Vermont § 2502 Requirements for disclosures in advertisements

Vermont Statutes

§ 2502 — Requirements for disclosures in advertisements

Vermont § 2502

Title 9Title 9: Commerce and Trade

Ch. 67Chapter 067: Pay-per-Call Services

This text of Vermont § 2502 (Requirements for disclosures in advertisements) is published on Counsel Stack Legal Research, covering Vermont primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook

Vt. Stat. Ann. tit. 9, § 2502 (2026).

Text

(a)A sponsor shall include in all advertisements or promotions in this State for pay-per-call services the following disclosures in a clear and conspicuous manner:

(1)an accurate description of the message content and all material terms and conditions associated with the service;

(2)the total price of the service, in a typeface and size as large and conspicuous as is the number to be called and displayed immediately adjacent to the number to be called, including:

(A)the initial flat rate charge, if any;

(B)the per-minute charge, if any;

(C)the minimum per-call charge, if any;

(D)any other charges, if any; and

(E)where charges are assessed based in whole or in part on the length of the call, the average duration of a call to the service, or if the service is less than 24 hours old,

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(a) A sponsor shall include in all advertisements or promotions in this State for pay-per-call services the following disclosures in a clear and conspicuous manner:
(1) an accurate description of the message content and all material terms and conditions associated with the service;
(2) the total price of the service, in a typeface and size as large and conspicuous as is the number to be called and displayed immediately adjacent to the number to be called, including:
(A) the initial flat rate charge, if any;
(B) the per-minute charge, if any;
(C) the minimum per-call charge, if any;
(D) any other charges, if any; and
(E) where charges are assessed based in whole or in part on the length of the call, the average duration of a call to the service, or if the service is less than 24 hours old, a good faith estimate of the average duration based on the average duration of the similar services;
(3) the sponsor’s name, address, and customer service number.
(b) A sponsor shall include in all advertisements or promotions in this State for pay-per-call services directed at or likely to be of interest to minors a clear and conspicuous notice that parental consent must be obtained before a minor may dial the number.
(c) No sponsor may use the word “free” or similar terms to describe the pay-per-call service in any advertisement or promotion in this State.