Purple Innovation, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A

District Court, S.D. Florida·Decided November 27, 2024·No. 1:24-cv-24008·Unknown

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF FLORIDA CASE NO. 24-24008-CIV-MARTINEZ/SANCHEZ PURPLE INNOVATION, LLC, Plaintiff, v. AIRSPACE, et al., Defendants. _____________________________________________/ REPORT AND RECOMMENDATION ON PLAINTIFF’S MOTION FOR ENTRY OF PRELIMINARY INJUNCTION This matter is before the Court upon the Motion for Entry of Preliminary Injunction, ECF No. 12, filed by the Plaintiff, Purple Innovation, LLC (“PURPLE INNOVATION”).1 Plaintiff has moved for entry of a preliminary injunction against the Defendants2 based on claims of alleged trademark infringement and counterfeiting, in violation of 15 U.S.C. §§ 1114, 1117, and design patent infringement, in violation of 35 U.S.C. § 271. The Court held a hearing on November 26, 2024, at which only counsel for the Plaintiff was present and available to provide evidence supporting the Plaintiff’s motion. The Defendants

1 The Plaintiff’s motion was originally filed as an Ex Parte Motion for Temporary Restraining Order, Asset Restraint, Expedited Discovery, Transfer of the Defendant Internet Stores, and an Order to Show Cause as to Why a Preliminary Injunction Should Not Issue, but the Honorable Jose E. Martinez granted the Plaintiff’s request for entry of a temporary restraining order and an order restraining assets, ECF No. 13, and he then referred all matters relating to the Plaintiff’s request for entry of preliminary injunction to the undersigned for a Report and Recommendation, ECF No. 14. 2 The Defendants are the Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A, the latest version of which is included in Plaintiff’s Proof of Service, ECF No. 30. The Defendants are also listed in the Notice of Entry of Parties. See ECF No. 29. A copy of the current Schedule A listing the Defendants that are the subject of this Report and Recommendation is attached hereto. have not responded to Plaintiff’s motion, have not made any filings in this case, and have not appeared in this matter, either individually or through counsel. Having reviewed the Plaintiff’s motion, its accompanying attachments, the record, and the relevant legal authority, and for the reasons discussed below, the undersigned RESPECTFULLY RECOMMENDS that the

Plaintiff’s motion for preliminary injunction be GRANTED. I. BACKGROUND Plaintiff is the owner of federally registered trademarks, which are covered by U.S. Trademark Registration Nos. 5,416,146, 5,224,883, 5,224,901, 5,659,866, 5,661,556, 6,546,748, 6,816,315, 6,971,732, 6,971,733, 6,971,734, and 6,975,208 (the “PURPLE INNOVATION Trademarks”), and design patents, Patent Nos. US D991,706 S, D990,930 S, D959,176 S, D951,670 S, D917,926 S, D909,790 S, and D 909,092 S (the “PURPLE INNOVATION Patents”). ECF No. 12-1 (Declaration of James Larson) at ¶ 5; ECF Nos. 12-2, 12-3. Plaintiff is a leading supplier and manufacturer of exclusive GelFlex® Grid products, such as pillows and mattresses, which encompass proprietary technology, and has earned an international reputation for quality,

reliability, and value with respect to its products (the “PURPLE INNOVATION Products”). ECF No. 12-1 at ¶ 6. Plaintiff is the exclusive supplier and manufacturer of PURPLE INNOVATION Products in the United States. Id. The PURPLE INNOVATION Products have been the subject of substantial and continuous marketing and promotion by Plaintiff in the industry and to consumers. Id. at ¶ 7. Plaintiff’s promotional efforts include, for example, advertising campaigns through social media, radio, television, and trade shows. Id. The success of the PURPLE INNOVATION brand has resulted in its significant infringement and counterfeiting. Id. at ¶ 8. Plaintiff safeguards its brand and investment in the PURPLE INNOVATION Products by way of intellectual property protections and implementation of an anti-counterfeiting program. Id. at ¶¶ 5, 8. The Defendants, through the various Internet based e-commerce stores operating under the seller identities identified on Schedule A (the “Seller IDs”), have advertised, promoted, offered for sale, or sold Counterfeit Products bearing the PURPLE INNOVATION Trademarks and/or

embodying the PURPLE INNOVATION Patents from foreign countries to consumers in this District. ECF No. 12-1 at ¶¶ 9-15; ECF Nos. 12-4 to 12-12. Plaintiff has not licensed or authorized Defendants to use the PURPLE INNOVATION Trademarks or PURPLE INNOVATION Patents, and none of the Defendants is an authorized retailer of genuine PURPLE INNOVATION Products. ECF No. 12-1 at ¶ 21. Plaintiff investigated the promotion and sale of counterfeit and infringing versions of the Plaintiff’s branded products by the Defendants. See ECF No. 12-1 at ¶¶ 8-16; ECF Nos. 12-4 to 12-12. Plaintiff accessed each of the e-commerce stores operating under the Defendants’ Seller IDs, initiated the ordering process from each of the Seller IDs for the purchase of a product bearing counterfeits of the PURPLE INNOVATION Trademarks and/or embodying the PURPLE

INNOVATION Patents at issue in this action, and completed a checkout page requesting each product to be shipped to an address in the Southern District of Florida. See ECF No. 12-1 at ¶¶ 13- 15; ECF Nos. 12-4 to 12-12. Plaintiff conducted a review and visually inspected the PURPLE INNOVATION branded items for which orders were initiated by Plaintiff’s third-party investigator via the Seller IDs and determined the products were non-genuine, unauthorized versions of Plaintiff’s products. See ECF No. 12-1 at ¶¶ 13-15; ECF Nos. 12-4 to 12-12. II. LEGAL STANDARD The Plaintiff seeks a preliminary injunction pursuant to Federal Rule of Civil Procedure

65. To obtain a preliminary injunction, the Plaintiff must establish “(1) a substantial likelihood of success on the merits; (2) that irreparable injury will be suffered if the relief is not granted; (3) that the threatened injury outweighs the harm the relief would inflict on the non-movant; and (4) that the entry of the relief would serve the public interest.” Schiavo ex. rel Schindler v. Schiavo, 403 F.3d 1223, 1225–26 (11th Cir. 2005); see also Levi Strauss & Co. v. Sunrise Int’l. Trading Inc., 51

F.3d 982, 985 (11th Cir. 1995) (applying the test to a preliminary injunction in a Lanham Act case). III. ANALYSIS The declarations and exhibits submitted by the Plaintiff with its motion for preliminary injunction support the following conclusions of law: A. Plaintiff has a strong probability of proving at trial that consumers are likely to be confused by Defendants’ advertisement, promotion, sale, offer for sale, and/or distribution of Counterfeit Products bearing the PURPLE INNOVATION Trademarks and/or embodying the

PURPLE INNOVATION Patents, and that the products Defendants are selling and promoting for sale are Counterfeit Products bearing the PURPLE INNOVATION Trademarks and/or embodying the PURPLE INNOVATION Patents. B. Because of the infringement of Plaintiff’s PURPLE INNOVATION Trademarks and the PURPLE INNOVATION Patents, Plaintiff is likely to suffer immediate and irreparable injury if a preliminary injunction is not granted. The following specific facts, as set forth in Plaintiff’s Complaint, motion for preliminary injunction, and accompanying declarations and exhibits, demonstrate that immediate and irreparable loss, damage, and injury will result to Plaintiff and to consumers if a preliminary injunction is not issued: 1. Defendants own or control e-commerce stores and commercial Internet websites

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Purple Innovation, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A, (S.D. Fla. 2024).

Purple Innovation, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A (Purple Innovation, LLC v. The Individuals, Corporations, Limited Liability Companies, Partnerships, and Unincorporated Associations Identified on Schedule A) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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