Cynosure, LLC v. Reveal Lasers LLC

CourtDistrict Court, D. Massachusetts
DecidedAugust 7, 2025
Docket1:22-cv-11176
StatusUnknown

This text of Cynosure, LLC v. Reveal Lasers LLC (Cynosure, LLC v. Reveal Lasers LLC) is published on Counsel Stack Legal Research, covering District Court, D. Massachusetts primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Cynosure, LLC v. Reveal Lasers LLC, (D. Mass. 2025).

Opinion

UNITED STATES DISTRICT COURT DISTRICT OF MASSACHUSETTS ___________________________________ ) CYNOSURE, LLC, and LOTUS PARENT, ) INC., ) ) Plaintiffs, ) ) Civil Action v. ) No. 22-cv-11176-PBS ) REVEAL LASERS LLC, et al., ) ) Defendants. ) )

FINDINGS OF FACT, CONCLUSIONS OF LAW, AND ORDER August 7, 2025 Saris, J. INTRODUCTION This fiercely litigated dispute involves the competitive world of medical aesthetic laser sales. Defendants Robert Daley and Chris Chambers were high-level employees in the sales force of Plaintiff Cynosure, LLC (“Cynosure”), a Massachusetts-based medical aesthetics company.1 In early 2021, Defendant Reveal Lasers Ltd. (“Reveal Ltd.”), an Israeli medical aesthetics company, approached Daley about serving as the chief executive officer (“CEO”) for its planned expansion into the United States market. Daley brought Chambers into the plan and, while the two were still employed by Cynosure, they began to recruit other members of

1 Following the events at issue in this case, Cynosure merged with a company called Lutronic and is now known as Cynosure Lutronic. Cynosure’s sales force to join the new venture. Daley’s and Chambers’ recruiting efforts culminated in meetings in late April and early May 2022, during which many Cynosure sales

representatives signed employment agreements with Reveal Ltd. Ultimately, Daley, Chambers, and twenty-six other sales and marketing employees -- all of whom had signed restrictive covenant agreements with Cynosure -- resigned in May and June 2022. Within a few months, they publicly launched Reveal Ltd.’s United States subsidiary, Reveal Lasers LLC (“Reveal LLC” and, together with Reveal Ltd., “the Reveal entities”). Immediately after Reveal LLC’s launch, Cynosure and its parent company, Plaintiff Lotus Parent, Inc., filed this eleven- count lawsuit against the Reveal entities, Daley, Chambers, and the twenty-six other former employees. The Court convened a nineteen-day jury trial in September 2024 on the claims against

the Reveal entities, Daley, and Chambers (“Defendants”). The jury found Defendants liable on various common-law claims, including breach of contract (Daley and Chambers), tortious interference with contract (all four Defendants), breach of fiduciary duty (Daley and Chambers), and aiding and abetting breach of fiduciary duty (Reveal Ltd.). The jury also determined that the Reveal entities and Daley had misappropriated Cynosure’s trade secrets but found that this unlawful conduct did not cause Cynosure any harm. As relevant for present purposes, the jury awarded Cynosure a total of $15 million in compensatory damages against the Reveal entities, with Daley and Chambers each also liable for separate $5 million subsets of that total.

Now before the Court is Cynosure’s remaining claim against Defendants for violation of Massachusetts General Laws Chapter 93A (“Chapter 93A”). Based on the following findings of fact and conclusions of law, the Court determines that Defendants’ raid of Cynosure’s sales force constituted an unfair trade practice in violation of Chapter 93A. Because that violation was willful and knowing, Cynosure is entitled to double damages against Defendants, as well as attorney’s fees and costs. The Court also concludes that Daley and the Reveal entities violated Chapter 93A by misappropriating Cynosure’s trade secrets, which the Court ordered returned to Cynosure by granting its motions for a temporary restraining order (“TRO”) and preliminary injunction.

While Cynosure suffered no actual damages from this unlawful conduct, Cynosure is entitled to certain attorney’s fees and costs in connection with this aspect of its claim. Accordingly, Cynosure’s motion for entry of judgment on its Chapter 93A claim, for prejudgment interest, and for attorneys’ fees and costs (Dkt. 673) is ALLOWED IN PART and DENIED IN PART. FINDINGS OF FACT

The Court makes the following findings of fact based on the testimony and exhibits presented at the September 2024 jury trial.2 I. Parties Cynosure sells energy-based devices, or “lasers,” for the

medical aesthetics industry. See Tr. 1-82:22-83:5. Its devices remove tattoos and treat skin laxity, wrinkles, and birthmarks, among other uses. See Tr. 1-83:5-9. Cynosure is headquartered in Westford, Massachusetts. See Tr. 1-83:12-16. About half of its employees work at the headquarters in functions such as engineering, accounting, marketing, and regulatory compliance. See Tr. 1-89:5-18. Cynosure’s information security operations, including management of the company’s computer networks and servers, were also based at the Massachusetts headquarters. See Tr. 4-24:15-25:7. Cynosure manufactures some of its devices in Massachusetts and serves as a North American distributor for other devices made abroad. See Tr. 1-91:22-24, 92:20-21, 93:12-13, 94:7-

10, 95:1-3. Reveal Ltd. is an Israeli company that also develops lasers for medical aesthetic uses. See Tr. 10-11:3-5, 56:6-57:10; Tr. 16- 168:15-19. Reveal Ltd. was founded in 2018 by Eyal Buchbinder, who serves as its CEO. See Tr. 10-11:3-8. Reveal Ltd. sells devices

2 Record citations are to the trial transcripts (e.g., “Tr. 1” is the transcript from the first day of trial), deposition testimony played at trial (e.g., “Steinhorn Dep.” is the transcript of the deposition testimony of Jason Steinhorn), or an exhibit admitted at trial (e.g., “Ex. 586”). through distributors in twenty-three countries. See Tr. 10-58:1- 11. Reveal LLC, a Nevada limited liability company, was

established in 2022 and is a wholly owned subsidiary of Reveal Ltd. See Tr. 8-34:6-8; Tr. 10-11:9-11; Ex. 586. Reveal LLC sells devices in North America. See Tr. 16-169:7-8. Its products compete with those sold by Cynosure. See Tr. 2-33:9-17, 37:23-38:3; Tr. 5- 31:16-17. As of trial, Daley and Chambers were Reveal LLC’s CEO and president/global chief commercial officer (“CCO”), respectively. See Tr. 8-39:6-10; Tr. 10-148:25-149:6.3 Both were employed in sales at Cynosure before resigning in May 2022 to launch Reveal LLC. See Ex. 46. Daley began working at Cynosure as a sales representative in 2006. See Tr. 9-31:4-12. His final role at Cynosure was as the senior regional director of sales for the

Northeast region. See Tr. 8-178:10-12; Ex. 46. Chambers came to Cynosure in 2015 and, by May 2022, had become the company’s vice president (“VP”) of sales for North America. See Tr. 10-153:9-11, 154:14-17; Ex. 46. At all relevant times, Daley lived near Boston, Massachusetts, and Chambers lived in Maryland. See Tr. 7-149:2-3; Tr. 15-106:18-20.

3 Daley’s and Chambers’ employment at Reveal LLC ended following the trial. II. Background on Cynosure’s Sales Force

Cynosure structures its North American sales force in the following manner. At the bottom rung are territory managers (“TMs”), who contact providers of medical aesthetic services to generate interest in Cynosure’s devices. See Tr. 3-93:7-12, 94:1- 16. Area sales managers (“ASMs”), the second most junior position, speak to leads to convince them to buy a device. See Tr. 3-95:19- 96:18. Above ASMs are district sales managers (“DSMs”), who close deals initiated by TMs and ASMs. See Tr. 3-96:22-97:20. Four regional business directors (“RBDs”) manage the district-based teams of DSMs, ASMs, and TMs and build strategic relationships within the industry. See Tr. 3-100:21-101:3, 101:24-102:1. Two area VPs of sales supervise the sales teams in their regions. See Tr. 3-102:2-9. Finally, Cynosure’s VP of sales for North America oversees the entire sales force, which consisted of around eighty

employees in late 2021 and early 2022. See Tr. 3-102:10-103:17. Cynosure’s sales representatives are compensated via both a base salary and commissions for each sale they make. See Tr. 3- 110:1-5. Once a district team hits its annual “quota” for sales, it receives higher commissions for the rest of the year. See Tr.

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Cynosure, LLC v. Reveal Lasers LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/cynosure-llc-v-reveal-lasers-llc-mad-2025.