the same building as the expanded-duty dental assistant.5 SDC avers that, whether by its promulgation of the Rule or pursuant to its authority under the Act, the Board’s (and, by extension, Defendants’) actions have no rational basis to any legitimate government interest and amount to concerted anticompetitive action.6

SDC initiated this action on May 21, 2018.7 On November 21, 2018, the Board and Defendants moved to dismiss the complaint. On May 8, 2019, U.S. District Court Judge William M. Ray, II denied the motion as to SDC’s Sherman Act, Equal

Protection, and Due Process claims against Defendants. He determined that it was premature to rule on the question of state-action immunity, too.8 However, Judge Ray dismissed SDC’s declaratory judgment claim against the Board itself, holding that enactment and promulgation of the Rule was not outside the Board’s

authority.9 He concluded that “taking digital scans of a patient’s mouth for the purpose of having a dentist or orthodontist approve of a treatment plan for correcting a malposition of the patient’s teeth falls squarely within the definition

5 Id. 6 Id. ¶ 3. 7 See generally id. 8 See generally ECF 51. 9 Id. of dentistry as set forth in [the Act].”10 The Board was therefore terminated from this case on May 8, 2019, and, on June 5, the parties jointly moved to dismiss their non-equitable claims for damages with prejudice.11 Defendants appealed the denial of their motion to dismiss on June 7, 2019.12

SDC did not appeal the dismissal of its claims against the Board. The Eleventh Circuit panel affirmed with respect to SDC’s antitrust claims on August 11, 2020, allowing those claims to proceed.13 On July 20, 2021, after reconsidering the case

en banc, the Eleventh Circuit dismissed the appeal for lack of appellate jurisdiction.14 The mandate issued on August 18.15 On November 22, Defendants moved to dismiss the remaining claims in the complaint for lack of Article III standing.16

With respect to that initial complaint, the Court granted Defendants’ motion to dismiss on July 15, 2022. Based on Judge Ray’s conclusion that scanning

10 Id. at 6 (citing O.C.G.A. § 43-11-1(6); id. § 43-11-17(a)(2), (a)(5)). 11 ECF 55. On December 12, 2019, this Court granted the motion and dismissed SDC’s non-equitable claims. ECF 83. 12 ECF 57. 13 ECF 94. 14 ECF 104. 15 ECF 106. 16 ECF 121. constituted the practice of dentistry and SDC’s pleadings, which did not allege any violation of the Act, the Court reasoned that any order striking down the Rule would not redress SDC’s injuries.17 Accordingly, the Court held that SDC did not have standing and dismissed its claims.18 However, the Court invited SDC to move

to amend its pleading.19 On July 29, 2022, SDC filed a motion for leave to amend its original complaint. SDC’s proposed amended complaint pleads five claims against the

Board’s current members: (1) a violation of the Sherman Act, 15 U.S.C. §1;20 (2) a violation of the Equal Protection Clause of the Fourteenth Amendment;21 (3) a violation of the Equal Protection Clause of the Georgia Constitution,22 art. I, Sec. I, ¶ II; (4) a violation of the Due Process Clause of the Fourteenth Amendment;23 and

a violation of the Due Process Clause of the Georgia Constitution,24 art. I, Sec. I, ¶

17 ECF 146, at 19. 18 Id. at 20. 19 Id. 20 ECF 148-1, ¶¶ 97–107. 21 Id. ¶¶ 108–18. 22 Id. ¶¶ 119–29. 23 Id. ¶¶ 130–37. 24 Id. ¶¶ 138–45. I. The Court heard oral argument on the motion to amend on November 15, 2022.25 SDC’s motion is now ripe for consideration. II. Legal Standard Pursuant to Federal Rule of Civil Procedure 15(a)(2), “a party may amend

its pleading only with the opposing party’s written consent or the court’s leave.” SDC does not have Defendants’ consent, so it must seek leave from the Court. The Rule also provides that “[t]he court should freely give leave when justice so requires.” Id. However, the decision of whether to grant leave to amend is

committed to the sound discretion of the trial court. S. Grouts & Mortars., Inc. v. 3M Co., 575 F.3d 1235, 1240 (11th Cir. 2009); Interstate Nat’l Dealer Servs., Inc. v. U.S. Auto Warranty, LLC, No. 1:12-cv-04265-RWS, 2015 WL 13273318, at *8 (N.D. Ga.

Dec. 11, 2015) (“[L]eave to amend is by no means automatic.”). The Eleventh Circuit has advised that a court should deny leave only “where there is [a] substantial ground for doing so, such as undue delay, bad faith or dilatory motive on the part of the movant, repeated failure to cure deficiencies

by amendments previously allowed, undue prejudice to the opposing party by virtue of allowance of the amendment, [and] futility of amendment.” Reese v.

25 ECF 160. Herbert, 527 F.3d 1253, 1263 (11th Cir. 2008); accord Foman v. Davis, 371 U.S. 178, 182 (1962) (“In the absence of any apparent or declared reason—such as undue delay, bad faith or dilatory motive on the part of the movant, repeated failure to cure deficiencies by amendments previously allowed, undue prejudice to the opposing

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