North Mississippi Communications, Inc. v. Douglas W. Jones, De Soto County Board of Supervisors

874 F.2d 1064, 16 Media L. Rep. (BNA) 1864, 1989 U.S. App. LEXIS 8395, 1989 WL 54146
CourtCourt of Appeals for the Fifth Circuit
DecidedJune 12, 1989
Docket88-4262
StatusPublished
Cited by14 cases

This text of 874 F.2d 1064 (North Mississippi Communications, Inc. v. Douglas W. Jones, De Soto County Board of Supervisors) is published on Counsel Stack Legal Research, covering Court of Appeals for the Fifth Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
North Mississippi Communications, Inc. v. Douglas W. Jones, De Soto County Board of Supervisors, 874 F.2d 1064, 16 Media L. Rep. (BNA) 1864, 1989 U.S. App. LEXIS 8395, 1989 WL 54146 (5th Cir. 1989).

Opinions

E. GRADY JOLLY, Circuit Judge:

In this first amendment civil rights case, the DeSoto County Board of Supervisors is alleged to have withheld county advertising from a local paper in retaliation for the paper’s publication of editorials and news stories critical of the board. The district court decided that the facts on each side weighed about evenly, and held that the plaintiffs had not carried their burden of proving their claim. We are asked to consider whether the burden shifting analysis set forward in Mt. Healthy City School District Board of Education v. Doyle, 429 U.S. 274, 97 S.Ct. 568, 50 L.Ed.2d 471 (1977), should be applied in this case, and, since it was not raised below, whether the failure to apply that analysis would result in a miscarriage of justice. We hold that the Mt. Healthy burden-shifting analysis should be applied in the context of this case, vacate the judgment below, and remand for further proceedings.

I

The North Mississippi Times is a weekly newspaper with its primary circulation in DeSoto County, Mississippi. On December 31, 1981, North Mississippi Communications, Inc. (“NMCI”), the owner of the Times, Pam Ivy, the Times’ editor, and Charles Ivy, a shareholder of NMCI, filed a complaint against the editor and publisher of the DeSoto Tribune, the DeSoto Board of Supervisors, and various Hernando Bank officials, alleging that they had conspired to drive the Times out of business in viola[1066]*1066tion of the antitrust laws and the first amendment. By order of February 20, 1985, at the close of the plaintiffs’ evidence, the district court granted the defendants a directed verdict on all claims.

When the plaintiffs appealed to this court, we affirmed the dismissal of the antitrust claims, but remanded the section 1983 claims for further proceedings. See North Mississippi Communications, Inc. v. Jones, 792 F.2d 1330, 1337 (5th Cir.1986).

On remand, the section 1983 claims proceeded to bench trial. The trial actually began with presentation of the defense, since the plaintiffs’ evidence had been heard three years earlier in the first trial. After the court heard additional oral argument, it dismissed the section 1983 claim with prejudice. 681 F.Supp. 1185. From the judgment that followed the plaintiffs now appeal.

II

In 1975, a company controlled by Ross Franks, a DeSoto County attorney, purchased a controlling interest in North Mississippi Communications, Inc. (“NMCI”), the owner of the Times. Pam Ivy was hired as the paper’s editor and was made a shareholder of NMCI.

Beginning in 1975, the Times published articles and letters about the questionable conduct of the DeSoto County Board of Supervisors. In 1976 both the Times and the Olive Branch Tribune, a second DeSo-to County weekly newspaper with a much smaller circulation (later renamed the De-Soto County Tribune), both bid for the right to publish county board proceedings and legal notices. After an initial bidding process, for reasons not entirely clear from the record a rebidding process was held, with more elaborate procedures. Then, for the first time, the Board of Supervisors required that the bidders submit their circulation lists for review. The lists were to be broken down by supervisor district and mailing addresses. Pam Ivy testified that these requirements were contrived to harass her, because the circulation of the Times was much greater than that of the Tribune and the supervisor districts lists were difficult to formulate. The Times underbid the Tribune for publication of the board proceedings, bidding zero dollars, and made the same bid as the Tribune for legal notices. As a result of the bidding, the Times won the bid for publication of board proceedings, but the board determined that it would, at its discretion, place legal notices wherever it wished. According to Ivy, before this occasion, the board proceedings and legal notices had been a package deal, and it had been her impression that if the Times won the bid on the board proceedings it would also win the better paying business of printing the legal notices.

In April 1976, the Times brought suit in state court to enjoin the Board of Supervisors from publishing any county notices in the Tribune, alleging that the Tribune did not have a large enough circulation to qualify for publishing legal notices. The state court rejected the Times’ claim on May 27, 1976, ruling that the requirement of “general circulation” for the publication of legal notices did not relate to the number of subscribers, but rather to the general nature of the news content.

There was testimony at trial before the district court in 1985 that while the Times was considering appeal of the Chancellor’s ruling, Ivy was visited by three board supervisors who attempted to persuade her not to appeal. She was told that an appeal would jeopardize the county’s $2 million bond issue, which had been published in the Tribune and might then have to be read-vertised. Ivy testified that the suggestion was made to her that the supervisors wished to publish the county’s advertisements on controversial matters in the Tribune precisely because of its low circulation. She also testified that at the same meeting with supervisors Renfro, Riley and Wallace, she was told that if she avoided making difficulties, she would get her share of legal notices. Ivy did not appeal.

The district court found that in 1976 the Times and the Tribune received approximately the same number of legal notices. Ivy put on evidence, however, that in 1977 the Times had received forty-one notices [1067]*1067through June 30 and none thereafter, while the Tribune received seventy-three in the first half of 1977 and one hundred thirteen more in the second half. In 1978, the Times received a total of fourteen legal notices; the Tribune received two hundred ninety-one. Both papers were qualified to run legal notices at all the times at issue. Ivy also provided testimony cataloging the articles and editorials published by the Times in 1976 and 1977 that were critical of the board.

Ivy additionally testified that after she had sent her advertising representatives to every business in town, she received word that she should no longer send representatives to one of her commercial advertisers, a Mrs. Garrett, because Floyd Robertson, one of the board supervisors, had told Mrs. Garrett that if she advertised in the Times the board would no longer do county business with her. When Ivy confronted one of the supervisors, James Earl Riley, about the incident, he indicated to her that if she would “straighten up” he might be able to help her, but otherwise it would merely be her word against Robertson’s.

The district court held that while there was “a possibility that the Board wished to retaliate against the Times for its editorial positions,” “other reasons for favoring the Tribune” appeared “just as probable,” and the plaintiffs had failed to show by a preponderance of the evidence that they had been deprived of their first amendment rights.

Ill

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874 F.2d 1064, 16 Media L. Rep. (BNA) 1864, 1989 U.S. App. LEXIS 8395, 1989 WL 54146, Counsel Stack Legal Research, https://law.counselstack.com/opinion/north-mississippi-communications-inc-v-douglas-w-jones-de-soto-county-ca5-1989.