Convoyant LLC v. Deepthink LLC

District Court, W.D. Washington·Decided December 7, 2021·No. 2:21-cv-00310·Unknown

Opinion

UNITED STATES DISTRICT COURT WESTERN DISTRICT OF WASHINGTON AT SEATTLE

CONVOYANT LLC, CASE NO. C21-0310JLR Plaintiff, ORDER ON MOTION FOR v. PARTIAL SUMMARY DEEPTHINK, LLC, Defendant.

Before the court is Defendant DeepThink, LLC’s (“DeepThink”) motion for partial summary judgment. (Mot. (Dkt. # 15); Reply (Dkt. # 21.) DeepThink seeks dismissal in full or in part of twelve of Plaintiff Convoyant LLC’s (“Convoyant”1) fifteen 1 DeepThink does business under the name ThinkReservations and Convoyant does business under the name ResNexus. (See Mot. at 1.) DeepThink generally uses the parties’ d/b/a names in its briefing, while Convoyant generally uses the parties’ corporate names. (See generally Mot.; Resp.) In this order, the court refers to the parties as DeepThink and Convoyant, and to the parties’ products as ThinkReservations and ResNexus. claims. (See Mot. at 1.) Convoyant opposes the motion. (Resp. (Dkt. # 17); Surreply (Dkt. # 22).) The court has considered the motion, all submissions filed in support of and

in opposition to the motion, the relevant portions of the record, and the applicable law. Being fully advised,2 the court GRANTS in part, DENIES in part, and DEFERS in part DeepThink’s motion. Below, the court sets forth the factual and procedural background of this case. A. Factual Background

Convoyant and DeepThink compete in the hospitality management software industry. (See Aday Decl. (Dkt. # 16) ¶ 2.) Convoyant’s ResNexus platform includes both public-facing and “back-office” services for the boutique hospitality industry (for example, bed and breakfasts, boutique hotels, and campgrounds). (J. Mayfield Decl. (Dkt. # 19) ¶¶ 2-3.) Convoyant refers to the lodging businesses that use its platform as

“Subscribers.” (Id. ¶ 3.) The ResNexus Online Booking Engine (“OBS”) is the public- facing side of Convoyant’s system. (Id.) Members of the public who are seeking lodging access the OBS using links on ResNexus Subscribers’ websites. (Id.) The OBS allows Subscribers to display unit rates and availability and enables guests to make online reservations at the Subscribers’ properties. (Id.)

The ResNexus Property Management System (“PMS”) is the “back-office” system used by ResNexus’s Subscribers to manage their lodging businesses. (Id.) The PMS

2 Neither party requests oral argument (see Mot. at 1; Resp. at 1), and the court finds oral argument unnecessary to its disposition of the motion, see Local Rules W.D. Wash. LCR 7(b)(4). portal enables Subscribers “to manage reservations, take phone reservations, check guests in and out, accept payments while the guest is on property, manage communications with

current and prospective customers, manage marketing communications, take customer payments, manage communications with vendors, and store the personal data of customers.” (Id.) The PMS portal also provides Subscribers with access to product support information and announcements. (Id. ¶ 10.) Convoyant asserts that its PMS system “contains valuable Convoyant-owned Private Data” including its “user interface and data layout, change logs, bug-fixes, new features to be released in beta testing, and

institutional know-how with respect to the ResNexus platform, as well as other nonpublic, commercially sensitive information.” (Id. ¶ 5.) ResNexus also contains Subscribers’ private information, including guest lists, reservation information, and financials. (Id. ¶ 8.) Accordingly, Subscribers must maintain usernames and passwords to access the PMS for each account and agree to abide by a Subscriber Agreement that

prohibits them from allowing third parties to access the system or its content. (Id. ¶¶ 3, 7; see Compl. (Dkt. # 1) Ex. F (“Subscriber Agreement”) at 1.) DeepThink’s ThinkReservations hotel management and booking engine software competes with Convoyant’s ResNexus platform. (Aday Decl. ¶ 2.) According to DeepThink, Convoyant makes it difficult for a Subscriber to transition its business from

ResNexus to ThinkReservations. (Id. ¶ 4.) DeepThink states that in 2013, it logged into the ResNexus account of a Subscriber to obtain customer data necessary for the Subscriber’s transition to ThinkReservations. (Id. ¶ 3.) Because the process of manually transferring the data was “arduous,” DeepThink “created an automated program to obtain a Subscriber’s customer data, sufficient to transfer services from ResNexus to ThinkReservations.” (Id. ¶ 4.) The parties refer to this automated software as “scraping”

the ResNexus website. (Id.; see also J. Mayfield Decl. ¶ 12.) Leading up to May 2018, Convoyant and DeepThink submitted competing bids to the Kentucky Tourism Association (“KTA”) to build a website that included a user interface that updated availability for lodging. (J. Mayfield Decl. ¶ 19.) Convoyant’s bid included only those properties that were in the ResNexus system. (Id.) Convoyant soon learned that DeepThink’s system was using automated scraping tools to scrape the

public-facing OBS to find Subscribers’ availability and pricing. (Id.) Convoyant founder and Vice President James Mayfield instructed Convoyant’s counsel to “request that Deep[T]hink stop using automated scraping tools and to stop scraping data from publicly available databases and websites.” (Id. ¶ 21.) DeepThink’s Chief Executive Officer (“CEO”) Richard Aday asserts that Convoyant sent DeepThink a letter in May 2018

demanding that it stop scraping data from the ResNexus website; James Mayfield states that he “do[es] not know” if the unsigned letter attached to Richard Aday’s declaration “was actually delivered to Deep[T]hink.” (See Aday Decl. ¶ 6, Ex. A (“May 2018 Letter”);3 J. Mayfield Decl. ¶ 21.) In relevant part, the May 2018 Letter states, It is improper and actionable for ThinkReservations to indicate to the KTA that they have permission to seamlessly gather ResNexus availability/information on behalf of ResNexus clients in an effort to gain an advantage in the bidding process.

3 As discussed in more detail below, the court denies Convoyant’s motion to strike the May 2018 Letter. Furthermore, ThinkReservations has been gathering ResNexus’s client information off of its website and website products for commercial use and for its own financial gain. In the nomenclature of the industry, this is called “scrapping [sic] a website.” This is a clear violation of the Terms of Use conditions contained in ResNexus’s website which anyone accessing the website must agree to. (May 2018 Letter at 1-2.) DeepThink responded through counsel on June 7, 2018. (See Reed Decl. (Dkt. # 22) ¶ 2, Ex. A (“June 2018 Letter”).4) In relevant part, that letter states: ThinkReservations has never “indicated” to others that it is in a partnership or informal understanding with ResNexus, and ThinkReservations is not scraping Re[s]Nexus’s website in violation of the web site’s Terms of Use. With authorization, ThinkReservations has assisted customers in obtaining their own data from ResNexus’s website (which the customers have a right to obtain).

(Id. at 2.) In any event, according to James Mayfield, Convoyant was not aware in 2018 that DeepThink was scraping private password-protected Subscriber information stored in the PMS system as opposed to publicly-accessible property availability information. (J. Mayfield Decl. ¶ 21.) To the contrary, Convoyant asserts that it did not learn that DeepThink was scraping private information from ResNexus’s PMS until fall 2020. In July 2020, Convoyant Vice President Nathan Mayfield and other Convoyant managers met on a video call with DeepThink’s CEO Richard Aday and Chief Technology Officer (“CTO”) Alfred Aday regarding a potential integration of the two companies’ systems. (N. Mayfield Decl. (Dkt. # 20) ¶¶ 1-3.) According to Nathan Mayfield, discussions

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