Coffee v. Google LLC

CourtDistrict Court, N.D. California
DecidedFebruary 10, 2021
Docket5:20-cv-03901
StatusUnknown

This text of Coffee v. Google LLC (Coffee v. Google LLC) is published on Counsel Stack Legal Research, covering District Court, N.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Coffee v. Google LLC, (N.D. Cal. 2021).

Opinion

1 2 3 4 5 UNITED STATES DISTRICT COURT 6 NORTHERN DISTRICT OF CALIFORNIA 7 SAN JOSE DIVISION 8 JOHN COFFEE, MEI-LING MONTANEZ, 9 AND S.M., a minor by MEI-LING Case No. 20-cv-03901-BLF MONTANEZ, S.M.’S parent and guardian, 10 on behalf of themselves and all others ORDER GRANTING MOTION TO similarly situated, DISMISS COMPLAINT WITH LEAVE 11 TO AMEND Plaintiffs, 12 v. [Re: ECF 17] 13 GOOGLE, LLC, 14 Defendant. 15

16 17 In this putative nationwide class action, Plaintiffs allege that Loot Boxes – a feature of 18 certain video games – constitute illegal “slot machines or devices” under California’s gambling 19 laws. Compl. ¶ 7, ECF 1. Loot Boxes may be purchased during game play, using virtual 20 currency. Each Loot Box offers a randomized chance at receiving an item designed to enhance 21 game play, such as a better weapon, faster car, or more desirable player appearance (“skin”). 22 Plaintiffs characterize buying a Loot Box as “a gamble, because the player does not know what the 23 Loot Box actually contains until it is opened.” Compl. ¶ 4. 24 Defendant Google, LLC operates the Google Play store from which software applications 25 (“apps”), including video games containing Loot Boxes, may be downloaded. Google does not 26 create the video game apps or Loot Boxes. Plaintiffs nonetheless allege that Google violates state 27 consumer protection laws by offering video games containing Loot Boxes in its Google Play store 1 Google moves to dismiss the complaint under Federal Rule of Civil Procedure 12(b)(6), 2 arguing that it is immune from liability under Section 230 of the Communications Decency Act of 3 1996 (“CDA”), 47 U.S.C. § 230; Plaintiffs’ core premise that Loot Boxes are illegal under 4 California’s gambling laws lacks merit; and Plaintiffs have not alleged essential elements of their 5 claims. Plaintiffs oppose dismissal. The Court has considered the briefing, oral argument, and 6 relevant legal authorities. 7 The motion to dismiss is GRANTED WITH LEAVE TO AMEND. 8 I. BACKGROUND 9 Plaintiffs are John Coffee (“Coffee”), Mei-Ling Montanez (“Montanez”), and Montanez’s 10 minor son, S.M. Coffee is a citizen and resident of California, while Montanez and S.M. are 11 citizens and residents of New York. Compl. ¶¶ 14-16, ECF 1. Although the complaint describes 12 numerous video games, only two are identified as having been downloaded from the Google Play 13 store by Plaintiffs. Coffee downloaded Final Fantasy Brave Exvius (“Final Fantasy”) from the 14 Google Play store onto his Android mobile device in 2018. Compl. ¶ 14. S.M. downloaded 15 Dragon Ball Z Dokkan Battle (“Dragon Ball Z”) from the Google Play store onto a Samsung 16 smartphone in 2019. Compl. ¶ 16. 17 Final Fantasy, the app downloaded by Coffee, is a free “role-playing game where players 18 command their characters to attack and move through a series of stages until they encounter and 19 defeat the boss.” Compl. ¶ 66. Within the game, virtual currency called “Lapis Crystals” may be 20 used to “summon” a single, randomized character. Compl. ¶ 67. “Summons are the in-game Loot 21 Boxes that offer random rewards and characters.” Id. “The best characters are the most rare and 22 difficult to get in the summons.” Id. Players may obtain the Lapis Crystals necessary to buy a 23 summons either as a reward for game play or by purchasing them with real money. Compl. ¶¶ 13, 24 67-68. Coffee allegedly was “induced to spend money to purchase ‘Loot Boxes’ in-game” while 25 playing Final Fantasy and other video games. Compl. ¶ 14. “Coffee estimates he has spent in 26 excess of $500 on in-game Loot Boxes.” Id. 27 Dragon Ball Z, the app downloaded by S.M., “is a free-to-play mobile game based on the 1 levels that work similarly to board games, with spots dedicated to items, power-ups, traps, and 2 fights.” Compl. ¶ 73. “Gamers can unlock new characters with ‘Summons,’ which are the in- 3 game Loot Boxes that offer random rewards and characters.” Id. “The best characters are most 4 rare and difficult to get in the Summons.” Id. Players must use virtual currency called “dragon 5 stones” to purchase summons. Id. Dragon stones may be earned through game play or purchased 6 with real money. Compl. ¶ 74. S.M. allegedly “has been induced to spend his parents’ money to 7 purchase ‘Loot Boxes’ in-game” while playing Dragon Ball Z. Compl. ¶ 17. “Montanez 8 estimates S.M. has spent more than $100 on in-game purchases including Loot Boxes.” Compl. ¶ 9 18. 10 “Google does not itself create these games and the Loot Box mechanism.” Compl. ¶ 13. 11 Most of the video games available for download from the Google Play store are free, including the 12 two apps downloaded by Plaintiffs. Compl. ¶¶ 24, 66, 72. Plaintiffs allege that Google 13 nonetheless profits from apps containing Loot Boxes because “[p]ayment for the Apps, including 14 all in-game purchases after the game is downloaded by the consumer (e.g., Loot Boxes), is 15 controlled entirely by Google.” Compl. ¶ 28. Plaintiffs allege that payments for in-game 16 purchases are made “[u]sing Google Play’s payment system, the payments go directly to Google 17 and, after Google takes its 30% of the total, the remainder is distributed to the App developer.” Id. 18 Thus, according to Plaintiffs, “for every Loot Box sale in a game downloaded from the Google 19 Play store, Google receives 30% of the revenue before the developer gets any money at all.” Id. 20 These and other allegations suggest that players buy Loot Boxes directly from Google with 21 real money. See, e.g., Compl. ¶ 4 (“Loot Boxes are purchased using real money”). However, the 22 complaint makes clear that Loot Boxes may be purchased only in-game, and only with virtual 23 currency. See Compl. ¶¶ 67 (alleging that in Final Fantasy a summons must be purchased with 24 virtual currency called Lapis Crystals), 73 (alleging that in Dragon Ball Z “Summons can only be 25 purchased with the in-game currency, called ‘dragon stones’”). Reading the complaint as a whole, 26 the Court understands Plaintiffs to allege that players may use Google Play’s payment system to 27 buy virtual currency from an app developer; Google takes a 30% commission and transmits the 1 for in-app purchases of items such as Loot Boxes. See Compl. ¶¶ 26-28, 67, 73. 2 Plaintiffs assert that “Google’s predatory Loot Box scheme” entices consumers, including 3 children, to engage in gambling and similar addictive conduct. Compl. ¶¶ 1, 18. According to 4 Plaintiffs, “Loot Boxes have all the hallmarks of a Las Vegas-style slot machine, including the 5 psychological aspects to encourage and create addiction – especially among adolescents.” Compl. 6 ¶ 7. In fact, Plaintiffs assert that under California law Loot Boxes “constitute illegal ‘slot 7 machines or devices’ when played on a mobile phone, tablet, computer, or other similar device.” 8 Id. Plaintiffs allege that “Governments, regulators, and psychologists all agree that Loot Boxes, 9 like the ones in games Defendant offers through its Google Play store, operate as gambling 10 devices for those that play the game, including minors, and that they create and reinforce addictive 11 behaviors.” Compl. ¶ 8. Comparing Google’s conduct to the “Joe Camel” advertising campaign, 12 Plaintiffs contend that “Google relies on creating addictive behaviors in kids to generate huge 13 profits for the Company.” Compl. ¶ 2. 14 Plaintiffs assert three state law claims against Google: (1) unlawful and unfair business 15 practices in violation of California’s Unfair Competition Law (“UCL”), Cal. Bus. & Prof. Code § 16

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Coffee v. Google LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/coffee-v-google-llc-cand-2021.