Annabel Kady, et al. v. Opencare, Inc.

District Court, N.D. California·Decided August 31, 2026·No. 4:25-cv-05037·Unknown

Opinion

ANNABEL KADY, et al., Case No. 4:25-cv-05037-KAW

Plaintiffs, ORDER GRANTING IN PART AND DENYING IN PART MOTION TO v. DISMISS FIRST AMENDED CLASS ACTION COMPLAINT Re: Dkt. No. 33 Defendant.

On January 14, 2026, Defendant Opencare, Inc. filed a motion to dismiss the first amended class action complaint (“FAC”). (Def.’s Mot., Dkt. No. 33.) Upon review of the moving papers, the Court finds this matter suitable for resolution without oral argument pursuant to Civil Local Rule 7-1(b), and, for the reasons set forth below, GRANTS IN PART AND DENIES IN PART the motion to dismiss. Defendant Opencare, Inc. (“Opencare” or “Defendant”) connects patients across the United States to local dental providers through their website, https://www.opencare.com/ (“Website”). (First Am. Class Action Compl., “FAC,” Dkt. No. 31 ¶ 2.) To use this service, Website users provide various pieces of information, including their location, email addresses, IP addresses, unique identifiers (for their devices and for certain internet accounts), date of visit to the Website, URLs visited, insurance information, when they last visited a dentist, whether they are experiencing a dental emergency, and the nature of their dental problem(s). (FAC ¶¶ 7, 63, 86, 97- 99, 102, 105.) Unbeknownst to users, Opencare allegedly implemented invisible third-party tracking tools (“Tracking Technologies”) that simultaneously collect and transmit the information The data divulged to the Information Recipients is then connected back to a user’s profile with the respective Information Recipients, or, if a user lacks such a profile, a shadow profile assembled by the Information Recipients. (FAC ¶¶ 88-89, 91.) As a result, the Information Recipients are able to identify the user’s real-world identity (e.g., through the user’s unique TikTok account identifier, accessible via a cookie in the user’s browser, or digital “fingerprints”) and use their Private Information to sell targeted digital advertising, including ads targeted to Plaintiffs, based on their medical conditions. (See FAC ¶¶ 108-109.) This process occurs whether or not a user has an account with Defendant. (See FAC ¶¶ 97-107.) Plaintiff Kady used Defendant’s Website beginning in July of 2023 to research conditions, find dentists, and book appointments. (FAC ¶ 30.) Plaintiff Taylor began using the Website in or around March of 2025 to research dental conditions and treatments and to find local dentists. (FAC ¶ 38.) As a result of using the Website for these purposes, each of the Plaintiffs’ Private Information was shared with the Information Recipients. (FAC ¶¶ 34, 35, 42, 43.) Immediately after using Defendant’s Website, each Plaintiff began receiving unsolicited advertisements related to their disclosed medical conditions. (FAC ¶¶ 108-109.) In its privacy policy (“Privacy Policy”), Defendant promised not to disclose users’ Private Information without consent, stating: “If you do schedule an appointment through Opencare, that information is considered Protected Health Information, and we will not sell that to third parties.” (FAC ¶ 114.) The Privacy Policy explains that Opencare may receive PHI as a HIPAA “business associate” and that this “prohibits us from using or disclosing the Protected Health Information in ways that are not permissible by the health care provider itself, and requires us to implement certain measures to safeguard the confidentiality, integrity, and availability of the Protected Health Information.” (FAC ¶ 116.) On June 13, 2025, Plaintiffs filed this lawsuit. On January 2, 2026, Plaintiffs filed the first amended complaint. On January 14, 2026, Defendant filed the motion to dismiss. (Def.’s Mot., Dkt. No. 33.) On January 28, 2026, Plaintiffs filed an opposition. (Pls.’ Opp’n, Dkt. No. 36.) On February 4, 2026, Defendant filed a reply. (Def.’s Reply, Dkt. No. 37.) Under Federal Rule of Civil Procedure 12(b)(6), a party may file a motion to dismiss based on the failure to state a claim upon which relief may be granted. A motion to dismiss under Rule 12(b)(6) tests the legal sufficiency of the claims asserted in the complaint. Navarro v. Block, 250 F.3d 729, 732 (9th Cir. 2001). In considering such a motion, a court must “accept as true all of the factual allegations contained in the complaint,” Erickson v. Pardus, 551 U.S. 89, 94 (2007) (per curiam) (citation omitted), and may dismiss the case or a claim “only where there is no cognizable legal theory” or there is an absence of “sufficient factual matter to state a facially plausible claim to relief.” Shroyer v. New Cingular Wireless Servs., Inc., 622 F.3d 1035, 1041 (9th Cir. 2010) (citing Ashcroft v. Iqbal, 556 U.S. 662, 677-78 (2009); Navarro, 250 F.3d at 732) (internal quotation marks omitted). A claim is plausible on its face when a plaintiff “pleads factual content that allows the court to draw the reasonable inference that the defendant is liable for the misconduct alleged.” Iqbal, 556 U.S. at 678 (citation omitted). In other words, the facts alleged must demonstrate “more than labels and conclusions, and a formulaic recitation of the elements of a cause of action will not do.” Bell Atl. Corp. v. Twombly, 550 U.S. 544, 555 (2007). “Threadbare recitals of the elements of a cause of action” and “conclusory statements” are inadequate. Iqbal, 556 U.S. at 678; see also Epstein v. Wash. Energy Co., 83 F.3d 1136, 1140 (9th Cir. 1996) (“[C]onclusory allegations of law and unwarranted inferences are insufficient to defeat a motion to dismiss for failure to state a claim.”). “The plausibility standard is not akin to a probability requirement, but it asks for more than a sheer possibility that a defendant has acted unlawfully . . . When a complaint pleads facts that are merely consistent with a defendant's liability, it stops short of the line between possibility and plausibility of entitlement to relief.” Iqbal, 556 U.S. at 678 (quoting Twombly, 550 U.S. at 557) (internal citations omitted). Generally, if the court grants a motion to dismiss, it should grant leave to amend even if no request to amend is made “unless it determines that the pleading could not possibly be cured by the allegation of other facts.” Lopez v. Smith, 203 F.3d 1122, 1127 (9th Cir. 2000) (citations omitted). Defendant moves to dismiss on the grounds that Plaintiffs lack Article III Standing and that Plaintiffs separately fail to state a claim under Federal Rule of Civil Procedure 12(b)(6), in part, because they misclassify the information as individually identifiable health information (“IIHI”) and protected health information (“PHI”). (Def.’s Mot. at 1, 5, 17.) A. Article III Standing As an initial matter, Defendant moves to dismiss on the grounds that Plaintiffs lack Article III standing because they fail to allege a concrete injury, their allegations of future harm are speculative and not imminent, and they lack standing for injunctive relief. (Def.’s Mot. at 17.) Article III standing requires the demonstration of three elements: (1) the plaintiff suffered an “injury in fact” that is concrete and particularized and actual or imminent, not conjectural or hypothetical; (2) the injury is fairly traceable to the challenged action of the defendant; and (3) it is likely, as opposed to merely speculative, that the injury will be redressed by a favorable decisio

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Annabel Kady, et al. v. Opencare, Inc., (N.D. Cal. 2026).

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