Van Ness v. Blue Cross of California

104 Cal. Rptr. 2d 511, 87 Cal. App. 4th 364, 2001 Daily Journal DAR 2023, 2001 Cal. Daily Op. Serv. 1635, 2001 Cal. App. LEXIS 130
CourtCalifornia Court of Appeal
DecidedFebruary 27, 2001
DocketA088368, A088539
StatusPublished
Cited by22 cases

This text of 104 Cal. Rptr. 2d 511 (Van Ness v. Blue Cross of California) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Van Ness v. Blue Cross of California, 104 Cal. Rptr. 2d 511, 87 Cal. App. 4th 364, 2001 Daily Journal DAR 2023, 2001 Cal. Daily Op. Serv. 1635, 2001 Cal. App. LEXIS 130 (Cal. Ct. App. 2001).

Opinion

*367 Opinion

REARDON, Acting P. J.

In 1991 appellant Richard Van Ness purchased health insurance from respondent Blue Cross of California under its prudent buyer program. That program established a two-tiered benefit schedule—the negotiated fee schedule for participating providers and the limited fee schedule for nonparticipating providers. Benefits under the negotiated fee schedule were greater because network providers agreed to cap their fees for Blue Cross subscribers. Van Ness’s treating physician was not part of the prudent buyer network.

When the benefits Blue Cross paid for colonoscopy surgery amounted to just over one-third of his doctor’s actual fee, Van Ness sued Blue Cross asserting multiple causes of action. He lost on summary judgment. We conclude that the Blue Cross policy and promotional materials were not ambiguous and did not support an objectively reasonable expectation that the insurer would pay enhanced benefits beyond those available under the limited fee schedule; nor did the limited fee schedule amount to an exclusion from coverage. Thus there is no legally cognizable basis to afford Van Ness relief. Accordingly, we affirm the judgment.

I. Factual Background

A. Development of Prudent Buyer Plan

In 1982 California enacted legislation permitting insurers to contract with hospitals and health care professionals to provide services to insureds at a fixed or “alternative” rate. (See Ins. Code, 1 § 10133, subds. (c)-(e), as amended by Stats. 1982, ch. 1594, § 10, p. 6309.) Blue Cross took advantage of the new legislation and in the mid-1980’s rolled out a new health plan product known as the prudent buyer plan.

The basic concept was this: Physicians and hospitals participating in the prudent buyer network would agree to charge Blue Cross subscribers lower fees. Blue Cross in turn would pay a greater percentage of the cost of care provided by network physicians and hospitals. Subscribers had total freedom to choose a physician from within this network of contracting providers, and Blue Cross encouraged subscribers to select their physicians from within the network.

Unlike a health maintenance organization, Blue Cross would pay a benefit if the subscriber chose a nonnetwork provider, but this choice came at a *368 price for the subscriber as reflected in a significantly reduced benefit payment. In the relevant time period, this benefit was 70 percent of the amount for a particular item of care as set forth on a separate “limited fee schedule.” This translated to approximately 30 to 40 percent coverage for out-of-plan services, based on customary and reasonable rates for a given area. Blue Cross also offered the more expensive Choice Plan, which paid nonnetwork benefits equivalent to 80 percent of the physician’s customary and usual charges.

A disability insurance policy cannot be issued without approval from the Insurance Commissioner. (§ 10290.) Approval will be withheld if the Insurance Commissioner finds that that the policy “is unintelligible, uncertain, ambiguous, or abstruse, or likely to mislead a person to whom the policy is offered, delivered or issued.” (§ 10291.5, subd. (b)(1).) It is undisputed that the policy in question was approved by the Insurance Commissioner.

B. The Policy and Promotional Materials

In 1991 Van Ness contacted insurance agent Jill Ramage about purchasing health insurance. Ramage sent him the standard prudent buyer classic plan brochure. The first page of text summarized the two-tiered benefit structure available under the prudent buyer plan.

Under the heading “How You Can Save Money,” the brochure stated: “Blue Cross has found a way to control escalating medical expenses for subscribers. We have negotiated discounted rates with a network of physicians and hospitals across the state. These providers give Blue Cross subscribers a discount for care.”

On the same page, the “Choice of Providers” section stated that approximately 54 percent of active independent physicians and more than 260 hospitals in California participated in the network. It went on to explain that the subscriber could choose any of those providers and receive the discounted rate, but if the subscriber used a nonnetwork provider, Blue Cross would “still provide you with benefits, although we will pay a lesser percentage of a limited fee schedule for those services. You will pay a greater share of cost when you use a non-Prudent Buyer Plan provider.”

The brochure further indicated that with respect to nonplan providers, covered services “are paid at 70% of the Blue Cross limited fee schedule.” This statement was reiterated in the discussion about the policy’s stop-loss protection.

The brochure also directed potential purchasers to the policy itself “for exact terms and conditions” of coverage, noting that they could request a *369 copy to review. Finally, new subscribers were given 10 days from the date the policy arrived to study the policy and either accept or decline the insurance.

The policy itself reiterated the right to reject the plan, and cautioned, in capital letters, that benefits for nonproviders were different than for participating providers. Further, it directed the policyholder to the benefits section for determination of those differences.

The policy went on to define “Non-Participating Provider” as one who has not contracted with Blue Cross at the time services are rendered, cautioning that coverage for services from nonparticipants “is limited as stated in the Benefit Schedule or appropriate benefit sections of this Agreement.” The term “limited fee schedule” was 2 as well, and the payment section stated that the plan paid “70 percent of the Limited Fee Schedule for Covered Expense.”

The benefit schedule section of the policy included a separate heading for “Non-Participating Physician Maximum Covered Expense,” which stated that these expenses “will not exceed the amount obtained by multiplying the RVS [relative value schedule] unit value of that service established by the Blue Cross of California Relative Value Schedule by the appropriate unit allowance . . . .” Unit allowances for surgery, anesthesia, medicine, radiology and pathology were listed by geographical service areas, followed by the RVS which contained a partial listing of unit values for some 39 representative procedures. 3

C. Appellant’s Experience

In conversations with Van Ness, insurance agent Ramage discussed the prudent buyer plan, as well as another product that was more expensive but *370 paid greater out-of-plan benefits. They talked about the fact that there were not many providers “in the north state” and Van Ness’s desire to stay with his own doctor “anyway.” Van Ness opted for the less expensive plan. Ramage sent him the appropriate materials.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Ellena v. Department of Insurance
230 Cal. App. 4th 198 (California Court of Appeal, 2014)
Federal Deposit Insurance v. BancInsure, Inc.
99 F. Supp. 3d 1084 (C.D. California, 2014)
Rader v. Sun Life Assurance Co.
941 F. Supp. 2d 1191 (N.D. California, 2013)
Simmons v. Cal. Physician's Service CA2/8
California Court of Appeal, 2013
Palma v. Prudential Insurance
791 F. Supp. 2d 790 (N.D. California, 2011)
Bilezikjian v. Unum Life Insurance Co. of America
692 F. Supp. 2d 1203 (C.D. California, 2010)
Butler v. Clarendon America Insurance
494 F. Supp. 2d 1112 (N.D. California, 2007)
Belton v. Comcast Cable Holdings, LLC
60 Cal. Rptr. 3d 631 (California Court of Appeal, 2007)
Soroudi v. Pan-American Life Insurance
171 F. App'x 220 (Ninth Circuit, 2006)
Violante v. Communities Sw Development
41 Cal. Rptr. 3d 673 (California Court of Appeal, 2006)
Violante v. Communities Southwest Development & Construction Co.
138 Cal. App. 4th 972 (California Court of Appeal, 2006)
TRAVELERS CAS. & SUR. v. Employers Ins.
29 Cal. Rptr. 3d 609 (California Court of Appeal, 2005)
Travelers Casualty & Surety Co. v. Employers Insurance of Wausau
130 Cal. App. 4th 99 (California Court of Appeal, 2005)

Cite This Page — Counsel Stack

Bluebook (online)
104 Cal. Rptr. 2d 511, 87 Cal. App. 4th 364, 2001 Daily Journal DAR 2023, 2001 Cal. Daily Op. Serv. 1635, 2001 Cal. App. LEXIS 130, Counsel Stack Legal Research, https://law.counselstack.com/opinion/van-ness-v-blue-cross-of-california-calctapp-2001.