Gambrinus Co. v. Galveston Beverage, Ltd.

264 S.W.3d 283, 2008 Tex. App. LEXIS 3473, 2008 WL 2038796
CourtCourt of Appeals of Texas
DecidedMay 14, 2008
Docket04-07-00265-CV
StatusPublished
Cited by7 cases

This text of 264 S.W.3d 283 (Gambrinus Co. v. Galveston Beverage, Ltd.) is published on Counsel Stack Legal Research, covering Court of Appeals of Texas primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Gambrinus Co. v. Galveston Beverage, Ltd., 264 S.W.3d 283, 2008 Tex. App. LEXIS 3473, 2008 WL 2038796 (Tex. Ct. App. 2008).

Opinion

OPINION

PHYLIS J. SPEEDLIN, Justice.

The Gambrinus Company appeals the trial court’s final judgment granting summary judgment in favor of Galveston Beverage, Ltd., and awarding approximately $1.16 million in damages to Galveston Beverage, plus attorney’s fees. Because we conclude that Galveston Beverage’s suit is barred by limitations, we reverse the trial court’s judgment and remand the cause to the trial court with instructions to render judgment dismissing Galveston Beverage’s claim, and to award Gambrinus its reasonable attorney’s fees and costs of court.

*286 Factual and ProceduRal Background

This appeal arises out of a suit for damages brought under the Beer Industry Fair Dealing Law (the “BIFDL”). See Tex. Alco. Bev.Code Ann. §§ 102.71-.81 (Vernon 2007). The Gambrinus Company manufactures or imports three lines of beer: Spoetzl (Shiner and Pete’s); Moose-head (imported from Canada); and Modelo (imported from Mexico). Under the three-tier system of alcoholic beverage distribution in Texas, Gambrinus is permitted to sell its products only to independent licensed wholesalers, who then sell to licensed retailers, who ultimately sell to consumers. Tex. Alco. Bev.Code Ann. §§ 102.01, 102.07 (Vernon 2007 & Supp. 2007); Dickerson v. Bailey, 336 F.3d 388, 397 (5th Cir.2003) (Texas Alcoholic Beverage Code creates three-tier system that strictly separates ownership and operations between manufacturers, wholesalers, and retailers, and strictly prohibits vertical integration of the manufacture, distribution, or sale of alcoholic beverages). The purpose of this tri-level division is to “aid Texas in the regulation and control of alcohol consumption, and ‘prevents companies with monopolistic tendencies from dominating all levels of the alcoholic beverage community.’ ” Dickerson, 336 F.3d at 397.

Beginning in 1992, Galveston Beverage, a wholesaler and distributor, had a written distribution agreement with Gambri-nus giving it the exclusive right to distribute all three of the Gambrinus beer lines to retailers in Galveston County, Texas. During 1998, Anheuser-Busch, an importer/manufacturer in competition with Gambrinus, introduced a new alcoholic beverage named Tequiza to compete with Corona, which is part of Gambri-nus’s Modelo line. Tequiza showed great initial success during 1998-1999, but its sales began to decline in mid-1999 and 2000. In November 1998, Dienst Distributing Co., another distributor in Galveston County, made an offer to purchase all of Galveston Beverage’s distribution rights in Galveston County for $1.4 million. In April 1999, Dienst increased its offer to $2.4 million. On May 12, 1999, Del Papa Distributing Co., an Anheuser-Busch distributor, offered to pay Galveston Beverage $1.16 million for the Galveston County distribution rights to the Modelo line only. Five days later, Dienst reduced its purchase offer to $2.2 million, and excluded the Modelo line from the revised offer. On May 19, 1999, Galveston Beverage notified Gambrinus in writing of the offer from Del Papa to purchase its distribution rights for the Modelo line. In a June 1, 1999 letter to Galveston Beverage, Gambrinus’s Division Director, Michael Chaffin, expressed the company’s concerns about the Del Papa offer, stating that Gambrinus wanted to maintain the “synergy” of keeping its three brand lines together, and expressing its concern that Del Papa was a distributor of Anheuser-Busch’s Tequiza which was “in an aggressive market battle specifically targeting” Corona. Galveston Beverage responded that same day that the Del Papa deal was a good offer, and stated that it planned to sell the Mo-delo rights to Del Papa unless it received a matching offer. On June 10, 1999, Galveston Beverage’s counsel requested a response from Gambrinus about the proposed sale to Del Papa, and threatened to sue Gambrinus under the BIFDL for failure to reasonably approve the transfer. Gambrinus responded by letter dated June 10, 1999, reiterating the same two concerns stated in its June 1 letter, and threatening to deem the Gambrinus products “abandoned” if Galveston Beverage proceeded with the Del Papa sale.

During the last two weeks of June 1999, Dienst and Galveston Beverage negotiated the sale of the Modelo line to Dienst for *287 $723,000, thereby keeping all three Gam-brinus lines together with the same distributor in the Dienst deal. On June 30,-1999, Dienst submitted a final letter of intent to purchase all of Galveston Beverage’s assets, including the distribution rights for all three Gambrinus lines, for a total of $3.2 million. The transfer was approved by Gambrinus. An asset purchase agreement between Dienst and Galveston Beverage was executed on August 20,1999, pursuant to which Galveston Beverage transferred all of its assets, including all of its Gambrinus distribution rights, for $3.2 million plus an additional $1.1 million over five years for a lease of the premises. Subsequent to the consummation of the sale, Galveston Beverage ceased to be an operating company and let its distributor’s license expire in 2000.

In April 2003, Galveston Beverage sued Gambrinus alleging that it had unreasonably refused to approve Del Papa’s 1999 proposed purchase of the Modelo distribution rights, in violation of section 102.76 of the BIFDL. Tex. Anco. Bev.Code Ann. § 102.76(a) (Vernon 2007) (providing that “[n]o manufacturer shall unreasonably withhold or delay its approval of any assignment, sale, or transfer of ... all or any portion of a distributor’s assets ..., including the distributor’s rights and obligations under the terms of an agreement whenever the person or persons to be substituted meet reasonable standards imposed not only upon the distributor but upon all other distributors of that manufacturer of the same general class ... ”). In its suit, Galveston Beverage sought to recover the “fair market value” of the Modelo distribution rights in Galveston County based on Del Papa’s un-approved offer of $1.16 million. See Tex. Alco. Bev.Code Ann. § 102.77(a) (Vernon 2007) (providing that “[a]ny manufacturer who ... unreasonably withholds eonsent[,] to any assignment, transfer, or sale of a distributor’s business assets ... shall pay such distributor with whom it has an agreement ... the fair market value of the distributor’s business with relation to the affected brand or brands”).

Gambrinus filed a plea to the jurisdiction challenging Galveston Beverage’s standing, which was denied. Gambrinus then filed a summary judgment motion asserting the affirmative defense of limitations, which was also denied. Finally, Gambrinus and Galveston Beverage filed competing summary judgment motions on the BIFDL claim. After a hearing, the trial court denied Gambrinus’s motion and granted summary judgment in favor of Galveston Beverage, awarding it approximately $1.16 million in damages plus attorney’s fees. Gambrinus appealed, asserting several appellate issues. Because we conclude that Galveston Beverage’s suit under the BIFDL was barred by limitations, however, we need only address the limitations issue. 2

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264 S.W.3d 283, 2008 Tex. App. LEXIS 3473, 2008 WL 2038796, Counsel Stack Legal Research, https://law.counselstack.com/opinion/gambrinus-co-v-galveston-beverage-ltd-texapp-2008.