My Daily Choice, Inc. v. Donnell

CourtDistrict Court, D. Nevada
DecidedAugust 6, 2021
Docket2:20-cv-02225
StatusUnknown

This text of My Daily Choice, Inc. v. Donnell (My Daily Choice, Inc. v. Donnell) is published on Counsel Stack Legal Research, covering District Court, D. Nevada primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
My Daily Choice, Inc. v. Donnell, (D. Nev. 2021).

Opinion

1 UNITED STATES DISTRICT COURT 2 DISTRICT OF NEVADA 3 My Daily Choice, Inc., Case No.: 2:20-cv-02178-JAD-NJK

4 Plaintiff Order Scheduling Hearing Re: Motion to 5 v. Dismiss and Consolidation

6 William Butler, Kristen Butler, & Arieyl, [ECF No. 23] LLC, 7 Defendants 8 My Daily Choice, Inc., Case No.: 2:20-cv-02225-JAD-NJK

9 Plaintiff Order Scheduling Hearing Re: Motion to 10 v. Dismiss and Consolidation

11 Marissa Brooke Donnell, [ECF No. 13]

12 Defendant

13 My Daily Choice, Inc., Case No.: 2:20-cv-02228-JAD-NJK

14 Plaintiff Order Scheduling Hearing Re: Motion to 15 v. Dismiss and Consolidation

16 Skylar Lambert, [ECF No. 17]

17 Defendant

18 My Daily Choice, Inc., Case No.: 2:20-cv-02232-JAD-NJK

19 Plaintiff Order Scheduling Hearing Re: Motion to 20 v. Dismiss and Consolidation

21 Danielle Lituski & Chad Lituski, [ECF No. 11]

22 Defendants

23 1 My Daily Choice, Inc., Case No.: 2:20-cv-02237-JAD-NJK

2 Plaintiff Order Granting Motion to Dismiss and 3 v. Closing Case

4 Erin Jackson, [ECF No. 5]

5 Defendant 6 My Daily Choice, Inc. filed five separate lawsuits against its former affiliates William 7 and Kristen Butler, Marissa Donnell, Skylar Lambert, Danielle and Chad Lituski, and Erin 8 Jackson for breach of contract, copyright infringement, tortious interference, and fraud, alleging 9 that they unlawfully launched a competing company, defendant Arieyl, LLC.1 Arieyl, the 10 Butlers, Donnell, Lambert, and the Lituskis argue that this court lacks personal jurisdiction over 11 them because they have no contacts with Nevada and their contracts with My Daily Choice, 12 which contain identical Nevada forum-selection clauses, are unenforceable because they were 13 imposed under economic duress.2 Jackson separately moves to dismiss for lack of subject-matter 14 jurisdiction, presenting evidence that the company cannot exceed the $75,000 statutory minimum 15 to maintain federal diversity jurisdiction over the suit against her.3 I find that this court lacks 16 subject-matter jurisdiction over Jackson, but that factual disputes remain about whether the 17 forum-selection clause was the product of unfair pressure. I also find that this matter may be 18 19 1 My Daily Choice v. Butler, case no. 2:20-cv-02178 (Butler), ECF No. 1 (complaint); My Daily 20 Choice v. Donnell, case no. 2:20-cv-02225 (Donnell), ECF No. 1 (complaint); My Daily Choice v. Lambert, case no. 2:20-cv-02228 (Lambert), ECF No. 1 (complaint); My Daily Choice v. 21 Lituski, case no. 2:20-cv-02232 (Lituski), ECF No. 1 (complaint); My Daily Choice v. Jackson, case no.: 2:20-cv-02237 (Jackson), ECF No. 1 (complaint). Allegations or arguments applicable 22 to all parties are identified by reference to the documents filed in Butler. 2 Butler, ECF No. 23 (motion to dismiss); Donnell, ECF No. 13 (motion to dismiss); Lambert, 23 ECF No. 17 (motion to dismiss); Lituski, ECF No. 11 (motion to dismiss). 3 Jackson, ECF No. 5 (motion to dismiss). 1 facilitated by consolidation (given that My Daily Choice’s claims and allegations are largely 2 identical for each defendant), but it is unclear whether consolidation may pose issues of 3 convenience or prejudice. So I grant Jackson’s motion and dismiss the suit against her, and I 4 order My Daily Choice and the remaining defendants to appear for a hearing about economic

5 duress and consolidation. 6 Background4 7 My Daily Choice is a direct-sales company that relies on independent affiliates to market 8 and sell its hemp-based products.5 Pyramidal in structure, the company’s affiliates earn revenue 9 by selling merchandise, and they aspire to manage a team of “downline” recruits from whom 10 they may take a percentage of sales profits.6 According to the company, this compensation plan 11 is unique and subject to copyright.7 To become an affiliate, My Daily Choice requires its users 12 to complete an affiliate application and agreement, which incorporates a variety of policies and 13 procedures outlining the company’s terms and conditions. These conditions include: (1) a 14 prohibition on cross-recruiting, which disallows managing affiliates to poach downline affiliates

15 already involved with My Daily Choice; (2) various non-compete provisions, prohibiting the sale 16 of competing products or affiliation with competing programs; (3) non-disparagement; and (4) in 17 the case of a terminated relationship, a year-long prohibition on the use of social-media pages 18 used to promote or sell My Daily Choice’s products.8 19 20 4 Aside from jurisdictional facts provided by the parties, this is merely a summary of the 21 complaints’ allegations and should not be construed as findings of fact. 5 Butler, ECF No. 1 at ¶¶ 7–8. 22 6 Id. at ¶ 8. 23 7 Id. at ¶¶ 16, 20–22. 8 Id. at ¶¶ 11–15. 1 My Daily Choice’s terms also have modification, choice-of-law, and forum-selection 2 clauses. From November 2014 to October 2018, My Daily Choice specified that its terms and 3 conditions would be “construed in accordance with the laws of the State of Texas” and that 4 “[a]ny controversy or claim arising out of or relating to the business relationships” between the

5 company and its affiliates “shall be resolved by mandatory, final, binding[,] nonappealable [sic] 6 arbitration in Dallas, Texas, United States of America.”9 That 2014 agreement contained a broad 7 modification clause, reserving the company’s “right to make any modifications” to the terms, 8 “provided that the modifications are communicated” to affiliates “at least thirty [] days prior to 9 taking effect.”10 In 2018, My Daily Choice altered these provisions. Among other things, it 10 rendered its modification provision more circumspect, specifying that “[a]mendments shall not 11 apply retroactively.”11 And it noted that “[j]urisdiction and venue of any matter not subject to 12 arbitration shall reside exclusively in Clark County, State of Nevada.”12 13 The Butlers, Donnell, Lambert, and the Lituskis became affiliates with My Daily Choice 14 under the 2014 agreement, and Jackson joined when the 2018 agreement was in place.13 But

15 even the 2014-agreement affiliates consented to be bound by the 2018 agreement through a 16 popup window on My Daily Choice’s website.14 That popup notified the defendants of new 17 disclaimers for the program; provided a hyperlink for the company’s policies and procedures; 18

19 9 Butler, ECF Nos. 23 at 4; 23-1 at 24. 20 10 Butler, ECF No. 23-5 at 19. 11 Butler, ECF No. 23-6 at 8. 21 12 Id. at 52. 22 13 Butler, ECF No. 24-1 at ¶ 10; Donnell, ECF No. 15-1 at ¶ 8; Lambert, ECF No. 18-1 at ¶ 8; Lituski, ECF No. 12-1 at ¶ 3; Jackson, ECF No. 5 at 2. 23 14 Butler, ECF No. 24-1 at ¶ 12–14; Donnell, ECF No. 15-1 at ¶ 10; Lambert, ECF No. 18-1 at ¶ 10; Lituski, ECF No. 12-1 at ¶ 10; Jackson, ECF No. 5 at 2. 1 and, in a blue box with white text directly beneath that hyperlink, required users to click a button 2 acknowledging that they “[u]nderstand and [a]gree to these [p]olicies and [p]rocedures.”15 The 3 popup did not block affiliates from accessing their accounts; even if affiliates ignored the popup 4 or failed to agree to the terms and conditions, they could still use their accounts and would

5 continue to receive payments from My Daily Choice for their direct sales.16 But the parties 6 dispute whether the popup impeded managing affiliates’ ability to receive a percentage of their 7 downline affiliates’ sales—revenue that ostensibly could be recouped for years.

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My Daily Choice, Inc. v. Donnell, Counsel Stack Legal Research, https://law.counselstack.com/opinion/my-daily-choice-inc-v-donnell-nvd-2021.