Burger King Corp. v. Director

9 N.J. Tax 251
CourtNew Jersey Tax Court
DecidedJune 26, 1987
StatusPublished
Cited by3 cases

This text of 9 N.J. Tax 251 (Burger King Corp. v. Director) is published on Counsel Stack Legal Research, covering New Jersey Tax Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Burger King Corp. v. Director, 9 N.J. Tax 251 (N.J. Super. Ct. 1987).

Opinion

ANDREW, J.T.C.

In this state tax matter1 plaintiff, Burger King Corporation, challenges its liability for sales tax pursuant to the Sales and [252]*252Use Tax Act, N.J.S.A. 54:32B-1 et seq. Defendant, Director of the Division of Taxation, imposed a sales tax assessment of $37,723 plus interest for the period of January 1, 1980 to September 30, 1983. Plaintiff does not challenge $22,118 of this assessment but disputes defendant’s determination with respect to the balance of $15,605. Plaintiff now moves, and defendant crossmoves, for summary judgment.

A subsidiary of The Pillsbury Company, plaintiff has its principal office in Miami, Florida. Plaintiff owns and operates “fast food” restaurants where it sells various foods and beverages both for take-out and on-the-premises consumption. During certain “promotional events,” with a “two for the price of one” or “buy one get one free” coupon issued by Burger King, a customer is entitled to receive two products in exchange for the usual selling price of one product. At oral argument the parties stipulated that the coupons are nonreimbursable; Burger King receives no remuneration for the coupons either before or after the transactions here in question.

During such promotions for the period January 1, 1980 to September 30, 1983, plaintiff remitted sales tax on the usual sales price of only one of the products. Defendant, however, has additionally assessed sales tax for that period on the usual sales price of the second product.

The issue in this matter is whether, in addition to the cash payments it receives in its “two for the price of one” or “buy one get one free” promotional sales, plaintiff owes sales tax on the “face value” of the coupons it issued.

N.J.S.A. 54:32B-3(c) imposes sales tax on:

[253]*253Receipts from the sale of food and drink in or by restaurants____ [Emphasis supplied]

In turn, N.J.S.A. 54:32B-2(d) defines “receipt” as:

The amount of the sales price of any property ... taxable under this act, valued in money, whether received in money or otherwise, including any amount for which credit is allowed by the vendor to the purchaser, without any deduction for expenses or early payment discounts____ [Emphasis supplied]

Defendant asserts, and plaintiff denies, that “credit” includes the “face value” of the coupons—an amount equivalent to the usual selling price of the second product “given away.” According to defendant, as “valued in money,” the sales price of each transaction equals the cash payment (the usual selling price of one item) in addition to the credit allowed for the face value of the customer’s coupon (the usual selling price of the second item). Plaintiff responds that it does not allow credit for the coupons it receives and that its coupon sales are simply discount sales of which only the discounted price is taxable.

As articulated by the parties, the controversy centers around the meaning of the word “credit”—a meaning, however, that neither party fully examines. Generally, the courts give words, such as “credit,” which are left undefined by statute, their plain or ordinary meaning. See Great Adventure, Inc. v. Taxation Div. Director, 7 N.J.Tax 58, 61 (Tax Ct.1984). The ordinary meaning of credit in the context of a sale is to sell on installment or in a similar manner, i.e., some or all of the purchase price will be paid after the actual transaction occurs—either in installments or as a lump sum. See The American Heritage Dictionary, (2 coll. ed. 1982) (credit means “9.b. The time allowed for payment for something sold in trust.” Id. at 338). And in the case of installment sales, the value in money of credit allowed—in an arms-length transaction, that value is equivalent to the amount of outstanding principal—is included in taxable receipts. See Commercial Refrigeration, etc. v. Taxation Div. Director, 184 N.J.Super. 387, 2 N.J.Tax 415, 417-418, 446 A.2d 210 (Tax Ct.1981).

However, notwithstanding the ordinary meaning of “credit,” N.J.S.A. 54:32B-2(d) contains two occurrences of the word [254]*254“credit,” the second of which does not carry its ordinary meaning. According to N.J.S.A. 54:32B-2(d) a receipt is:

The amount of the sales price ... including any amount for which credit is allowed by the vendor to the purchaser, without any deduction for expenses or early payment discounts, but excluding any credit for property of the same kind accepted in part payment and intended for resale. [Emphasis supplied]

In its second occurrence the word “credit” refers not to sales like installment sales but to the accounting procedure of entering a credit on the account of a customer or client. See American Heritage Dictionary, supra at 338 (“10. Accounting. a. The deduction of a payment made by a debtor from an amount due. b. The right-hand side of an account on which such amounts are entered____”).

On the other hand, in its first occurrence, as evidenced by the subsequent inclusion in the statute of early payment discounts, “credit” has its ordinary meaning. But in its first occurrence “credit” must also be construed as having the more specialized meaning of its second occurrence. After all, one must hesitate to accuse our Legislature of using the same word to refer, in the same sentence, to two different notions—especially to notions which have absolutely no overlap.

However, no matter what the precise meaning of the word “credit” in the phrase “credit is allowed,” unless the coupons in question have value in money, not abstractly but in the marketplace, see N.J.S.A. 54:32B-2(d), no credit is allowed for them and the taxable receipts of plaintiffs promotional sales include only the cash received.

The statutory language in N.J.S.A. 54:32B-2(d) permits the “amount of the sales price” to be “received in money or otherwise.” There is no requirement that the sales price be received entirely in cash. The consideration can be “otherwise.” What is received by the seller, however, must have a value in the marketplace. The statute specifically requires the amount of the sales price to be “valued in money.” See Amerada Hess Corporation v. Director, Div. of Taxation, 107 N.J. 307, 321, 526 A.2d 1029 (1987) (a fundamental principle of [255]*255statutory construction requires that “[sjtatutes must be read as a whole, giving effect where possible to every word”).

“[VJalued in money” does not merely impose a requirement that a certain face value expressed in monetary terms be ascribed to the agreed upon exchange but that it have a marketplace value expressed in money. This accords with the general scheme of the act. See N.J.S.A. 54:32B-19; L.B.D. Constr. v. Taxation Div. Director, 8 N.J.Tax 338, 351-352 (Tax Ct.1986), and N.J.A.C. 18:24-7.2, -7.6.

Inasmuch, however, as plaintiffs coupons are nonreimbursable 2—neither initially sold nor subsequently reimbursable by a third party—they have no value in money. At best, the coupons would have a negligible value, one administratively impractical to measure.

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