Valerios Corp. v. MacIas

2015 UT App 4, 342 P.3d 1127, 777 Utah Adv. Rep. 17, 2015 Utah App. LEXIS 3, 2015 WL 47633
CourtCourt of Appeals of Utah
DecidedJanuary 2, 2015
Docket20130416-CA
StatusPublished
Cited by6 cases

This text of 2015 UT App 4 (Valerios Corp. v. MacIas) is published on Counsel Stack Legal Research, covering Court of Appeals of Utah primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Valerios Corp. v. MacIas, 2015 UT App 4, 342 P.3d 1127, 777 Utah Adv. Rep. 17, 2015 Utah App. LEXIS 3, 2015 WL 47633 (Utah Ct. App. 2015).

Opinion

Opinion

ROTH, Judge:

T1 This case arises from a claim of trademark and tradename infringement. Valerios Corp., Gerardo Ramos, and Tomas Valerio (collectively, Valerios) brought suit for trademark and tradename infringement against Ramon Ramirez Macias; Taqueria Ramones, LLC; and Miguel Aguilera (collectively, Defendants). Defendants appeal from the district court's entry of a preliminary injunction in Valerios's favor arguing the judge improperly relied on ex parte evidence in adding tradename protection after the original ruling, wrongly denied their request for a jury trial in connection with a eriminal contempt proceeding, and based its award of contempt damages on insufficient evidence. We affirm in part, reverse in part, and remand for further proceedings.

BACKGROUND

{2 Valerios owned and operated four La Fuente restaurants in Utah,. Valerios registered the tradename "La Fuente" and an associated trademark logo for "La Fuente Restaurant" with the State. In August 2011, Valerios filed a complaint against Defendants for trademark infringement, trademark dilution, unfair competition, and other related state and common law claims. Defendants operated a restaurant named "La Fuente de Salt Lake," and Valerios contended that poor service and food at Defendants' restaurant was causing damage to the reputation of its restaurant chain because of similar names and logos. Valerios also claimed that it was losing goodwill as a result of declining to accept Defendants' restaurant coupons that customers tried to redeem at Valerios's restaurants. Valerios sought damages for lost profits and also moved for a preliminary injunction to prohibit Defendants from using the "La Fuente" name and trademark during the pendency of the proceedings.

T3 At a preliminary injunction hearing on December 8, 2011 (the December 2011 hearing), the district court concluded that the logos of the two restaurants were "all but" indistinguishable. The court also noted that Defendants' version was "a -very colorable imitation" of Valerios's logo and that it would challenge "any member of the public to be able to discern a difference." As a result, the court found that Defendants had violated statutory prohibitions against "reproductions, counterfeits, copies, [and] colorable imitations" of registered trademarks. The court granted an injunction and ordered Defendants "to cease and desist of any use, display of colorable imitation of the trademark, in-eluding stylized text." The court stated, however, that it was not ready to rule on whether it would enjoin Defendants from using the name "La Fuente de Salt Lake" because the State had accepted the name for registration as a tradename and the court was unsure whether use of a registered tradename, however similar it might be to another earlier-registered tradename, could constitute infringement under Utah law. So the court declined to order Defendants to discontinue use of the name "La Fuente de Salt Lake" for the time being but admonished them to "use better judgment than you have thus far" and to change their behavior substantially in a way "that the plaintiffs, that the public, that the statute won't be violated or misled as a [result of the] counterfeit or imitation."

14 The district court asked Valerios to prepare the preliminary injunction order. Valerios's proposed order included a line prohibiting Defendants from "using the LA FUENTE mark and name." Defendants objected, citing the court's oral ruling allowing them to continue to use the name "La Fuente de Salt Lake." At a hearing on the objection on May 28, 2012 (the May 2012 hearing), the court posed questions to both sides about the difference between a registered trademark and a registered tradename and specifically questioned counsel about the process employed by the state in registering trade-names.

*1130 T5 The judge stated that a few weeks prior he had been in West Valley City and had inadvertently seen a sign for what he assumed was Defendants' restaurant. He noted that it did not look like Defendants had made any effort to avoid continued infringement on Valerios's trademark. The judge also stated the use of the name "La Fuente" by Defendants had caused him concern and that he felt people who saw the sign would be confused as to whether they were at Defendants' or Valerios's restaurant. The judge asked questions about Defendants' efforts to comply with the ruling he had made at the December 2011 hearing and again initiated discussion about the process of registering tradenames with the state and whether the use of the name "La Fuente de Salt Lake" could qualify under the relevant statutes as legal infringement despite the fact that it was a name Defendants had registered. The judge then stated that "what the Court was trying not to do" in its ruling at the December 2011 hearing "was to interfere 'with a name registered by the State'" and that it was not the court's intent to tell the State it needed to void or change the registration it had given to Defendants. The court concluded, however, that the registration of a trade-name by the State "doesn't give this defendant or any other person the ability to ... infringe on existing names."

T 6 After determining that continued use of the name "La Fuente de Salt Lake" would violate the rights of Valerios, who had registered its "La Fuente" tradename before Defendants had registered theirs, the district court ordered Defendants to cease using the words "La Fuente" in association with their restaurant. The court also expressed its disappointment, based on the judge's own observations in West Valley City, that Defendants had not made any good faith effort to comply with the court's original trademark order. In response to the court's ruling at the May 2012 hearing, Valerios prepared a new order that included a provision requiring "Defendants [to] cease using the 'La Fuente' mark and name during the pendency of this matter including, but not limited to, the use of the name 'La Fuente on signs, advertisements, and menus."

T7 Before the year was out, Valerios filed a motion asking the court to hold Defendant Ramirez Macias in contempt of court for violating the preliminary injunction, citing continued infringement of Valerios's trademark following the December 2011 hearing and continued use of the name "La Fuente" following the May 2012 hearing. After a hearing on December 13, 2012, the court found Ramirez Macias in contempt and imposed a $1,000 fine and thirty days in jail. Valerios prepared a proposed contempt order, which included an award of $7,400 in damages, a figure it arrived at by multiplying $20 by the number of days between the date of the original December 2011 hearing and the December 18, 2012 contempt hearing. Before the order was entered, however, Defendants filed a motion asking the district court to vacate its contempt ruling because Ramirez Macias had not been provided a jury trial. The court denied the motion and entered the proposed order.

8 Defendants now appeal.

ISSUES AND STANDARDS OF REVIEW

¶ 9 Defendants first argue that the court's decision to add tradename protection to the preliminary injunction at the May hearing was in error because it was based on the court's improper consideration of ex parte evidence. "This issue presents a question of law that we review for correctness." White v. Randall, 2007 UT App 45, ¶ 6, 156 P.3d 849.

¶ 10 Defendants next argue that the court erred when it failed to grant Ramirez Macias a jury trial before finding him in contempt.

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Bluebook (online)
2015 UT App 4, 342 P.3d 1127, 777 Utah Adv. Rep. 17, 2015 Utah App. LEXIS 3, 2015 WL 47633, Counsel Stack Legal Research, https://law.counselstack.com/opinion/valerios-corp-v-macias-utahctapp-2015.