Veteran Innovative Products, LLC, d/b/a VIP Archery, Arrowds, LLC, and Matthew Futtere v. Bowmar Archery, LLC, Bowmar Media, LLC, Joshua Bowmar, and David Houser

District Court, W.D. Texas·Decided August 11, 2026·No. 5:25-cv-01089·Unknown

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE WESTERN DISTRICT OF TEXAS SAN ANTONIO DIVISION

VETERAN INNOVATIVE § No. 5:25-cv-01089-DAE PRODUCTS, LLC, d/b/a VIP § ARCHERY, ARROWDS, LLC, § and MATTHEW FUTTERE, § Plaintiffs, § § v. § § BOWMAR ARCHERY, LLC, § BOWMAR MEDIA, LLC, § JOSHUA BOWMAR, and § DAVID HOUSER, § Defendants. § §

ORDER GRANTING IN PART DEFENDANTS’ MOTION TO DISMISS Before the Court is a Motion to Dismiss filed on November 5, 2025 (Dkt. # 10), by Defendants Bowmar Archery, LLC, Bowmar Media, LLC, Joshua Bowmar, and David Houser (“Defendants” or collectively, “Bowmar”) seeking dismissal of Plaintiffs Veteran Innovative Products, LLC (“VIP Archery”), Arrowds LLC, and Matthew Futtere’s (“Plaintiffs”) First Amended Complaint (Dkt. # 9). Plaintiffs timely responded on December 5, 2025 (Dkt. # 14), and Defendant replied on June 12, 2025 (Dkt. # 15.). The Court finds this matter suitable for disposition without a hearing. After careful consideration of the filings and the relevant law, the Court GRANTS IN PART Defendants’ Motion to Dismiss (Dkt. # 10).

BACKGROUND This case arises from a dispute that arose in connection with Defendants’ negotiations to purchase all or some of the assets of Plaintiff VIP

Archery, including VIP Archery’s U.S. Patent No. 8,043,177 (“the ’177 Patent”). (Dkt. # 9 at 4, 7–8.) The following facts are as alleged in Plaintiffs’ First Amended Complaint and are taken as true for the purposes of deciding the Motion to Dismiss. (Dkt. # 9.)

Plaintiffs include VIP Archery and Arrowds, LLC (“Arrowds”), both limited liability companies that are managed and solely owned by fellow Plaintiff and Texas resident, Matthew Futtere. (Id. at 2.) Both LLCs have their principal

place of business in Fredericksburg, Texas, where Futtere resides. (Id.) VIP Archery is incorporated in Georgia, and Arrowds is incorporated in Texas. (Id.) Futtere has been named as an inventor “on at least nine issued U.S. patents related to bowhunting,” and VIP Archery “offers numerous archery products including

several different broadheads embodying Futtere’s patents.” (Id. at 4.) The Patent-in-Suit is the ’177 Patent, issued by the United States Patent and Trademark Office on October 25, 2011, titled “Arrowhead Having

Collapsible and Outwardly Biased Blades.” (Id.; Dkt. # 1-2.) The technology involves broadheads—arrowheads used in bow hunting—with retractable and extendable blade members that allow the arrowhead to bypass or more easily pass through bone. (Dkt. #9 at 4-5.) As the arrow penetrates an animal, the individual blade member can collapse if it hits a bone, allowing the arrow to continue further into the flesh, and then “outwardly bias to increase the amount of flesh cut by the blade members after passing through the bone.” (Id.) Plaintiffs provide the following diagrams contained within the °177 Patent:

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(Id. at 5.) The ’177 Patent was invented by Edward Flanagan and later acquired in 2019 by VIP Archery. (Id. at 4-6.) Plaintiffs sell a broadhead called the “Ranger broadhead” that embodies this Patent. (Id.) In its advertisements for the Ranger broadhead, VIP Archery describes the technology as its “FLEXCUT”

technology. (Id. at 6.) Arrowds has trademarked this term and “owns Federal Trademark Reg. No. 6,951,373 [(“the ’373 Registration”)] for ‘FLEXCUT’ in

Class 28 for hunting arrow points.” (Id.) In April of 2022, Defendant Bowmar Archery filed a separate suit for patent infringement in this District against VIP Archery, alleging that three of VIP

Archery’s broadheads, including the Ranger, infringed their Patent No. 10,295,316 (“Wukie Patent”). (Id. at 7.) In that case—which was assigned to Judge Robert Pitman—the court dismissed Bowmar’s complaint with leave to amend, and shortly after, Bowmar stipulated to dismissal of its claims with prejudice in April

of 2023. (Id.) In the spring of 2023, Bowmar and VIP Archery initiated negotiations for Bowmar to potentially acquire all or part of VIP Archery, including the ’177 Patent. (Id.) The parties entered into a nondisclosure

agreement between Mr. Bowmar and VIP Archery while the negotiations were ongoing. (Id.) Plaintiffs then allege that in June of 2023, the parties reached “an oral agreement for a comprehensive asset purchase agreement.” (Id. at 8.) Before this asset purchase was finalized, Bowmar released a

broadhead in August 2023 that they called the “Beast” that Plaintiffs allege infringed on their ’177 Patent. (Id.) As advertised, the name of the broadhead is an acronym for “Bone Evading Advanced Spring Technology,” describing the

ability of its blades to retract upon hitting hard bone to bypass a rib bone. (Id. at 9-10.) A diagram of Defendants’ Beast broadhead is included in Plaintiffs’ complaint:

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(Id. at 9.) Thereafter, Plaintiffs allege that although they were aware of the release of the Beast broadhead and its infringement upon their Patent, they continued negotiations for a sale of VIP Archery’s assets but were dissatisfied with the next version of the purchase agreement which was sent in November of 2023. (Id. at 11.) Negotiations continued in a November 17, 2023, telephone conference between Mr. Futtere and Mr. Bowmar, during which Plaintiffs allege that Mr. Bowmar admitted that the Beast broadhead infringed claim 11 of the ’177 Patent. (Id. at 12.) In January of 2024, Bowmar Archery attempted to invalidate the □□□□ Patent by initiating an /nter Partes review through the U.S. Patent and Trade Office. (Id.) However, the Patent Trial and Appeal Board issued its Final Written

Decision on June 30, 2025, upholding the validity of the challenged claims of the ’177 Patent. (Id.)

Throughout all the above-mentioned events, Plaintiff Futtere has been facing significant health issues stemming from his 2019 diagnosis with advanced bladder cancer. (Id. at 6.) He says that while he was undergoing treatment and

surgeries for his condition, “VIP Archery suffered financial setbacks due to mismanagement by Mr. Futtere’s former business partners.” (Id.) Plaintiffs allege that Defendants were aware of Futtere’s deteriorating health and the financial difficulties of VIP Archery from the beginning of their negotiations. (Id. at 8.)

Plaintiffs filed the instant suit against Defendants in this District on September 2, 2025, later amending their Complaint on November 3, 2025. (Dkt. ## 1, 9.) They bring claims for (1) Patent Infringement of the ’177 Patent under 35

U.S.C. § 271; (2) Trademark Infringement of the ’373 Registration under the Lanham Act, 15 U.S.C. § 1114; (3) False Advertising; (4) Unfair Competition under the Lanham Act, 15 U.S.C. § 1125(a); (5) Breach of Contract related to the parties’ nondisclosure agreement; (6) Fraud; and (7) Intentional Infliction of

Emotional Distress. (Dkt. # 9.) These claims are brought against Defendants Bowmar Archery, LLC and Bowmar Media LLC—both limited liability companies incorporated in Iowa with their principal place of business in the same—Joshua

Bowmar, an Iowa resident and the owner and CEO of Bowmar Archery and Bowmar Media, and David Houser, a Pennsylvania resident and owner and manager of Bowmar Archery, LLC. (Id. at 2–3.)

Defendants thereafter filed their Motion to Dismiss on November 5, 2025, seeking dismissal of the entire action for improper venue and pursuant to Federal Rule of Civil Procedure 12(b)(6). (Dkt. # 10.) The matter is fully briefed

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Veteran Innovative Products, LLC, d/b/a VIP Archery, Arrowds, LLC, and Matthew Futtere v. Bowmar Archery, LLC, Bowmar Media, LLC, Joshua Bowmar, and David Houser, (W.D. Tex. 2026).

Veteran Innovative Products, LLC, d/b/a VIP Archery, Arrowds, LLC, and Matthew Futtere v. Bowmar Archery, LLC, Bowmar Media, LLC, Joshua Bowmar, and David Houser (Veteran Innovative Products, LLC, d/b/a VIP Archery, Arrowds, LLC, and Matthew Futtere v. Bowmar Archery, LLC, Bowmar Media, LLC, Joshua Bowmar, and David Houser) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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