Bradley v. Dentalplans.com

CourtDistrict Court, D. Maryland
DecidedJuly 27, 2022
Docket1:20-cv-01094
StatusUnknown

This text of Bradley v. Dentalplans.com (Bradley v. Dentalplans.com) is published on Counsel Stack Legal Research, covering District Court, D. Maryland primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Bradley v. Dentalplans.com, (D. Md. 2022).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF MARYLAND

DEBORAH BRADLEY Civil Action No. CCB-20-1094 v. DENTALPLANS.COM, and CIGNA HEALTH AND LIFE INSURANCE COMPANY

_ MEMORANDUM This action involves telephone calls prohibited by the Telephone Consumer Protection Act (“TCPA”), 47 U.S.C. § 227, a statute designed to protect consumers from “intrusive” telemarketing practices. Mims v. Arrow Fin, Servs., LEC, 565 U.S. 368, 372 (2012) (alterations omitted). As part of its mission, the TCPA generally prohibits the use of automatic telephone dialing systems or an artificial or prerecorded voice message to make a call without permission from the recipient. See 47 U.S.C. § 227(b)(1). Deborah Bradley is a Maryland resident who received several of these familiar “robocalls” after her Cigna dental discount plan expired. The calls at issue here offered Bradley a “special discount” if she renewed her plan. Bradley brought

_ the present action against DentalPlans.com (“DentalPlans”) and Cigna Health and Life Insurance Company (“Cigna”) for allegedly violating the TCPA in marketing these dental plans. Now pending before the court is Cigna’s Motion to Dismiss for Lack of Personal Jurisdiction. (ECF 51, Def. Mot.) The issues have been fully briefed, with Bradley filing an Opposition (ECF 60, Pl. Opp’n), and Cigna filing a Reply (ECF 69, Def. Reply). The motion is

ready for decision, and no hearing is necessary. Local Rule 105.6 (D. Md. 2021). For the reasons set forth below, the court will deny Cigna’s motion to dismiss. □ BACKGROUND Cigna is a multi-national corporation that provides insurance as well as dental discount plans, among other health-related services. (ECF 69-4, Second Havely Decl. 7, 9.) Cigna has numerous affiliates and subsidiaries working together to support its business operations. Cigna Dental Health, for example, works in tandem with Cigna Health and Life Insurance Company to □ deliver dental-related products to consumers nationwide. Cigna Dental Health is incorporated in and has its principal place of business in Florida. (Second Havely Decl. { 6.) Cigna Health and Life Insurance Company is incorporated in and has its principal place of business in Connecticut, (Id 45.) For over a decade, Cigna has used DentalPlans to market, sell, service, and enroll consumers into Cigna’s dental discount plans. (ECF 61-8, Pl.’s Ex. F., Mktg. Agreement, at 1.)

DentalPlans styles itself as a “direct-to-consumer marketplace” tasked with “marketing dental savings plans, dental insurance plans, and other healthcare-related products.” (ECF 51-3, Keen Dep. 5:2 1-24,) Although DentalPlans markets dental care products for dozens of companies, Cigna and Aetna control the largest market share of the business. (/d. at 46:3-24.) _ In 2018, Deborah Bradley’s family purchased a one-year Cigna Network Access

membership through DentalPlans.com. (ECF 61-9, PI.’s Ex. G.) In doing so, Bradley joined over □ 5,000 other Marylanders who became Cigna discount dental plan customers through DentalPlans. (ECF 61-4, Pl’s Ex. B, at 2.) Cigna’s Network Access is a dental discount plan, which is distinct from dental insurance. Cigna’s Network Access provides discounted fees for members seeking specific services from participating providers. (ECF 61-8, Mktg. Agreement at 1.) Cigna has

developed a panel of dentists and providers who accept such discounts based on Cigna’s individually negotiated fee schedules. (/d.) For a Maryland resident such as Bradley, a Cigna Network Access membership translated

_ into savings on dental care throughout the state. During Bradley’s membership, Cigna would list participating Maryland dentists on DentalPlans’ website. (ECF 61-7, Pl.’s Ex. E.) DentalPlans would use the information provided by Cigna to inform the Bradley family which eligible dentists were closest to their Maryland residence. (ECF 61-6, PI.’s Ex. D.) Bradley’s tenure as a card-carrying Cigna Network Access member came to an end in 2019. (ECF 61-9, PL’s Ex. G.) After her Cigna membership expired, DentalPlans repeatedly called Bradley to request that she renew her plan—even after Bradley asked DentalPlans to stop. (Am. Compl. §[ 14-16.) DentalPlans used these “winback” calls to induce former customers to recommit to ther membership upon expiration. (ECF 60-11, Pl.’s Ex. I, Keen Dep. 20:23-21:22.) DentalPlans allegedly sent the following prerecorded message to Bradley on multiple occasions: Renew your plan today and get 25% off when you mention the Special code “Secret25”. This offer won’t last long so please call our DP at your service team back at 1-844-371-2316 between the hours of 8:30 a.m. and 10:00 p.m. Eastern Standard Time. Again, don’t forget to mention the code “Secret25” to get your special 25% discount. Thank you and we look forward to speaking with you soon, This is a renewal offer. Please call us back today at 855-217-3939 between the hours of 8:30 a.m. and 10:00 p.m. to take advantage of this limited time offer. Thank you and have a wonderful day. (id. at § 15.) Bradley received each of these messages while in Maryland. (/d. at ¢ 5.) These messages were allegedly “form communications” sent to “thousands of consumers with identical—or nearly identical—verbtage.” (Ud. at § 17.) Bradley filed this action on April 28, 2020, seeking class-wide relief against DentalPlans for TCPA violations. (ECF 1, Compl.) Bradley amended her complaint on August 2, 2021, to

add Cigna as a defendant. (ECF 42, Am. Compl.) On September 14, 2021, Cigna filed its Motion to Dismiss for Lack of Personal Jurisdiction Pursuant to Fed. R. Civ. P. 12(b)(2). (ECF 51, Def. Mot.) . LEGAL STANDARD A challenge based on a lack of personal jurisdiction invokes Federal. Rule of Civil Procedure 12(b)(2). Personal jurisdiction is ordinarily a question of law decided by the judge, “with the burden on the plaintiff ultimately to prove the existence of a ground for jurisdiction by a preponderance of the evidence.” Combs v. Bakker, 886 F.2d 673, 676 (4th Cir. 1989). District courts have “broad discretion to determine the procedure that it will follow in -resolving a Rule 12(b)(2) motion.” Grayson y, Anderson, 816 F.3d 262, 268 (4th Cir. 2016). Ifa court does not hold an evidentiary hearing or permit jurisdictional discovery, but rather relies on □

- the “motion papers, supporting legal memoranda, and the allegations in the complaint,” a plaintiff need only make a prima facie showing of a sufficient jurisdictional basis to survive a challenge under Rule 12(b)(2). Consulting Eng’rs Corp. v. Geometric Ltd., 561 F.3d 273, 276 (4th Cir. 2009). Under a:prima facie standard, the court must construe all disputed facts and reasonable inferences in the plaintiff's favor. Carefirst of Md, Inc. v. Carefirst Pregnancy Ctrs., Inc., 334 F.3d 390, 396 (4th Cir. 2003); Sneha Media & Ent., LLC v. Associated Broad. Co. P Ltd.,911 F.3d 192, 196 (4th Cir. 2018) (“[W]hen considering a motion to dismiss under Rule 12(b)(2) at such a - preliminary stage, even when the motion is accompanied by affidavits, we give the plaintiffs’ allegations a favorable presumption, taking the allegations in the light most favorable to the plaintiff.”).

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Bradley v. Dentalplans.com, Counsel Stack Legal Research, https://law.counselstack.com/opinion/bradley-v-dentalplanscom-mdd-2022.