Foamation, Inc. v. Wedeward Enterprises, Inc.

947 F. Supp. 1287, 1996 U.S. Dist. LEXIS 18273, 1996 WL 705204
CourtDistrict Court, E.D. Wisconsin
DecidedDecember 2, 1996
Docket96-C-1047
StatusPublished
Cited by4 cases

This text of 947 F. Supp. 1287 (Foamation, Inc. v. Wedeward Enterprises, Inc.) is published on Counsel Stack Legal Research, covering District Court, E.D. Wisconsin primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Foamation, Inc. v. Wedeward Enterprises, Inc., 947 F. Supp. 1287, 1996 U.S. Dist. LEXIS 18273, 1996 WL 705204 (E.D. Wis. 1996).

Opinion

DECISION AND ORDER

CALLAHAN, United States Magistrate Judge.

The annals of Wisconsin sports history are filled with hundreds of names. They include *1289 those names of players, coaches and team owners that are universally recognized. Perhaps among the more famous of these are Hank Aaron, Warren Spahn, Vince Lombardi, Curly Lambeau, Bart Starr, Kareem Abdul Jabbar, Robin Yount, Paul Homung, A1 McGuire, Bonnie Blair, Dan Jansen, Paul Molitor, and Oscar Robertson. Of course, there is a litany of others who, although they may not have yet attained the stature of those above named, have nevertheless made a valuable contribution to the tradition and spirit of sports history in the Badger State, (also known as “America’s Dairyland”). The likes of Johnny Logan, Lew Burdette, George “the Boomer” Scott, Tommy Harper, George Bamberger, Cecil Cooper, Ted Simmons, Chester Mareol, Travis Williams, Don Nelson, Larry Costello, Alan “The Horse” Ameche, Suzy Favor-Hamilton, Erie and Beth Heiden, Jim Grabowski, Sydney Mon-crief, Dean “The Dream” Meminger, Henry Jordan, Jim Fitzgerald, Herb Kohl, and Bud Selig, readily come to mind. Then there are the more obscure names. A short list might include Don Horn, Kenny Stills, Rich Campbell, Andy Pafko, Pedro Garcia, Mark Brouh-ard, Kurt Bevacqua, Danny Walton, Greg Dandridge, Randy Breuer, and Steve Underwood, just to name a few.

Perhaps someday the name of Amerik Wo-jcieehowski 1 will find its way on to one of these lists.

Background

On September 12, 1996, the plaintiff, Foa-mation, Inc., (“Foamation”), filed this action for copyright infringement, federal unfair competition, and Wisconsin state and common law trademark infringement. Its claims arise out of its allegedly having a copyright interest, among other things, in a “novelty hat,” consisting “of a wearable sculpture in the form of a cheese wedge molded from polyurethene foam.” (Complaint, ¶ 10). According to Foamation’s complaint, the defendants, Wedeward Enterprises, Inc., Scofield Souvenir & Post Card Company, Thomas Wedeward, Rose Wedeward, Reiss Industries, Inc., and Thomas J. Reiss, Jr., (collectively referred to hereinafter as “Scofield”), have designed and marketed their own novelty hat, which infringes upon Foamation’s copyright interest in its novelty hat. Foamation calls its cheese wedge hat a “Cheese-head.” Scofield calls its cheese wedge hat a “Cheese Top.”

Scofield responded to the complaint by filing an answer, denying any infringement or other wrongdoing, and asserting a counterclaim alleging, among other things, that Foamation does not have a valid copyright to the cheese wedge hat. Because it does not, Foamation’s contacting Scofield’s customers and telling them that Scofield’s hat infringes Foamation’s copyright in an effort to discourage such customers from purchasing the “Cheese Top” constitutes, inter alia, unfair competition under 15 U.S.C. § 1125(a) [Section 43(a) of the Lanham Act] and the common law of Wisconsin, for which Scofield seeks compensatory and punitive damages.

On October 15, 1996, Scofield filed a motion for preliminary injunction seeking an order from this court prohibiting Foamation and A.d Cetera Sports Marketing, Inc. (“Ad Cetera”) 2 from interfering with Scofield’s current or prospective customers by asserting that Scofield is infringing Foamation’s copyright or by making any other false, misleading or disparaging statements regarding Scofield. In support of its motion, Scofield filed a memorandum, together with declarations signed by Thomas Wedeward, Attorney John P. Fredrickson and Mary LaDuke Nickel.

On October 21,1996, a conference call was conducted with counsel for the parties. As a result, a hearing on Scofield’s motion for preliminary injunction was scheduled for November 21, 1996. Prior to that date, the parties conducted limited discovery, including depositions and exchange of documents. On November 5,1996, Foamation filed its memorandum in opposition to Scofield’s motion for preliminary injunction. Scofield filed its reply memorandum on November 18,1996.

On November 21,1996, a hearing was conducted on Scofield’s motion for preliminary *1290 injunction. Testifying at that hearing were Scott Papke, Amerik Wojeieehowski, Mary Beth LaDuke Nickel, Mary Lee Deutsch (by deposition), Thomas Wedeward, and Ralph-Bruno.

The court has jurisdiction of this action, pursuant to 17 U.S.C. §§ 501, et. seq.; 28 U.S.C. §§ 1331, 1338 and 1367. Venue is proper in this district under 28 U.S.C. §§ 1391 and 1400. The parties have consented to magistrate judge jurisdiction under 28 U.S.C. § 636(c) and Rule 73(b), Fed.R.Civ.P.

For the reasons which follow, Scofield’s motion for preliminary injunction is GRANTED.

Facts

As stated, there were a number of witnesses who testified at the hearing on November 21, 1996. Their testimony and the exhibits which were introduced during that hearing demonstrate the following.

The Milwaukee Brewers started their 1987 season by winning 13 straight games. Their 13th win was against the Chicago White Sox, in Chicago, on April 20, 1987, (opening day having been April 6, 1987). Amerik Wojcie-chowski, a Milwaukee area resident and avid Brewer fan, had attended the April 20, 1987, game in Chicago, and noticed that some White Sox fans were ridiculing the Brewers’ fans by calling them “cheeseheads.”

Rather than being ashamed of being dubbed a “cheesehead,” Mr. Wojeieehowski decided to construct a cheese wedge-shaped hat out of cardboard when he returned home. He returned to Chicago to attend the April 21, 1987, game at old Comisky Park, where he proudly and prominently wore his cardboard cheese wedge hat. Unfortunately, the Brewers lost, and their winning streak was over. However, the next day a picture of Mr. Wojeieehowski wearing his “cheese head” appeared on the front page of the sports section of the Chicago Sun Times.

That following weekend, i.e., on Saturday, April 25, 1987, Mr. Wojeieehowski attended the Brewers-Baltimore Oriole game in Milwaukee. By that time, he had constructed a second cardboard cheese wedge hat for his son. Both wore their hats during the game. The game was carried on national television and Mr. Wojeieehowski and his son were seen by the nation wearing their cheese wedge hats. The following day a photograph of them standing behind the Milwaukee Brewers’ dug-out, prominently wearing their cheese wedge hats, appeared in the Milwaukee Journal.

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Bluebook (online)
947 F. Supp. 1287, 1996 U.S. Dist. LEXIS 18273, 1996 WL 705204, Counsel Stack Legal Research, https://law.counselstack.com/opinion/foamation-inc-v-wedeward-enterprises-inc-wied-1996.