Dawn Roach v. VuMedi, Inc.

CourtDistrict Court, D. New Jersey
DecidedJune 18, 2026
Docket3:24-cv-07795
StatusUnknown

This text of Dawn Roach v. VuMedi, Inc. (Dawn Roach v. VuMedi, Inc.) is published on Counsel Stack Legal Research, covering District Court, D. New Jersey primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Dawn Roach v. VuMedi, Inc., (D.N.J. 2026).

Opinion

NOT FOR PUBLICATION

UNITED STATES DISTRICT COURT DISTRICT OF NEW JERSEY

DAWN ROACH,

Plaintiff, Civil Action No. 24-7795 (ZNQ) (JTQ)

v. OPINION

VUMEDI, INC.,

Defendant.

QURAISHI, District Judge THIS MATTER comes before the Court upon a Motion for Summary Judgment filed by Defendant VuMedi, Inc. (“Defendant”). (“Def.’s Mot.,” ECF No. 38.) Defendant submitted a brief in support of its Motion (“Def.’s Moving Br.,” ECF No. 38-1) and a Statement of Undisputed Material Facts (“Def.’s SUMF,” ECF No. 38-3). Plaintiff Dawn Roach (“Plaintiff”) submitted a brief in opposition (“Pl.’s Opp’n Br.,” ECF No. 42), a Response to Defendant’s Statement of Undisputed Facts (“Pl.’s RSUMF,” ECF No. 42-1), and a Counterstatement of Undisputed Material Facts (“Pl’s CSUMF,” ECF No. 42-2). Defendant replied (“Def.’s Reply Br.,” ECF No. 45) and submitted a Response to Plaintiff’s Counterstatement of Undisputed Material Facts (“Def.’s RCSUMF,” ECF No. 46). The Court has carefully considered the parties’ submissions and decides the Motion without oral argument pursuant to Federal Rule of Civil Procedure 78 and Local Civil Rule 78.1. For the reasons set forth below, the Court will GRANT Defendant’s Motion for Summary Judgment. I. BACKGROUND AND PROCEDURAL HISTORY Defendant is a healthcare video education technology company. (Def.’s SUMF ¶ 1.) Plaintiff began her employment with Defendant on July 31, 2023, and she worked as the Director of Medical Education with a focus on diabetes and obesity. (Id. ¶¶ 2–4.)

Plaintiff’s direct supervisor was Bernardo Schubsky (“Schubksy”), who held the title of Senior Director of Medical Education. (Id. ¶ 6.) In addition to Plaintiff, Schubsky also supervised Sojna Lee (“Lee”), Michael Rausch (“Rausch”), Paulina Cujzek (“Cujzek”), and Marija Kraken. (Id. ¶ 7.) Schubsky’s supervisor was Desirae Hazen (“Hazen”), who held the position of General Manager of Healthcare Professional Education during Plaintiff’s employment. (Id. ¶ 6.) Plaintiff did not manage anyone in her role but worked most closely with Lee, who was one level below Plaintiff on Defendant’s corporate structure, and Rausch, who was two levels below Plaintiff on the corporate structure. (Id. ¶¶ 11–14.) During Plaintiff’s two-month onboarding period with Defendant, she did not have any performance goals to meet. (Id. ¶ 15.) After that period, Defendant provided Plaintiff with the

following video acquisition goals for the last quarter of 2023: (1) twenty-five GLP-1 videos; (2) twenty diabetes videos; (3) fifteen obesity videos; and (4) two partnership goals. (Id. ¶ 18.) At that time, the two partnership goals were a combined goal between Plaintiff and Lee, and Lee acquired each of the videos on her own. (Id. ¶ 19.) Plaintiff satisfied her video acquisition goals for the last quarter of 2023. (Pl.’s CSUMF ¶ 27.) For quarter one of 2024, Defendant kept Plaintiff’s video acquisition goals numerically the same. (Def.’s SUMF ¶ 20; Pl.’s CSUMF ¶ 28.) In November 2023, Lee and Rausch made complaints to Schubsky because they were helping Plaintiff achieve her video goals, which caused extra workload and required Rausch to take on more work than his job description entailed. (Def.’s SUMF ¶¶ 23–26.) Lee and Rausch asserted to Schubsky that Plaintiff was relying on them to achieve her goals and was not actually doing the work she recorded. (Id. ¶¶ 26–27.) In December 2023, Hazen also received a complaint about Plaintiff’s performance from Cujzek, causing leadership to become concerned that Plaintiff was exclusively relying on others to meet her quarterly goals and failing to independently achieve

video acquisitions and develop the partnerships required to meet her goals. (Id. ¶¶ 28–29.) Hazen testified, for example, that Plaintiff had: (1) no opportunities logged in Salesforce, or next to none as compared to her peers; (2) no meetings scheduled on her calendar in comparison to other high achievers; and (3) she would not respond to Schubsky when he reached out despite nothing being scheduled on her calendar. (Id. ¶ 30.) Plaintiff and Schubsky had one-on-one meetings every week. (Def.’s SUMF ¶¶ 16–17.) During one of those meetings on January 17, 2024, Plaintiff alleges that Schubsky told her she should be further along in meeting her goals but did not expect her to be because she is a mother and he did not expect her to work the same amount of hours that he did. (Pl.’s CSUMF ¶ 29.) In response, Plaintiff told Schubsky that his statement was inappropriate and she was offended by it.

(Id. ¶ 30.) Schubsky denied that this interaction occurred. (Id. ¶ 29; see also “Schubsky Dep.” 56:3–57:14, ECF No. 42-9.) On February 29, 2024, Plaintiff was placed on a thirty-day performance improvement plan (“PIP”). (Def.’s SUMF ¶ 48.) The PIP required Plaintiff to: (1) individually achieve a “closed win” of two partnerships—without relying on Lee or Rausch—by prospecting at least ten new partnership opportunities; and (2) meet her numerical first quarter video acquisition goals through “direct prospecting” as Plaintiff was heavily relying on video content from other specialties. (ECF No. 38-12.) Once the PIP started, Plaintiff and Schubsky’s one-on-one meetings became twice a week, and Plaintiff received coaching from Cujzek, who had recently returned from maternity leave. (Def.’s SUMF ¶¶ 50, 52.) Plaintiff had two calls with Hazen after her PIP started in March 2024. (Id. ¶ 51.) During the first call with Hazen, Plaintiff alleges she told Hazen that she felt “discriminated against [by Schubky’s comment] . . . because [Plaintiff] was a mom and that [Schubsky] had it out for [Plaintiff].” (Pl.’s CSUMF ¶ 32.) Hazen testified that Plaintiff never

made any complaints about discrimination or Schubsky. (“Hazen Dep.,” 71:19–73:7, ECF No. 38-7.) Following the issuance of the PIP, Plaintiff’s performance improved but Plaintiff was still not meeting the pace necessary to achieve her goals. (Def.’s SUMF ¶ 53.) By the end of the thirty-day PIP period, Plaintiff did not meet her video acquisition goals and achieved only thirty-two of the sixty videos required; Plaintiff acquiring just: (1) twelve of the twenty-five required GLP-1 videos; (2) five of the twenty required diabetes videos; and (3) fifteen of fifteen required obesity videos. (Id. ¶¶ 54–56.) Defendant terminated Plaintiff due to her performance on April 5, 2024, and offered Plaintiff a severance package that it provides to all terminated employees. (Id. ¶¶ 58–61.) During the termination meeting with Schubsky and Christina Bailey

(“Bailey”), Plaintiff alleges that she told them that she felt discriminated against by Schubsky. (Pl.’s CSUMF ¶ 45.) Bailey testified that Plaintiff never made any such complaints. (“Bailey Dep.” 65:13–24, ECF No. 38-9.) After Plaintiff’s termination, Defendant hired a male cardiometabolic manager to assume responsibility for matters relating to diabetes and obesity. (Pl.’s CSUMF ¶ 47.) Against that backdrop, Plaintiff filed a charge of discrimination and retaliation with the Equal Employment Opportunity Commission (“EEOC”) on April 25, 2024. (ECF No. 42-5.1) Plaintiff then filed a Complaint on July 16, 2024, asserting claims for discrimination and retaliation

1 Although Plaintiff pled that she received an EEOC right to sue letter (ECF No. 1 ¶ 34), Plaintiff neither attached a right to sue letter to her Complaint nor submitted one in the present motion record. in violation of Title VII of the Civil Rights Act of 1964, 42 U.S.C. § 2000e (“Title VII”), and the New Jersey Law Against Discrimination, N.J. Stat. Ann. § 10:5-12, et seq. (“NJLAD”). (ECF No. 1.) Defendant filed an answer on September 19, 2024. (ECF No.

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