Viad Corp. v. Cordial

299 F. Supp. 2d 466, 2003 U.S. Dist. LEXIS 23780, 2004 WL 61021
CourtDistrict Court, W.D. Pennsylvania
DecidedDecember 24, 2003
DocketCIV.A.03-1408
StatusPublished
Cited by4 cases

This text of 299 F. Supp. 2d 466 (Viad Corp. v. Cordial) is published on Counsel Stack Legal Research, covering District Court, W.D. Pennsylvania primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Viad Corp. v. Cordial, 299 F. Supp. 2d 466, 2003 U.S. Dist. LEXIS 23780, 2004 WL 61021 (W.D. Pa. 2003).

Opinion

OPINION

HARDIMAN, District Judge.

Introduction

This case involves claims of unfair competition brought by Viad Corporation (“Viad”) against two of its former employees, C. Alan Cordial (“Cordial”) and Clifford E. Hellberg (“Hellberg”) and the company they founded, calan communications (“calan”). Cordial and Hellberg were employed by a division of Viad known as Exhibitgroup, which is one of the nation’s largest exhibit houses. The gravamen of Viad’s Complaint is that Defendants Cordial and Hellberg violated contracts which prohibited them from competing with Ex-hibitgroup directly or indirectly, or aiding its competitors, for a period of one year following the termination of their employment. On December 3 and 4, 2003, the Court held a hearing on Plaintiffs Motion for Preliminary Injunction at which the parties were represented by counsel who tried the matter skillfully and efficiently. For the reasons that follow, Plaintiffs Mo *469 tion for Preliminary Injunction will be denied.

Findings of Fact

Based on the testimony and documents admitted into evidence, and upon consideration of the proposals and stipulation submitted by the parties, the Court makes the following findings of fact:

1. Plaintiff Yiad commenced this action by Complaint on September 23, 2003. On October 22, 2003, Viad filed the Motion for Preliminary Injunction that is the subject of this Opinion.

2. Viad is a Delaware corporation with its principal place of business at 1850 North Central Avenue, Phoenix, Arizona 85077. (Second Joint Proposed Findings of Fact for Preliminary Injunction Hearing, hereafter “Stip.” ¶ 1). According to its Form 10-K for Fiscal Year Ending December 31, 2002, Viad had total revenues of over $ 1.6 billion.

3. This action involves a division of Viad called Exhibitgroup/Giltspur (“Exhi-bitgroup”). (StipV 4). Exhibitgroup accounted for $217 million of Viad’s $1.6 billion in total annual revenue (or approximately 13.5%). (Trial Transcript (“Tr.”), Vol. I at p. 96,11. 21-23).

4. Exhibitgroup is an exhibit house that provides services to companies participating in trade shows and conventions, including exhibit design, construction, transportation, installation and storage. (StipV 5).

5. Exhibitgroup has approximately 800-1,000 employees, with operations in more than a dozen locations in the United States, Canada and Europe. (StipV 6).

6. Defendant calan communications is a Pennsylvania corporation with a registered address at the residence of Defendant Hellberg, 319 Blue Run Road, Cheswick, Pennsylvania 15024. Calan was incorporated in late March, 2003 by Defendants Cordial and Hellberg, as well as former Exhibitgroup Vice-President of Sales and Marketing, Cindy Provencher (“Provencher”). (Stip. ¶¶ 20, 21; Cordial Aff. ¶4: Hellberg Aff. ¶¶ 3-4). Calan has three principals and no other employees. (StipV 21).

7. Calan is in the business of developing computer software programs that will be marketed to exhibit houses and companies with similar software needs in other industries-. (Stip. ¶ 22; Cordial Aff. ¶ 6; Hellberg Aff. ¶ 6).

8. Calan is not an exhibit house. It does not design, or construct exhibits, and does not sell products or services to any of Exhibitgroup’s customers. (Cordial Aff. ¶ 7; Hellberg Aff. ¶ 7).

9. Defendant Cordial is an individual residing at 405 Fern Hollow Lane, Wex-ford, Pennsylvania 15090. (StipV 2). Cordial has more than 27 years of experience in the exhibit house industry, and gained extensive experience, skill and expertise in marketing and customer account management. (Cordial Aff. ¶ 10).

10. Defendant Hellberg has 21 years of experience in the exhibit house industry and in sales, marketing and business management. (Hellberg Aff. ¶¶ 11-12). Hell-berg also has substantial skill, experience and expertise in computer software program development. Id.

11. Prior to February 22, 2000, Cordial and Hellberg were both employees and shareholders of a Pittsburgh-area company called Gardner Displays Company (“GDC”), which conducted business under the trade name of Creative Productions. (StipV 7). Like Exhibitgroup, GDC was in the business of designing, constructing and installing exhibits for companies planning to promote or display their products or services at trade shows and similar events. (Cordial Aff. ¶ 9).

*470 12. Cordial was employed by GDC from 1981 through February 22, 2000, (Stip-¶ 8), serving as President from 1997 to 2000. (Cordial Aff. ¶10). At GDC, Cordial secured and managed major customer accounts. Id.

13. Cordial has been active as a member of the board of directors of the Exhibit Designers & Producers Association, an exhibit house trade group. (Cordial Aff. ¶ 11). In that capacity, Cordial gained substantial exposure to the use of software targeted at the exhibit house industry, including a broad range of commercial computer software providers. Id.

14. Hellberg was employed by GDC from 1989 through February 22, 2000. (StipV 9). He was promoted to General Manager of GDC in 1998. (Hellberg Aff. ¶ 13).

15. During his employment at GDC, Hellberg managed customer accounts and oversaw the development and writing of a GDC software program that was used to coordinate customer services and facilitate accounting of expenditures (the “GDC software program”). (Hellberg Aff. ¶ 14).

16. The GDC software program also made it possible to work collaboratively with customers on documents, including exhibit plans. (Hellberg Aff. ¶ 15).

17. GDC had developed software useful in designing, building, and installing convention, trade show, museum and other exhibits and displays. The GDC software program allowed the company to compete effectively with larger companies like Ex-hibitgroup. (Tr., Vol. I at pp. 10-11).

18. The GDC software program was developed for and in cooperation with the Ford Motor Company, which was then a major GDC customer. (Hellberg Aff. ¶ 16). The use of the software was later expanded to other GDC customers. Id.

19. In 1994, Ford moved its business from GDC to a competitor company called Exhibit Works. As part of that transition, the functions and capabilities of GDC’s software program were fully disclosed in or about 1994. (Hellberg Aff. ¶ 17).

20. From 1989 through February, 2000, GDC increased its annual revenues from approximately $8 million to more than $30 million. (Cordial Aff. ¶ 12; Hell-berg Aff. ¶ 18).

21. By February 2000, GDC was one of the leading exhibit houses in Western Pennsylvania and serviced valuable national accounts, including, Sony, AT & T, Mitsubishi, Volvo and Polaroid. (Cordial Aff. ¶ 12; Hellberg Aff. ¶ 19). Cordial’s accounts at GDC collectively generated $17 million of GDC’s annual revenue. (Cordial Aff. ¶ 12).

22. Exhibitgroup first proposed a potential merger of Exhibitgroup and GDC in 1998. (Cordial Aff. ¶ 13; Hellberg Aff. ¶ 20). After subsequent negotiation, Exhi-bitgroup and GDC entered into a Merger Agreement on February 22, 2000. (Stip-¶ 10).

23.

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299 F. Supp. 2d 466, 2003 U.S. Dist. LEXIS 23780, 2004 WL 61021, Counsel Stack Legal Research, https://law.counselstack.com/opinion/viad-corp-v-cordial-pawd-2003.