Si v. Bed Bath & Beyond Corporation

District Court, District of Columbia·Decided September 27, 2024·No. Civil Action No. 2022-2541·Published

Opinion

UNITED STATES DISTRICT COURT FOR THE DISTRICT OF COLUMBIA

BRATYA SPRL, Plaintiffs,

v. Case No. 1:22-cv-02541 (TNM)

BED BATH & BEYOND CORPORATION, et al.

Defendants.

MEMORANDUM OPINION

Defendant Ryan Cohen is a billionaire investor and entrepreneur who became internet famous during the “meme stock” craze. In March 2022, Cohen and his investment firm, RC Ventures, bought a nearly 10 percent stake in the struggling retailer Bed Bath & Beyond. This generated buzz in the meme stock community. That summer, amid a short squeeze of Bed Bath’s stock (“BBBY”), Cohen tweeted a “to the moon” emoji responding to a negative Bed Bath article. But within a week, Cohen sold his entire stake in BBBY, and its price collapsed.

Investors who bought BBBY during that August frenzy now move to certify a class of victims, alleging fraud and securities law violations. Cohen argues that class certification is inappropriate because BBBY did not trade in an efficient market during the Class Period, so reliance cannot be presumed on a class-wide basis. He also argues that the Lead Plaintiff, Bratya, cannot represent the class because it made investment decisions supposedly at odds with those of the typical class member. The Court finds that Bratya proves typicality. But because the market for BBBY stock was not efficient during the Class Period, the Court will deny Bratya’s motion to certify.

I. BACKGROUND

A. Factual Background Before it went bankrupt in April 2023, Bed Bath & Beyond was a multinational retail chain that sold an assortment of home goods. See Expert Report of Matthew D. Cain, Ph.D. (Cain Report) ¶ 15, ECF No. 108; Expert Report of Daniel R. Fischel (Fischel Report) ¶ 6, ECF No. 117-1. Along with its Bed Bath & Beyond-branded stores, the company operated the retail chain buybuy BABY, which sold products for newborns and their parents. Fischel Report ¶ 6. Bed Bath & Beyond’s common stock traded on the NASDAQ exchange. Id.

By 2022, Bed Bath & Beyond was facing major setbacks. Its sales were dropping, its losses mounting, and it was losing ground in a crowded and competitive industry. See id. ¶ 7. But Defendant Ryan Cohen and his investment firm RC Ventures promised a turnaround. In March, they filed a “Schedule 13D” form with the Securities and Exchange Commission indicating that they had acquired a 9.8 percent equity stake in Bed Bath. Id. ¶ 7. And in a letter attached to the Schedule 13D, Cohen lobbied Bed Bath’s Board of Directors to explore strategic alternatives including selling the company, selling or spinning off the buybuy BABY brand, or selling part of its business or other assets. Id.

Later that month, Cohen and Bed Bath announced a Cooperation Agreement. Fischel Report ¶ 8. Under this agreement, Bed Bath added three members of Cohen’s choosing to its Board. Id. In exchange, Cohen and RC Ventures agreed not to acquire more than a 19.9 percent stake in the company and to vote for directors nominated and proposals recommended by the Board. Id.

But these efforts did not turn the company around. In April, Bed Bath announced a poor fourth-quarter performance. Second. Am. Compl. (SAC) ¶ 103, ECF No. 66. The company

blamed lack of inventory, supply chain issues, and other macroeconomic factors for its disappointing results. Id. But analysts attributed the cause to the company’s antiquated supply and distribution networks, weak e-commerce platforms, and failure to resonate with younger customers. Id. Within a week, Wells Fargo and Loop Capital analysts reported that Bed Bath was “highly unlikely” to sell off buybuy BABY and questioned the company’s cash balance. Id. ¶¶ 104–05. The other shoe fell in June, when Bed Bath disclosed a quarterly loss of $2.83 per share, significantly larger than the expected loss of $1.39 per share. Fischel Report ¶ 9.

In early August, analysts began chattering about a possible short squeeze on BBBY stock. Id. ¶ 10. These rumors drummed up excitement among “meme stock” investors. Id. And high trading volume from these investors likely contributed to a bump in BBBY’s stock price. Id.; see also Cain Report ¶ 105 (discussing how “retail and other investors considered BBBY’s status as a potential meme stock and short squeeze candidate”). As one analyst reported, “With some 46% of the shares shorted, and a seemingly endless stream of bad news souring sentiment on Wall Street, Bed Bath & Beyond looks like many other unloved meme stocks that have been adopted by retail investors posting online in places like the Wall Street Bets subReddit.” Id.

Despite the ebullient mood of meme stock traders, analysts cautioned that the stock’s “current valuation . . . is disconnected from the company’s fundamentals.” Edward Helmore, Winning Bets? Meme Stock Frenzy of 2021Makes a Return, The Guardian (Aug. 13, 2022), https://www.theguardian.com/business/2022/aug/13/meme-stock-frenzygamestop-bed-bath- beyond-amc. From the July 29 to August 11, BBBY’s price jumped from $5.03 to $10.63—a 111 percent increase. Fischel Report ¶ 23. For comparison, the S&P Specialty Retail Index gained only four percent during that same interval. Id. BBBY’s price spike coincided with a swell in average weekly trading volume to 1,346.6 percent of all shares outstanding. Cain

Report ¶ 37. And all this giddiness occurred without “any press releases, . . . conference calls, or [other] new value-relevant information” divulged to the market. Fischel Report ¶ 25.

On August 12, as short squeeze rumors continued to swirl, Cohen retweeted a CNBC article critical of Bed Bath with his own rejoinder:

Id.

Cohen’s “full cart” tweet attracted attention from meme stock investors. SAC ¶ 149. On Reddit and other social media platforms, Cohen’s followers interpreted the smiling moon emoji

as “a rallying cry to buy Bed Bath stock.” Id.; see also id. ¶ 48 (explaining that in meme speak the moon emoji can suggest a stock is going “to the moon”). By the end of the day, BBBY was trading at $12.95, up from $10.65. Id. ¶ 153. And by August 15, the stock had jumped to $16 on a trading volume of over 164 million shares—double the number traded the day before. Id. ¶ 156.

After the markets closed on August 15, Cohen and RC Ventures filed an SEC Form 3 that echoed their March Schedule 13D, indicating that they owned 7,780,000 common shares of BBBY and beneficially owned 1,670,100 shares underlying call options. Fischel Report ¶ 11. Before the market opened the next morning, they filed an amendment to their March Schedule 13D reflecting that their equity stake in BBBY had increased to 11.8 percent “solely due to a change in the number of outstanding Shares of the Issuer.” Id. That evening, the stock peaked at $26.60 per share. SAC ¶ 163.

But on August 17, evidence surfaced that Cohen had pivoted. The SEC’s website published RC Ventures’ Form 144—which was dated August 16—indicating a “proposed sale” of its entire BBBY position. Fischel Report ¶ 11. And before the market closed on August 17, Cohen and RC Ventures had sold all their BBBY stock. SAC ¶¶ 167–68. The sale became public after trading hours on August 18 when Cohen and RC Ventures filed a Schedule 13D amendment disclosing that on August 16 and 17, they had sold their entire position (both stock and options) in BBBY. Fischel Report ¶ 11; Cain Report ¶ 18; see SAC ¶¶ 165, 167–68. All told, Cohen earned a profit of over $68 million based on the purchase prices of his holdings in March 2022. SAC ¶ 168. But BBBY’s price plunged following Cohen’s exit. Id. ¶ 178. By August 23, the stock was trading at $8.78—less than a third of its peak price. Id.

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