Quality King Distributors, Inc. v. L'Anza Research International, Inc.

523 U.S. 135, 118 S. Ct. 1125, 140 L. Ed. 2d 254, 11 Fla. L. Weekly Fed. S 383, 26 Media L. Rep. (BNA) 1385, 98 Daily Journal DAR 2291, 66 U.S.L.W. 4188, 1998 Colo. J. C.A.R. 1216, 45 U.S.P.Q. 2d (BNA) 1961, 98 Cal. Daily Op. Serv. 1651, 1998 U.S. LEXIS 1606
CourtSupreme Court of the United States
DecidedMarch 9, 1998
Docket96-1470
StatusPublished
Cited by72 cases

This text of 523 U.S. 135 (Quality King Distributors, Inc. v. L'Anza Research International, Inc.) is published on Counsel Stack Legal Research, covering Supreme Court of the United States primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Quality King Distributors, Inc. v. L'Anza Research International, Inc., 523 U.S. 135, 118 S. Ct. 1125, 140 L. Ed. 2d 254, 11 Fla. L. Weekly Fed. S 383, 26 Media L. Rep. (BNA) 1385, 98 Daily Journal DAR 2291, 66 U.S.L.W. 4188, 1998 Colo. J. C.A.R. 1216, 45 U.S.P.Q. 2d (BNA) 1961, 98 Cal. Daily Op. Serv. 1651, 1998 U.S. LEXIS 1606 (1998).

Opinions

[138]*138Justice Stevens

delivered the opinion of the Court.

Section 106(3) of the Copyright Act of 1976 (Act), 17 U. S. C. § 106(3), gives the owner of a copyright the exclusive right to distribute copies of a copyrighted work. That exclusive right is expressly limited, however, by the provisions of §§ 107 through 120. Section 602(a) gives the copyright owner the right to prohibit the unauthorized importation of copies. The question presented by this ease is whether the right granted by § 602(a) is also limited by §§ 107 through 120. More narrowly, the question is whether the “first sale” doctrine endorsed in § 109(a) is applicable to imported copies.

I

Respondent, L’anza Research International, Inc. (L’anza), is a California corporation engaged in the business of manufacturing and selling shampoos, conditioners, and other hair care products. L’anza has copyrighted the labels that are affixed to those products. In the United States, L’anza sells exclusively to domestic distributors who have agreed to resell within limited geographic areas and then only to authorized retailers such as barber shops, beauty salons, and professional hair care colleges. L’anza has found that the American “public is generally unwilling to pay the price charged for high quality products, such as L’anza’s products, when they are sold along with the less expensive lower quality products that are generally carried by supermarkets and [139]*139drug stores.” App! 54 (declaration of Robert Hall). L’anza promotes the domestic sales of its products with extensive advertising in various trade magazines and at point of sale, and by providing special training to authorized retailers.

L’anza also sells its products in foreign markets. In those markets, however, it does not engage in comparable advertising or promotion; its prices to foreign distributors are 35% to 40% lower than the prices charged to domestic distributors. In 1992 and 1993, L’anza’s distributor in the United Kingdom arranged the sale of three shipments to a distributor in Malta;1 each shipment contained several tons of L’anza products with copyrighted labels affixed.2 The record does not establish whether the initial purchaser was the distributor in the United Kingdom or the distributor in Malta, or whether title passed when the goods were delivered to the carrier or when they arrived at their destination, but it is undisputed that the goods were manufactured by L’anza and first sold by L’anza to a foreign purchaser.

It is also undisputed that the goods found their way back to the United States without the permission of L’anza and were sold in California by unauthorized retailers who had purchased them at discounted prices from Quality King Distributors, Inc. (petitioner). There is some uncertainty about the identity of the actual importer, but for the purpose of our decision we assume that petitioner bought all three shipments from the Malta distributor, imported them, and then resold them to retailers who were not in L’anza’s authorized chain of distribution.

After determining the source of the unauthorized sales, L’anza brought suit against petitioner and several other defendants.3 The complaint alleged that the importation and [140]*140subsequent distribution of those products bearing copyrighted labels violated Lanza’s “exclusive rights under 17 U. S. C. §§ 106, 501 and 602 to reproduce and distribute the copyrighted material in the United States.” App. 32. The District Court rejected petitioner’s defense based on the “first sale” doctrine recognized by §109 and entered summary judgment in favor of L’anza. Based largely on its conclusion that § 602 would be “meaningless” if § 109 provided a defense in a case of this kind, the Court of Appeals affirmed. 98 F. 3d 1109, 1114 (CA9 1996). Because its decision created a conflict with the Third Circuit, see Sebastian Int’l, Inc. v. Consumer Contacts (PTY) Ltd., 847 F. 2d 1093 (1988), we granted the petition for certiorari. 520 U. S. 1250 (1997).

II

This is an unusual copyright case because L’anza does not claim that anyone has made unauthorized copies of its copyrighted labels. Instead, L’anza is primarily interested in protecting the integrity of its method of marketing the products to which the labels are affixed. Although the labels themselves have only a limited creative component, our interpretation of the relevant statutory provisions would apply equally to a case involving more familiar copyrighted materials such as sound recordings or books. Indeed, we first endorsed the first sale doctrine in a ease involving a claim by a publisher that the resale of its books at discounted prices infringed its copyright on the books. Bobbs-Merrill Co. v. Straus, 210 U. S. 339 (1908).4

In that case, the publisher, Bobbs-Merrill, had inserted a notice in its books that any retail sale at a price under [141]*141$1 would constitute an infringement of its copyright. The defendants, who owned Maey’s department store, disregarded the notice and sold the books at a lower price without Bobbs-Merrill’s consent. We held that the exclusive statutory right to “vend”5 applied only to the first sale of the copyrighted work:

“What does the statute mean in granting ‘the sole right of vending the same’? Was it intended to create a right which would permit the holder of the copyright to fasten, by notice in a book or upon one of the articles mentioned within the statute, a restriction upon the subsequent alienation of the subject-matter of copyright after the owner had parted with the title to one who had acquired full dominion over it and had given a satisfactory price for it? It is not denied that one who has sold a copyrighted article, without restriction, has parted with all right to control the sale of it. The purchaser of a book, once sold by authority of the owner of the copyright, may sell it again, although he could not publish a new edition of it.
“In this ease the stipulated facts show that the books sold by the appellant were sold at wholesale, and purchased by those who made no agreement as to the control of future sales of the book, and took upon themselves no obligation to enforce the notice printed in the book, undertaking to restrict retail sales to a price of one dollar per copy.” Id., at 349-350.

The statute in force when Bobbs-Merrill was decided provided that the copyright owner had the exclusive right to “vend” the copyrighted work.6 Congress subsequently cod[142]*142ified our holding in Bobbs-Merrill that the exclusive right to “vend” was limited to first sales of the work.7 Under the 1976 Act, the comparable exclusive right granted in 17 U. S. C. § 106(3) is the right “to distribute copies ...

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523 U.S. 135, 118 S. Ct. 1125, 140 L. Ed. 2d 254, 11 Fla. L. Weekly Fed. S 383, 26 Media L. Rep. (BNA) 1385, 98 Daily Journal DAR 2291, 66 U.S.L.W. 4188, 1998 Colo. J. C.A.R. 1216, 45 U.S.P.Q. 2d (BNA) 1961, 98 Cal. Daily Op. Serv. 1651, 1998 U.S. LEXIS 1606, Counsel Stack Legal Research, https://law.counselstack.com/opinion/quality-king-distributors-inc-v-lanza-research-international-inc-scotus-1998.