United States v. Philip Morris USA Inc.

686 F.3d 839, 402 U.S. App. D.C. 41, 2012 WL 3055530, 2012 U.S. App. LEXIS 15528
Court of Appeals for the D.C. Circuit·Decided July 27, 2012·No. 19-1112·Published·Cited by 14 cases

Opinion

Opinion for the Court filed by Chief Judge SENTELLE.

SENTELLE, Chief Judge:

Appellant tobacco companies seek review of a district court order clarifying an injunction requiring appellants to disclose marketing data to the government. Appellants claim that the clarification of the injunction actually effects a modification of the requirements. Our jurisdiction over this interlocutory appeal is dependent on the district court having modified the injunction. Because we conclude that it did not, we dismiss the appeal for lack of jurisdiction.

I.

In 1999, the United States brought a civil action against appellants under the Racketeer Influenced and Corrupt Organizations Act (“RICO”), 18 U.S.C. §§ 1961-1968. Alleging that the tobacco companies had engaged in a decades-long conspiracy to “deceive the American public about the health effects of smoking,” the government sought disgorgement of profits and injunctive relief under 18 U.S.C. § 1964. First *841 Am. Compl. at ¶ 3, United States v. Philip Morris USA, Inc., 449 F.Supp.2d 1 (D.D.C.2006) (No. 99-cv-2496, ECF No. 274). In 2006, after this Court ruled that disgorgement was not an available remedy under the statute, see United States v. Philip Morris USA, Inc., 396 F.3d 1190 (D.C.Cir.2005), the district court issued Order # 1015, which granted injunctive relief against the tobacco companies in order to prevent future RICO violations. See United States v. Philip Morris USA, Inc., 449 F.Supp.2d 1 (D.D.C.2006) (Order # 1015). On appeal, we largely affirmed the district court’s decision, vacating and remanding only with regard to a handful of peripheral issues not relevant to this appeal. See United States v. Philip Morris USA, Inc., 566 F.3d 1095, 1150 (D.C.Cir.2009). Some of those issues are still before the district court on remand.

The injunction included provisions requiring appellants to make disclosure to the government of various marketing data:

16. Each Defendant shall be required to disclose all disaggregated marketing data to the Government in the same form and on the same schedule which Defendants now follow in disclosing disaggregated marketing data to the Federal Trade Commission. Defendants must disclose such data to the Government for a period of ten years from the date of this Final Judgment and Remedial Order.
17. Disaggregated Marketing Data shall be maintained in the databases and formats maintained by Defendants, and all reports generated from such Disaggregated Marketing Data shall be made available to the Government.
18. In addition, each year’s Disaggregated Marketing Data shall be separately maintained in a format suitable for downloading (e.g., comma separated value (CSV) file, compressed in a ZIP or similar format). All data fields shall be specified.
19.All Disaggregated Marketing Data shall be deemed “confidential” and “highly sensitive trade secret information,” as defined in Orders #7 and # 36, and shall be subject to the provisions of those Orders.

Philip Morris, 449 F.Supp.2d at 944-45 (Order # 1015). Neither appellants nor the government sought reconsideration or appellate review of the data-disclosure requirement during the original litigation; therefore, these paragraphs were not considered by this Court in the prior appeal of Order # 1015.

After remand, the parties disagreed as to the meaning of “disaggregated marketing data.” Appellants asserted that they were only required to disclose the same disaggregated marketing data that they already disclose to the Federal Trade Commission (“FTC”). The data appellants currently provide to the FTC include the total number of cigarettes sold and given away in the United States, and the yearly amount spent on advertising in categories such as newspapers, magazines, and point-of-sale advertisements. However, the district court had defined the term “Disaggregated Marketing Data” in a glossary appended to its remedial order. That definition reads:

Data that has been broken down by type of marketing (including sales data), brand, geographical region (to the smallest level of geographic specificity maintained by each Defendant), type of promotion or marketing used, number of cigarettes sold, advertising in stores and any other category of data collected and/or maintained by or on behalf of each Defendant. This breakdown of marketing data is required by the FTC *842 but kept confidential. The FTC only publishes only the aggregated data.

Philip Morris, 449 F.Supp.2d at 946-47. Appellants also argued that they were only required to submit the data to the Department of Justice (“DOJ”), and that the DOJ could not share it any further under the confidentiality requirements in Paragraph 19. The government contended that it should be allowed to share data obtained from appellants under the final order with “other appropriate Executive Branch agencies,” subject to the confidentiality orders listed in Paragraph 19.

Given the inability of the parties to agree on the parameters of the disclosure requirement, the government filed a motion for clarification with the district court. The district court agreed with the government’s understanding of the disclosure requirement, reasoning that the term “Disaggregated Marketing Data” must be read in conjunction with the definition in the glossary and a similar definition found in the text of the prior opinion. United States v. Philip Morris USA Inc., 778 F.Supp.2d 8, 11 (D.D.C.2011). In addition, the court concluded that the narrow reading of the confidentiality provision requested by appellants would undermine the explicit transparency objective of Order # 1015 and “preclude the Government from sharing such information with experts whose opinion they were seeking, as well as with other Government entities with an obvious interest in the data,” such as law enforcement and experts in the fields of marketing and statistics. Id.

After considering the motion, the response of the tobacco companies, and the entire record, the district court entered Order # 20-Remand, which granted the government’s motion. More specifically, the order explicitly provided that the term “Disaggregated Marketing Data” was as defined in the glossary attached to the court’s original opinion. This had the effect of requiring the companies to furnish the full range of disaggregated marketing data sought by the government under its understanding of the injunction. Finally, the new order explicitly provided that the government could disclose the data to other governmental entities, subject to the confidentiality provisions of the final order.

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United States v. Philip Morris USA Inc., 686 F.3d 839, 402 U.S. App. D.C. 41, 2012 WL 3055530, 2012 U.S. App. LEXIS 15528 (D.C. Cir. 2012).

686 F.3d 839 (United States v. Philip Morris USA Inc.) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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