B.N., individually and on behalf of all others similarly situated v. OREGON REPRODUCTIVE MEDICINE, LLC, d/b/a ORM Fertility

CourtDistrict Court, D. Oregon
DecidedNovember 12, 2025
Docket3:25-cv-00202
StatusUnknown

This text of B.N., individually and on behalf of all others similarly situated v. OREGON REPRODUCTIVE MEDICINE, LLC, d/b/a ORM Fertility (B.N., individually and on behalf of all others similarly situated v. OREGON REPRODUCTIVE MEDICINE, LLC, d/b/a ORM Fertility) is published on Counsel Stack Legal Research, covering District Court, D. Oregon primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
B.N., individually and on behalf of all others similarly situated v. OREGON REPRODUCTIVE MEDICINE, LLC, d/b/a ORM Fertility, (D. Or. 2025).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF OREGON

B.N., individually and on behalf of all others Case No. 3:25-cv-00202-IM similarly situated, OPINION AND ORDER GRANTING Plaintiff, DEFENDANT’S MOTION TO DISMISS v. OREGON REPRODUCTIVE MEDICINE, LLC, d/b/a ORM Fertility, Defendant. Cody Hoesly, Barg Singer Hoesly PC, 121 SW Morrison Street, Suite 600, Portland, OR 97204. Sarah N. Westcot and Stephen A. Beck, Bursor & Fisher, P.A., 701 Brickell Avenue, Suite 2100, Miami, FL 33131. Attorneys for Plaintiff. Clifford S. Davison, Jenna M. Teeny, and Patricia Brum, Snell & Wilmer LLP, 601 SW Second Avenue, Suite 2000, Portland, OR 97204. Attorneys for Defendant. IMMERGUT, District Judge. Plaintiff B.N. brings this putative class action against an Oregon-based fertility clinic, Defendant Oregon Reproductive Medicine, LLC (“ORM Fertility” or “Defendant”), alleging that Defendant’s website intercepted patients’ protected health information and disclosed it to LinkedIn without patients’ knowledge or consent. Complaint (“Compl.”), ECF 1. Plaintiff asserts four claims: (1) a violation of the Electronic Communications Privacy Act, 18 U.S.C. § 2511(1); (2) negligence; (3) breach of confidence; and (4) unjust enrichment. Defendant moves to dismiss all four claims under Federal Rule of Civil Procedure 12(b)(6). Motion to Dismiss (“MTD”), ECF 11. Plaintiff filed a response opposing the motion, (“Opp’n”) ECF 14, and Defendant

replied, ECF 15. This Court held a hearing on the Motion to Dismiss on September 30, 2025, ECF 24. For the reasons discussed below, this Court concludes that Plaintiff does not adequately plead her federal claim. Accordingly, this Court declines to exercise supplemental jurisdiction over her remaining state law claims. Defendant’s Motion to Dismiss, ECF 11, is granted. Plaintiff’s Complaint is dismissed with leave to amend within twenty-one (21) days. BACKGROUND1 Defendant ORM Fertility is a healthcare provider in Portland, Oregon, that offers fertility services and treatments. Compl., ECF 1 ¶ 13. Defendant operated a public website, www.ormfertility.com (“Website”), through which visitors could learn about ORM Fertility facilities and services and book consultations. See id. ¶¶ 1, 13, 59.

Plaintiff lives in Portland, Oregon, and is a patient of ORM Fertility. Id. ¶¶ 7–8. Around May 2022 and March 2024, Plaintiff used Defendant’s Website to book consultations for fertility services. Id. ¶ 7. At an unknown date, Plaintiff attended a consultation and received fertility treatment from Defendant. Id. ¶ 8. Plaintiff also maintained an active LinkedIn account and used the same device and browser to access the Website and her LinkedIn account. Id. ¶ 9. After

1 For purposes of the motion to dismiss, this Court takes Plaintiff’s allegations, summarized here, as true. visiting Defendant’s Website, Plaintiff received targeted advertisements relating to fertility services on LinkedIn in November 2024. Id. ¶ 7. Plaintiff alleges Defendant embedded a piece of code known as the LinkedIn Insight Tag on its Website. Id. ¶ 13. Plaintiff further alleges the Insight Tag is a tracking technology that

allows LinkedIn to intercept and record “click” events, which display information about which page a website user browsed and selections on those pages. Id. ¶ 61. When a user who has signed into LinkedIn browses a website that has the LinkedIn Insight Tag embedded, Plaintiff alleges the Insight Tag sends requests about the user’s actions on the website to LinkedIn. Id. ¶ 45. Plaintiff alleges that here, the click events recorded by the LinkedIn Insight Tag showed which procedure a patient on the Website was viewing, whether they clicked to schedule a consult, and whether they submitted an information form. Id. at 17–18 figs. 1–3, ¶ 61. Plaintiff alleges that, through the LinkedIn Insight Tag, Defendant allowed third parties such as LinkedIn to intercept communications that included protected health information (“PHI”), including information related to specific fertility treatment she received at ORM,

without Plaintiff’s consent. Id. ¶¶ 10, 62, 66. Plaintiff alleges this conduct violated various provisions of the Health Insurance Portability and Accountability Act (“HIPAA”), id. ¶¶ 22, 28, 105, and Oregon statutes and regulations, id. ¶¶ 19–21, 23, which forbid healthcare providers from disclosing PHI without the patient’s express written authorization. Plaintiff alleges Defendant used the LinkedIn Insight Tag for advertising purposes because the PHI it intercepted and shared with third parties is valuable to advertisers. Id. ¶¶ 13, 40, 43, 58. She alleges both Defendant and LinkedIn monetized this data for targeted advertising purposes. Id. ¶ 62. Plaintiff filed this putative class action on February 6, 2025. Compl., ECF 1. Plaintiff pleads a nationwide class, defined as “all persons in the United States, who during the class period, had a LinkedIn account and booked a consultation on www.ormfertility.com,” id. ¶ 77, and a subclass of “all persons in Oregon who, during the class period, had a LinkedIn account and booked consultation on www.ormfertility.com,” id. ¶ 78. Plaintiff brings four claims: violation of the Electronic Communications Privacy Act, negligence, breach of confidence, and

unjust enrichment. Id. ¶ 5. Defendant moves to dismiss all claims. ECF 11. STANDARDS Federal Rule of Civil Procedure 12(b)(6) provides that a court may dismiss a complaint for failing to state a claim upon which relief can be granted. “To survive a motion to dismiss, a complaint must contain sufficient factual matter, accepted as true, to ‘state a claim to relief that is plausible on its face.’” Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) (quoting Bell Atl. Corp. v. Twombly, 550 U.S. 554, 570 (2007)). The court must construe all well-pleaded material facts in the light most favorable to the non-moving party. Rowe v. Educ. Credit Mgmt. Corp., 559 F.3d 1028, 1029–30 (9th Cir. 2009). However, a court need not accept as true “[t]hreadbare recitals of a cause of action’s elements, supported by mere conclusory statements.” Iqbal, 556 U.S. at 678.

DISCUSSION Defendant’s motion to dismiss argues Plaintiff fails to state a claim for any of her asserted claims: violation of the Electronic Communications Privacy Act, negligence, breach of confidence, and unjust enrichment. This Court first addresses Plaintiff’s federal ECPA claim. A. Electronic Communications Privacy Act The Wiretap Act, as amended by the Electronic Communications Privacy Act (“ECPA”), provides for liability against any person who “intentionally intercepts, endeavors to intercept, or procures any other person to intercept or endeavor to intercept, any wire, oral, or electronic communication.” 18 U.S.C. § 2511(1)(a); see also § 2520 (creating a private right of action for a “person whose wire or oral communication is intercepted . . . in violation of this chapter”). To state a claim under the relevant provisions of ECPA, Plaintiff must allege that Defendant: “(1) intentionally (2) intercepted, endeavored to intercept or procured another person to intercept or endeavor to intercept (3) the contents of (4) an electronic communication, (5) using a device.” R.C. v. Walgreen Co., 733 F. Supp. 3d 876, 900 (C.D. Cal. 2024). Defendant argues Plaintiff

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Related

Bell Atlantic Corp. v. Twombly
550 U.S. 544 (Supreme Court, 2007)
Ashcroft v. Iqbal
556 U.S. 662 (Supreme Court, 2009)
Rowe v. Educational Credit Management Corp.
559 F.3d 1028 (Ninth Circuit, 2009)
In Re DoubleClick Inc. Privacy Litigation
154 F. Supp. 2d 497 (S.D. New York, 2001)
In re Yahoo Mail Litigation
7 F. Supp. 3d 1016 (N.D. California, 2014)
Smith v. Facebook, Inc.
262 F. Supp. 3d 943 (N.D. California, 2017)

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B.N., individually and on behalf of all others similarly situated v. OREGON REPRODUCTIVE MEDICINE, LLC, d/b/a ORM Fertility, Counsel Stack Legal Research, https://law.counselstack.com/opinion/bn-individually-and-on-behalf-of-all-others-similarly-situated-v-oregon-ord-2025.