Hope v. Lunarlandowner.com, Inc.

CourtDistrict Court, E.D. California
DecidedFebruary 28, 2022
Docket2:20-cv-01783
StatusUnknown

This text of Hope v. Lunarlandowner.com, Inc. (Hope v. Lunarlandowner.com, Inc.) is published on Counsel Stack Legal Research, covering District Court, E.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Hope v. Lunarlandowner.com, Inc., (E.D. Cal. 2022).

Opinion

1 2 3 4 5 6 7 8 UNITED STATES DISTRICT COURT 9 EASTERN DISTRICT OF CALIFORNIA 10 11 DENNIS M. HOPE, MICHELLE No. 2:20-cv-01783-TLN-DB LAMAR, and CHRISTOPHER LAMAR, 12 Plaintiffs, 13 ORDER v. 14 LUNARLANDOWNER.COM, INC., 15 Defendant. 16

17 18 This matter is before the Court on Defendant Lunarlandowner.com, Inc.’s (“Defendant”) 19 Motion to Dismiss, or in the alternative, to Transfer Venue. (ECF No. 11.) Plaintiffs Dennis M. 20 Hope (“Hope”), Michelle Lamar, and Christopher Lamar (collectively, “Plaintiffs”) filed an 21 opposition. (ECF No. 14.) Defendant filed a reply. (ECF No. 15.) For the reasons set forth 22 below, the Court hereby GRANTS Defendant’s Motion to Transfer Venue and DENIES 23 Defendant’s Motion to Dismiss as moot. (ECF No. 11.) 24 /// 25 /// 26 /// 27 /// 28 /// 1 I. FACTUAL AND PROCEDURAL BACKGROUND 2 Plaintiffs sell novelty gift items with outer space themes online, including fantasy “deeds” 3 offering acreage on the moon or other celestial bodies. (ECF No. 1 at 3; see also ECF No. 11 at 4 10.) Hope resides in the Eastern District of California. (ECF No. 1 at 3.) Michelle and 5 Christopher Lamar reside in Connecticut. (Id.) Defendant, a Florida corporation, also sells 6 novelty items online, including fantasy lunar packages offering acreage on the moon. (Id. at 3, 6.) 7 Plaintiffs filed the instant action on September 3, 2020, alleging Defendant: infringed 8 Hope’s federally registered service trademark “Lunar Embassy”; used the marks “Lunar Land” 9 and “lunarland.com” without authorization; falsely suggested a connection between Defendant’s 10 products and Plaintiffs’ products; and engaged in advertising, promotion, offering for sale, and 11 sale of goods and services using the allegedly infringing marks. (Id. at 5–11.) Plaintiffs allege 12 Defendant is willfully causing confusion in the marketplace and diverting potential sales from 13 Plaintiffs to Defendant. (Id. at 7.) 14 On November 6, 2020, Defendant filed the instant motion to dismiss, or in the alternative, 15 to transfer venue pursuant to 28 U.S.C § 1404(a). (ECF No. 11.) Because the Court intends to 16 grant Defendant’s motion to transfer venue, the Court need not and does not address Defendant’s 17 arguments regarding dismissal. 18 II. STANDARD OF LAW 19 “For the convenience of parties and witnesses, in the interest of justice, a district court 20 may transfer any civil action to any other district or division where it might have been brought or 21 to any district or division to which all parties have consented.” 28 U.S.C. § 1404(a). The purpose 22 of 28 U.S.C. § 1404(a) (“§ 1404(a)”) “is to prevent the waste ‘of time, energy and money’ and ‘to 23 protect litigants, witnesses[,] and the public against unnecessary inconvenience and 24 expense[.]’” Van Dusen v. Barrack, 376 U.S. 612, 616 (1964) (quoting Cont’l Grain Co. v. 25 Barge FBL-585, 364 U.S. 19, 26–27 (1960)). In considering a transfer pursuant to § 1404(a), the 26 district court undertakes an “individualized, case-by-case consideration of convenience and 27 fairness.” Jones v. GNC Franchising, Inc., 211 F.3d 495, 498 (9th Cir. 2000) (internal citation 28 omitted). 1 First, the Court determines whether the case could have been brought in the transferee 2 forum and then considers the convenience of the parties and witnesses and the interest of justice. 3 28 U.S.C. § 1404(a). Courts looks to several factors to determine where the interests of justice 4 and convenience lie, including “(1) plaintiff’s choice of forum, (2) convenience of the parties, (3) 5 convenience of the witnesses, (4) ease of access to the evidence, (5) familiarity of each forum 6 with the applicable law, (6) feasibility of consolidation of other claims, (7) any local interest in 7 the controversy, and (8) the relative court congestion and time of trial in each forum.” Barnes & 8 Noble, Inc. v. LSI Corp., 823 F. Supp. 2d 980, 993 (N.D. Cal. 2011) (citing Vu v. Ortho-McNeil 9 Pharm., Inc., 602 F. Supp. 2d 1151, 1156 (N.D. Cal. 2009)); see also Jones, 211 F.3d at 498–99. 10 “No single factor is dispositive, and a district court has broad discretion to adjudicate motions for 11 transfer on a case-by-case basis.” Ctr. for Biological Diversity v. Kempthorne, No. C 08-1339 12 CW, 2008 WL 4543043, at *2 (N.D. Cal. Oct. 10, 2008) (citing Stewart Org., Inc. v. Ricoh Corp., 13 487 U.S. 22, 29 (1988); Sparling v. Hoffman Constr. Co., Inc., 864 F.2d 635, 639 (9th Cir. 14 1988)). 15 III. ANALYSIS 16 Defendant requests this action be transferred to the Southern District of Florida pursuant 17 to 28 U.S.C. § 1404(a). (ECF No. 11 at 21.) Defendant contends this action could have been 18 filed in the Southern District of Florida on the grounds that: (1) the Southern District of Florida is 19 a proper transferee district because it has subject matter jurisdiction, Defendant is subject to 20 personal jurisdiction in the district, and venue is proper; and (2) the public and private interest 21 factors weigh in favor of transfer. (Id. at 21–22.) In opposition, Plaintiffs fail to address the 22 public and private interest factors and instead argue the Eastern District of California has subject 23 matter and personal jurisdiction over Defendant and the exercise of jurisdiction in this district 24 would be reasonable. (ECF No. 14 at 10–15.) The Court will address each of Defendant’s 25 arguments in turn. 26 /// 27 /// 28 1 A. Whether the Southern District of Florida is a District in Which the Action 2 Could Have Been Brought 3 i. Subject Matter Jurisdiction 4 Defendant argues the Southern District of Florida has federal question jurisdiction over 5 Plaintiffs’ claims that arise under federal law (specifically the Lanham Act and Copyright Act) 6 and supplemental jurisdiction over the remaining state and common law claims. (ECF No. 11 at 7 22.) In opposition, Plaintiffs do not dispute or address this argument. (See ECF No. 14.) 8 28 U.S.C. § 1331 provides federal courts with “original jurisdiction of all civil actions 9 arising under the Constitution, laws, or treaties of the United States.” 28 U.S.C. § 1367

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Bluebook (online)
Hope v. Lunarlandowner.com, Inc., Counsel Stack Legal Research, https://law.counselstack.com/opinion/hope-v-lunarlandownercom-inc-caed-2022.