Zeikos Inc. v. Walgreen Co.

District Court, N.D. Illinois·Decided June 12, 2023·No. 1:23-cv-00303·Unknown

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF ILLINOIS EASTERN DIVISION

) ZEIKOS INC., ) ) Plaintiff, ) ) No. 23 C 303 v. )

) Judge Virginia M. Kendall WALGREEN CO., )

) Defendant. ) )

MEMORANDUM OPINION AND ORDER

Zeikos Inc. (“Zeikos”), an importer and seller of electronic accessories, entered into a contract with Walgreen Co. (“Walgreens”) to sell products in “premium space” at Walgreens’s stores. Zeikos estimated that the deal would generate about $112 million in revenue. But that estimate missed the mark. Zeikos was selling far below its projections, allegedly because Walgreens had breached the original and two subsequent contracts. As a result, it sued Walgreens for fraudulent inducement and breach of contract. Walgreens moves to dismiss. (Dkt. 93). For the following reasons, the motion is granted. (Id.) BACKGROUND Zeikos engages in the business of “importing, and selling to retailers located throughout the United States, products including electronic accessories, such as earphones, battery chargers and speakers.” (Dkt. 88 ¶ 4). In 2011, Zeikos began selling electronic accessories to Walgreens, one of the largest retail pharmacy chains. (Id. ¶¶ 5–6). On May 14, 2019, Jack Saideh and James Trappani—Zeikos’s president and vice president respectively—met with Albert Gehrke, Walgreens’s buyer for electronic accessories. (Id. ¶¶ 4, 9). Gehrke explained that Walgreens would be offering a new business opportunity that might interest Zeikos. (Id. ¶ 10). Vendors could bid on the right to sell merchandise in a four-shelf fixture in “certainly highly desirable sections of Walgreen[s’] stores, designed the ‘010’ Space and the Saddle Fixtures (collectively, the ‘Premium Space’).” (Id.) The “010” Space was adjacent to the

cash registers, so that customers pass by the items as they check out. (Id.) Saddle Fixtures, clear plastic shelves, were then placed over the existing fixture near the registers to give products more prominence. (Id.) The resulting “Premium Space was among the most valuable, if not the most valuable, location in Walgreen[s’] stores.” (Id.) Gehrke represented that in the prior year, Walgreens assigned the Premium Space to a private label vendor and, the year before, to a vendor named “Tech&Go.” (Id. ¶ 11). He claimed that Walgreens sold between $80 to $100 million of private label merchandise the previous year and, the year before, $250 million of Tech&Go’s merchandise. (Id. ¶ 12). Zeikos was interested in the business prospect. (Id. ¶ 14). It offered Walgreens an upfront credit of $10 million for the exclusive right to sell products for one year in the Premium Space.

(Id.) Trappani provided a spreadsheet with the retail prices, and he estimated that Walgreens could realistically sell about $112 million worth of Zeikos’s products. (Id. ¶ 16). After a series of negotiations, Zeikos lowered its offer to $9 million, and Walgreens accepted the exclusive-product deal. (Id. ¶ 28). Zeikos and Walgreens then executed the Product Placement Agreement (“PPA”). (Id. ¶¶ 30, 33). Paragraph 5 specified, The term of this Agreement shall commence on the Effective Date and continue for one (1) year (the ‘Initial Term’). The placement space on the Fixtures shall be re- bid to various vendors after one year if the Merchandise does not achieve One Hundred Million and No/100 Dollars ($100,000,000) in Net Sales during the Initial Term. (Id. ¶ 32). Walgreens then ordered $8 million in Zeikos merchandise and took a $5 million credit. (Id. ¶ 34). Zeikos “suspected that something was wrong when Walgreen’s initial projections of purchases of Merchandise for the Premium Space … demonstrated that Zeikos had little chance of

selling $100,000,000 in Merchandise from the Premium Space.” (Id. ¶ 35). The company questioned a possible discrepancy between the orders Walgreens placed and the ability to reach its sales goal. (Id. ¶ 36). Walgreens responded that the projections would change once the products appeared in the premium space of more stores. (Id. ¶ 35). On April 1, 2020, the parties agreed to an Amended and Restated Product Placement Agreement (“Amended PPA”) for the remainder of the year, replacing the previous PPA. (Id. ¶ 57). From the execution of the first PPA through the end of the Amended PPA, a little over a year, Zeikos’s sales never exceeded $20 million. (Id. ¶ 59). The company attributes this shortcoming to alleged breaches by Walgreens. Specifically, Walgreens never placed Zeikos’s merchandise in the required 5,000 stores. (Id. ¶¶ 61–62). In some of the stores, Walgreens failed to place the

merchandise in the premium space or “similar placement.” (Id. ¶ 66). Nor did it (1) abide by the display obligations to use fixtures that fit the packaging of the merchandise, leaving empty spaces as necessary; (2) place mylar labels for each item of merchandise next to that item, and (3) keep the Saddle Fixtures free from obstruction from other fixtures and products. (Id. ¶ 67). And despite ordering $20 million worth of goods, Walgreens only paid $11.85 million, with credits of $7.5 million. (Id. ¶ 70). Notwithstanding the alleged breaches, Zeikos and Walgreens exchanged terms for a proposed agreement spanning the following year, 2021 (the “Renewal”). (Id. ¶ 74). Zeikos sent an attached document in an email memorializing the agreed-upon terms: its merchandise would remain in the premium space, and Zeikos “would provide Walgreen[s] with some price concessions.” (Id.) Instead of a fixed payment, the parties agreed to a 20 percent product discount. (Id. ¶ 75). The performance period lasted from January 21, 2021, through December 31, 2021. (Dkt. 88-3 at 1). Gehrke responded by signing the attached document with the note that a “more

formal agreement will follow.” (Dkt. 88 ¶ 80). Walgreens did send a formal agreement on April 8, 2021. (Id. ¶ 83). It provided that “this Agreement shall commence on January 1, 2021 and continue for one (1) year (the ‘Term’). The Term will automatically renew for additional one (1) year periods unless one Party provides the other party at least sixty (60) days’ prior written notice of its intention to terminate this Agreement at the end of the then-current Term.” (Id.) On August 27, 2021, Walgreens terminated the Renewal with sixty days’ notice. (Id. ¶ 85). During the period that the agreement was in effect, Walgreens allegedly repeated many of its prior breaches: failing to place the products in the agreed-upon number of stores, failing to present the merchandise appropriately, and failing to pay for goods sold and delivered. (Id. ¶¶ 87–95). On the latter issue, Zeikos elaborates that it delivered $8.8 million worth of merchandise but paid $5.285

million with $3.52 million in authorized credits. (Id. ¶ 93). Zeikos originally filed suit against Walgreens in the District of New Jersey.1 (Dkt. 1). Zeikos then filed an amended complaint before the same court. (Dkt. 24). Walgreens moved to transfer to the Northern District of Illinois, which was granted. (Dkt. 66). The first district-court judge declined to decide any other dispositive motions, deferring to the transferee court. (Dkt. 67). Zeikos then amended its complaint once more. (Dkt. 88). The Second Amended Complaint brings claims for fraud in the inducement for the original PPA (Count I), negligent misrepresentation in

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Zeikos Inc. v. Walgreen Co., (N.D. Ill. 2023).

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