Indiana § 7.1-5-2-7 Limitation on brand name advertising near certain premises; temporary
banners permitted for sporting events, festivals, and holidays

Indiana Statutes

§ 7.1-5-2-7 — Limitation on brand name advertising near certain premises; temporary banners permitted for sporting events, festivals, and holidays

Indiana § 7.1-5-2-7

Art. 5CRIMES AND INFRACTIONS

Ch. 2Advertising

This text of Indiana § 7.1-5-2-7 (Limitation on brand name advertising near certain premises; temporary banners permitted for sporting events, festivals, and holidays) is published on Counsel Stack Legal Research, covering Indiana primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook

Ind. Code § 7.1-5-2-7 (2026).

Text

(a)The term "premises" as used in this subsection does not include a facility (as defined in IC 7.1-2-3-16.5). A primary source of supply, wholesaler, or salesman of alcoholic beverages, or the agent or representative of a primary source of supply, wholesaler, or salesman of alcoholic beverages may not directly or indirectly place, display, or maintain or cause to be placed, displayed, or maintained a sign advertising alcoholic beverages by brand name within two hundred (200) feet of a premises having a retailer or dealer permit to sell alcoholic beverages. The distance must be determined by measuring between the nearest point on the licensed premises to the nearest point of the sign.

(b)A sign advertising alcoholic beverages by brand name may not indicate by arrows, hands, or other simi

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(a) The term "premises" as used in this
subsection does not include a facility (as defined in IC 7.1-2-3-16.5).
A primary source of supply, wholesaler, or salesman of alcoholic
beverages, or the agent or representative of a primary source of supply,
wholesaler, or salesman of alcoholic beverages may not directly or
indirectly place, display, or maintain or cause to be placed, displayed,
or maintained a sign advertising alcoholic beverages by brand name
within two hundred (200) feet of a premises having a retailer or dealer
permit to sell alcoholic beverages. The distance must be determined by
measuring between the nearest point on the licensed premises to the
nearest point of the sign.
(b) A sign advertising alcoholic beverages by brand name may not
indicate by arrows, hands, or other similar devices a particular retailer
or dealer premises.
(c) Notwithstanding subsection (a), a primary source of supply,
wholesaler, or salesman of alcoholic beverages, or the agent or
representative of a primary source of supply, wholesaler, or salesman
of alcoholic beverages may place, display, maintain or cause to be
placed, displayed, or maintained temporary banners or pennants
advertising alcoholic beverages by brand name on or within two
hundred (200) feet of a retailer or dealer premises if the banners or
pennants commemorate a sporting event, festival, or holiday held in
Indiana. The banners or pennants may be displayed under this
subsection beginning twenty-one (21) days before the sporting event,
festival, or holiday and ending five (5) days after the close of the
sporting event, festival, or holiday.
(d) A person who knowingly or intentionally violates this section
commits a Class B misdemeanor.