Mey v. Pep Boys-Manny, Moe & Jack

717 S.E.2d 235, 228 W. Va. 48, 2011 W. Va. LEXIS 441
CourtWest Virginia Supreme Court
DecidedSeptember 29, 2011
Docket101406
StatusPublished
Cited by36 cases

This text of 717 S.E.2d 235 (Mey v. Pep Boys-Manny, Moe & Jack) is published on Counsel Stack Legal Research, covering West Virginia Supreme Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Mey v. Pep Boys-Manny, Moe & Jack, 717 S.E.2d 235, 228 W. Va. 48, 2011 W. Va. LEXIS 441 (W. Va. 2011).

Opinion

KETCHUM, J.:

The plaintiff below, Diana Mey (“plaintiff’), appeals an order from the Circuit Court of Ohio County, granting the defendants’ motion to dismiss pursuant to Rule 12(b)(6) of the West Virginia Rules of Civil Procedure. The plaintiff filed a class action complaint alleging that the defendants, The Pep Boys, Southwest Vehicle Management, Inc., and Lanelogic Inc. (“defendants”), violated the Telephone Consumer Protection Act (“TCPA”), 47 U.S.C. § 227, et seq., by leaving an automated voicemail message at her residence in response to a classified advertisement that the plaintiffs son placed on the internet website craigslist.com. The plaintiffs son was selling a used car and his internet advertisement invited third parties to contact him at the plaintiffs home telephone number. The circuit court ruled that the automated call placed in response to this advertisement did not violate the TCPA and granted the defendants’ motion to dismiss. Following this ruling, the plaintiff filed a motion for relief pursuant to Rules 59(e) and 60(b) of the West Virginia Rules of Civil Procedure, which the circuit court denied.

*51 In this appeal, the plaintiff argues that the circuit court erred by (1) failing to apply the correct standard of review when assessing a Rule 12(b)(6) motion to dismiss; (2) ruling that the automated call was not a “telephone solicitation” and did not contain an “unsolicited advertisement” as those terms are defined by the TCPA; (3) failing to grant the plaintiffs motion for relief pursuant to Rules 59(e) and 60(b) of the West Virginia Rules of Civil Procedure after being informed that the Federal Communication Commission (“FCC”) issued a citation against the defendants; and (4) finding that the plaintiff provided her “prior express consent” to be contacted.

After thorough consideration of the briefs, the record submitted on appeal, and the oral arguments of the parties, we affirm the circuit court’s orders granting the defendants’ Rule 12(b)(6) motion to dismiss and denying the plaintiffs motion for relief pursuant to Rules 59(e) and 60(b) of the West Virginia Rules of Civil Procedure.

I. Facts & Procedural Background

In early June 2008, the plaintiffs son, who lived with his mother, listed a used car for sale on the website craigslist.com and provided their home telephone number that interested third parties could use to contact him. On June 12, 2008, the plaintiff received an automated 1 telephone call stating:

Hello. I’m calling you about the vehicle you have listed for sale. At Caroffer.com we’re willing to give you a cash offer right now. All you have to do is go to Carof-fer.com, tell us about your vehicle and we’ll give you an offer in minutes. One of our buyers will return an offer that we are willing to take for your vehicle. If you accept the offer, simply drop off your car at the nearest participating Pep Boys to pick up your cheek. It’s that easy at Caroffer.com. There are no hassles, no fees, and no salesmen trying to sell you another ear. It’s that easy and you get your check immediately. www.Caroffer. com. Give us a try. You’ll be glad you did.

After receiving this message, the plaintiff filed a class action complaint against three defendants, The Pep Boys, Lanelogic Inc., and Southwest Vehicle Management Inc., who allegedly entered into a partnership to purchase used cars. The plaintiff sought damages and an injunction under the TCPA, 47 U.S.C. § 227, to redress the alleged harm caused by the automated message left on her answering machine.

The TCPA is a federal statute that broadly regulates the use of automated telephone equipment. The statute prohibits certain unsolicited advertising calls, restricts the use of automatic dialers, and delegates rulemaking authority to the FCC. The TCPA provides for injunctive relief and statutory damages in the amount of $500 per violation. 47 U.S.C. § 227(b)(3).

In response to the plaintiffs complaint, the defendants filed a motion to dismiss, arguing that there was no violation of the TCPA because the automated message was left in response to an advertisement placed on the Internet by the plaintiffs son that invited third parties to make inquiries about buying the used car.

The circuit court agreed with the defendants and granted then’ motion to dismiss by order entered on January 15, 2010. The circuit court concluded that “the message does not constitute an unsolicited advertisement subject to TCPA enforcement because the person posting the classified [ad] is expressly inviting a call using the number in the classified ad ... The facts alleged in this case are the antitheses of the definition of ‘unsolicited’ because Plaintiffs son requested unknown third parties interested in buying his car to contact him at Plaintiffs number.”

On February 1, 2010, the plaintiff filed a motion for relief from the judgment pursuant to Rules 59(e) and 60(b) of the West Virginia Rules of Civil Procedure. The plaintiff argued that documents the defendants provided to her “shortly before” the motion to dismiss hearing demonstrated that the automated message at issue “was intended not only to lead to the sale of a ear to the Defendants, but also to sell $99 inspection service-fees, ‘up-sell’ auto repairs, and ‘entice’ customers to pay to ‘recondition’ the cars they intended to sell.”

*52 The plaintiff filed a supplemental memorandum to this motion on April 30, 2010, notifying the circuit court that the FCC issued a citation against defendant Pep Boys on March 15, 2010, relating to the automated message at issue. In response, the defendants argued that the plaintiff failed to raise any new facts that warranted relief under Rules 59(e) or 60(b). The defendants stated that the plaintiff had the documents relating to the inspection fees and auto repairs before the hearing on the motion to dismiss and that this issue was raised and argued before the circuit court during that hearing. The defendants argued that the FCC citation was based on a consumer complaint the plaintiffs filed with the FCC twelve days after the circuit court granted the defendants’ motion to dismiss. The defendants also stated that the citation was not an actual adjudication of wrongdoing, rather it was “merely a complaint or ‘charge’ consisting of allegations, not a decision of liability or a determination on the merits.”

The circuit court agreed with the defendants and denied the plaintiffs Rule 59(e) and 60(b) motion for relief from judgment, stating:

Plaintiffs Motion for Relief essentially reargues the points and facts that were already presented in her opposition to Defendants’ Motion to Dismiss and fails to identify new facts, new law or new arguments that would justify a reconsideration of the Court’s prior ruling let alone a reversal of the Court’s ruling.

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Bluebook (online)
717 S.E.2d 235, 228 W. Va. 48, 2011 W. Va. LEXIS 441, Counsel Stack Legal Research, https://law.counselstack.com/opinion/mey-v-pep-boys-manny-moe-jack-wva-2011.